How popular isConfluent in search?
In August 2026, there were an estimated 49.5K branded searches for Confluent worldwide which is down 33.1% over the last 11 months. Confluent holds 53.3% estimated Share of Search among streaming data platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which streaming data platforms compete with Confluent?
Share of Search by month for Confluent, Pub/Sub, Kafka, Kinesis. The figures are in the table below the chart.
View monthly share of search table
| Month | Confluent | Pub/Sub | Kafka | Kinesis | Redpanda |
|---|---|---|---|---|---|
| Oct 2025 | 59.4% | 26.6% | 7.9% | 5.3% | 0.8% |
| Nov 2025 | 56% | 30.6% | 7.5% | 5% | 0.93% |
| Dec 2025 | 81.2% | 13.4% | 3.3% | 1.8% | 0.36% |
| Jan 2026 | 60.9% | 27.2% | 6.7% | 4.4% | 0.82% |
| Feb 2026 | 61.4% | 27.4% | 6.7% | 3.6% | 0.83% |
| Mar 2026 | 62.1% | 27.8% | 5.6% | 3.7% | 0.89% |
| Apr 2026 | 58.5% | 32% | 5.2% | 3.5% | 0.79% |
| May 2026 | 58.9% | 32.2% | 5.3% | 2.9% | 0.8% |
| Jun 2026 | 53.9% | 36.1% | 5.9% | 3.2% | 0.89% |
| Jul 2026 | 48.6% | 39.8% | 5.3% | 5.3% | 0.98% |
| Aug 2026 | 53.3% | 35.6% | 5.8% | 3.9% | 1.4% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 53.3% | 49.5K | 0% | +4.7 points | |
| 2, held 2nd | 35.6% | 33.1K | -18.3% | -4.2 points | |
| 3, held 3rd | 5.8% | 5.4K | 0% | +0.5 points | |
| 4, held 4th | 3.9% | 3.6K | -33.3% | -1.4 points | |
| 5, held 5th | 1.4% | 1.3K | +30% | +0.4 points |
53.3%
Held 1st. 49.5K estimated branded searches, 0% vs prior month. Share +4.7 points.
2.
Pub/Sub35.6%
Held 2nd. 33.1K estimated branded searches, -18.3% vs prior month. Share -4.2 points.
3.
Kafka5.8%
Held 3rd. 5.4K estimated branded searches, 0% vs prior month. Share +0.5 points.
4.
Kinesis3.9%
Held 4th. 3.6K estimated branded searches, -33.3% vs prior month. Share -1.4 points.
5.
Redpanda1.4%
Held 5th. 1.3K estimated branded searches, +30% vs prior month. Share +0.4 points.
Compare search popularity between Confluent and its closest rivals
How has branded search demand for Confluent changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Confluent worldwide fell from 74K to 49.5K.
- Across the 11 months ending August 2026, Confluent’s estimated Share of Search among streaming data platforms worldwide decreased from 59.4% to 53.3%.
- Across the 11 months ending August 2026, Confluent’s estimated Share of Search among streaming data platforms worldwide peaked at 81.2% in December 2025 and was lowest at 48.6% in July 2026.
How did search popularity change for streaming data platforms worldwide in August 2026?
5 changes
In August 2026, Confluent gained estimated Share of Search among streaming data platforms worldwide, from 48.6% to 53.3%.
In August 2026, Kafka gained estimated Share of Search among streaming data platforms worldwide, from 5.3% to 5.8%.
In August 2026, Pub/Sub lost estimated Share of Search among streaming data platforms worldwide, from 39.8% to 35.6%.
In August 2026, Kinesis lost estimated Share of Search among streaming data platforms worldwide, from 5.3% to 3.9%.
Redpanda’s estimated Share of Search among streaming data platforms worldwide has gained ground for 3 months in a row, from 0.8% to 1.4% in August 2026.
Where does Confluent compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Event streaming platforms | 1st of 5 | 48.6% | Show ranking |
| Streaming data platforms | 1st of 5 | 53.3% | Shown above |
| Streaming analytics platforms | 1st of 5 | 69.7% | Show ranking |
How is Confluent measured?
Brandwave collects information about searches that people make online using Confluent’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- confluent
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Is Confluent your brand?
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