Brandwave

How popular isCanvas LMS?

In September 2026, people searched for Canvas LMS by name about 90,500 times worldwide, a 45.2% decrease from the previous year. These searches made up 0.13% of all global edtech searches, placing Canvas LMS sixth out of nine brands. When we asked both ChatGPT and Google AI Overviews about edtech, Canvas LMS appeared in all answers and was the second most recommended of the nine.

Search and AI answers in September 2026

Canvas LMS is the sixth most searched of 9 competitors and the second most recommended in AI answers.

  1. Google ClassroomShare of searches 66.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  2. Khan AcademyShare of searches 16.1%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  3. MoodleShare of searches 10.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  4. PowerSchoolShare of searches 4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
  5. Canvas LMSShare of searches 0.13%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd

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Top edtech in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Canvas LMS appeared in all five answers. Canvas LMS is the second most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Google Classroom1st
  2. Canvas LMS2nd
  3. Moodle3rd
  4. Khan Academy4th
  5. Blackboard5th
  6. PowerSchool6th
  7. D2L7th
  8. Instructure–
  9. Anthology–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Canvas LMS5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Google Classroom4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Moodle4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Khan Academy2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PowerSchool2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • D2L1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Blackboard1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Instructure0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Anthology0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about edtech

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Which edtech compete with Canvas LMS?

Canvas LMS against edtech worldwide, by month

Share of searches by month for Google Classroom, Khan Academy, Moodle, PowerSchool, D2L, Canvas LMS. The figures are in the table below the chart.

View monthly share of searches table
MonthGoogle ClassroomKhan AcademyMoodlePowerSchoolD2LCanvas LMSBlackboardInstructureAnthology
Oct 202563.4%18.9%12.7%2.6%2.1%0.28%0.06%0.03%<0.01%
Nov 202562.7%18.8%12.6%3.1%2.5%0.19%0.06%0.02%<0.01%
Dec 202558.1%21.3%14.2%3.5%2.3%0.47%0.05%0.02%<0.01%
Jan 202666.4%16.3%10.9%3.3%2.7%0.36%0.05%0.03%<0.01%
Feb 202666.9%16.5%11%2.7%2.7%0.2%0.05%0.03%<0.01%
Mar 202665.2%16%13.1%3.2%2.1%0.24%0.06%0.03%<0.01%
Apr 202660.9%18.3%15%3%2.4%0.27%0.05%0.03%<0.01%
May 202664.7%15.9%13%3.9%2.1%0.29%0.05%0.11%<0.01%
Jun 202660.7%18.3%15%3.7%2%0.27%0.04%0.03%<0.01%
Jul 202648.2%32.3%11.8%5.3%1.9%0.39%0.05%0.04%<0.01%
Aug 202657%25.5%7.7%7.7%1.9%0.21%0.06%0.04%<0.01%
Sep 202666.1%16.1%10.9%4%2.7%0.13%0.04%0.03%<0.01%
  1. Held 1st. 45.5M estimated branded searches, +123% vs prior month. Share +9.2 points.

  2. Held 2nd. 11.1M estimated branded searches, +21.4% vs prior month. Share -9.4 points.

  3. 3.Moodle

    10.9%

    Held 3rd. 7.5M estimated branded searches, +173% vs prior month. Share +3.2 points.

  4. Held 4th. 2.7M estimated branded searches, 0% vs prior month. Share -3.7 points.

  5. 5.D2L

    2.7%

    Held 5th. 1.8M estimated branded searches, +171.9% vs prior month. Share +0.8 points.

  6. 6.Canvas LMS

    0.13%

    Held 6th. 90.5K estimated branded searches, +22.3% vs prior month. Share -0.1 points.

  7. 7.Blackboard

    0.04%

    Held 7th. 27.1K estimated branded searches, +22.1% vs prior month. Share 0 points.

  8. Held 8th. 18.1K estimated branded searches, +22.3% vs prior month. Share 0 points.

  9. 9.Anthology

    <0.01%

    Held 9th. 30 estimated branded searches, +50% vs prior month. Share 0 points.

Compare popularity between Canvas LMS and its closest rivals

Every comparison with Canvas LMS

20 comparisons

How has branded search demand for Canvas LMS changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Canvas LMS worldwide fell from 165K to 90.5K.
  • Across the 12 months ending September 2026, Canvas LMS’s share of searches among edtech worldwide held steady, from 0.28% to 0.13%.

How did search popularity change for edtech worldwide in September 2026?

6 changes
  1. In September 2026, Google Classroom gained share of searches among edtech worldwide, from 57% to 66.1%.

  2. In September 2026, Moodle gained share of searches among edtech worldwide, from 7.7% to 10.9%.

  3. In September 2026, D2L gained share of searches among edtech worldwide, from 1.9% to 2.7%.

  4. In September 2026, Khan Academy lost share of searches among edtech worldwide, from 25.5% to 16.1%.

  5. In September 2026, PowerSchool lost share of searches among edtech worldwide, from 7.7% to 4%.

  6. Estimated monthly branded searches for Anthology worldwide fell 85.7% over 12 measured months, from 210 to 30 in September 2026.

How are Canvas LMS’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Canvas LMS’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • canvaslms

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How the Brand Demand Index is measured

Where does Canvas LMS compete?

Canvas LMS is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Edtech6th of 90.13%Shown above
Learning management systems4th of 110.62%Show ranking
School learning platforms4th of 66%Show ranking
Creator with pink hair and a pink jacket

Is Canvas LMS your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.