Brandwave

How popular isD2L in search?

In August 2026, there were an estimated 673K branded searches for D2L worldwide which is down 44.8% over the last 11 months. D2L holds 10.9% estimated Share of Search among edtech worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Moodle44.4%
  2. PowerSchool44.4%
  3. D2L10.9%
  4. Instructure0.24%
  5. Blackboard0.13%
  6. Anthology<0.01%
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Which edtech compete with D2L?

D2L against edtech worldwide, by month

Share of Search by month for Moodle, PowerSchool, D2L. The figures are in the table below the chart.

View monthly share of search table
MonthMoodlePowerSchoolD2LInstructureBlackboardAnthology
Oct 202573.1%14.7%11.9%0.18%0.1%<0.01%
Nov 202569%16.9%13.8%0.14%0.14%<0.01%
Dec 202570.8%17.3%11.7%0.11%0.17%<0.01%
Jan 202664.6%19.4%15.8%0.16%0.13%<0.01%
Feb 202667%16.4%16.4%0.16%0.11%<0.01%
Mar 202670.8%17.4%11.6%0.14%0.08%<0.01%
Apr 202673.2%14.6%12%0.14%0.06%<0.01%
May 202667.9%20.4%11.2%0.55%0.07%<0.01%
Jun 202672.4%17.7%9.7%0.14%0.06%<0.01%
Jul 202661.9%27.6%10.2%0.22%0.1%<0.01%
Aug 202644.4%44.4%10.9%0.24%0.13%<0.01%
Sep 2026——————

  1. 1.Moodle

    44.4%

    Held 1st. 2.7M estimated branded searches, +22.3% vs prior month. Share -17.5 points.

  2. 2.PowerSchool

    44.4%

    Held 2nd. 2.7M estimated branded searches, +174% vs prior month. Share +16.7 points.

  3. 3.D2L

    10.9%

    Held 3rd. 673K estimated branded searches, +82.9% vs prior month. Share +0.7 points.

  4. 4.Instructure

    0.24%

    Held 4th. 14.8K estimated branded searches, +82.7% vs prior month. Share 0 points.

  5. 5.Blackboard

    0.13%

    Held 5th. 8.1K estimated branded searches, +125% vs prior month. Share 0 points.

  6. 6.Anthology

    <0.01%

    Held 6th. 20 estimated branded searches, -33.3% vs prior month. Share 0 points.

Compare search popularity between D2L and its closest rivals

How has branded search demand for D2L changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for D2L worldwide fell from 1.2M to 673K.
  • Across the 11 months ending August 2026, D2L’s estimated Share of Search among edtech worldwide decreased from 11.9% to 10.9%.
  • Across the 11 months ending August 2026, D2L’s estimated Share of Search among edtech worldwide peaked at 16.4% in February 2026 and was lowest at 9.7% in June 2026.

How did search popularity change for edtech worldwide in August 2026?

  1. In August 2026, PowerSchool gained estimated Share of Search among edtech worldwide, from 27.6% to 44.4%.

  2. In August 2026, D2L gained estimated Share of Search among edtech worldwide, from 10.2% to 10.9%.

  3. In August 2026, Moodle lost estimated Share of Search among edtech worldwide, from 61.9% to 44.4%.

  4. Estimated monthly branded searches for Anthology worldwide fell 90.5% over 11 measured months, from 210 to 20 in August 2026.

  5. Estimated monthly branded searches for Instructure worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.

  6. Estimated monthly branded searches for Blackboard worldwide fell 18.2% over 11 measured months, from 9.9K to 8.1K in August 2026.

Where does D2L compete?

D2L is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Learning management systems3rd of 58.9%Show ranking
Edtech3rd of 610.9%Shown above

How is D2L measured?

Brandwave collects information about searches that people make online using D2L’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • d2l

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How the Brand Demand Index is measured

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