Brandwave

How popular isRedpanda?

In September 2026, people searched for Redpanda by name about 1,000 times worldwide, about the same as the previous year. These searches made up 1.2% of all global event streaming platform searches, placing Redpanda seventh out of eight platforms. When we asked both ChatGPT and Google AI Overviews about event streaming platforms, Redpanda appeared in four of the five answers and was the fourth most recommended of the eight.

Search and AI answers in September 2026

Redpanda is the seventh most searched of 8 competitors and the fourth most recommended in AI answers.

  1. Apache KafkaShare of searches 57.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. Apache FlinkShare of searches 21.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 6th
  3. Amazon KinesisShare of searches 10.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
  4. Apache PulsarShare of searches 5.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
  5. RedpandaShare of searches 1.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th

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Top event streaming platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Redpanda was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Redpanda is the fourth most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Apache Kafka1st
  2. Confluent2nd
  3. Amazon Kinesis3rd
  4. Redpanda4th
  5. Apache Pulsar5th
  6. Apache Flink6th
  7. Google Pub/Sub7th
  8. Azure Event Hubs8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Apache Kafka5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Amazon Kinesis5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Apache Flink4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Redpanda4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Confluent4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Apache Pulsar3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Google Pub/Sub3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Azure Event Hubs2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about event streaming platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which event streaming platforms compete with Redpanda?

Redpanda against event streaming platforms worldwide, by month

Share of searches by month for Apache Kafka, Apache Flink, Amazon Kinesis, Apache Pulsar, Google Pub/Sub, Redpanda. The figures are in the table below the chart.

View monthly share of searches table
MonthApache KafkaApache FlinkAmazon KinesisApache PulsarGoogle Pub/SubAzure Event HubsRedpandaConfluent
Oct 202550.3%22.5%13.7%6.7%3.7%2%0.83%0.27%
Nov 202554.6%20%12.2%6%4%2.2%0.9%0.19%
Dec 202554.2%19.8%12.1%5.9%3.9%2.6%0.96%0.41%
Jan 202650%22.4%13.6%6.7%3.6%2.4%1%0.26%
Feb 202651.9%23.3%11.5%5.7%3.8%2.5%1%0.24%
Mar 202654.4%20%12.1%5.9%4%2.2%1.2%0.27%
Apr 202654.5%19.9%12.1%5.9%4%2.1%1.1%0.34%
May 202656.1%20.5%11.6%5%3.3%2.2%1.1%0.26%
Jun 202651.2%22.9%12.9%5.6%3.7%2.4%1.3%0.21%
Jul 202653.2%19.4%14.2%5.8%3.8%2.1%1.3%0.18%
Aug 202654.6%20%12.1%5.9%3.2%2.2%1.8%0.22%
Sep 202657.6%21.1%10.5%5.1%2.8%1.5%1.2%0.27%

  1. 1.Apache Kafka

    57.6%

    Held 1st. 49.5K estimated branded searches, +22.2% vs prior month. Share +3 points.

  2. 2.Apache Flink

    21.1%

    Held 2nd. 18.1K estimated branded searches, +22.3% vs prior month. Share +1.1 points.

  3. 3.Amazon Kinesis

    10.5%

    Held 3rd. 9K estimated branded searches, 0% vs prior month. Share -1.7 points.

  4. 4.Apache Pulsar

    5.1%

    Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share -0.8 points.

  5. 5.Google Pub/Sub

    2.8%

    Held 5th. 2.4K estimated branded searches, 0% vs prior month. Share -0.4 points.

  6. 6.Azure Event Hubs

    1.5%

    Held 6th. 1.3K estimated branded searches, -18.8% vs prior month. Share -0.6 points.

  7. 7.Redpanda

    1.2%

    Held 7th. 1K estimated branded searches, -23.1% vs prior month. Share -0.6 points.

  8. 8.Confluent

    0.27%

    Held 8th. 230 estimated branded searches, +43.8% vs prior month. Share +0.1 points.

Compare popularity between Redpanda and its closest rivals

Every comparison with Redpanda

13 comparisons

How has branded search demand for Redpanda changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Redpanda worldwide held steady at 1K.
  • Across the 12 months ending September 2026, Redpanda’s share of searches among event streaming platforms worldwide held steady, from 0.83% to 1.2%.

How did search popularity change for event streaming platforms worldwide in September 2026?

6 changes

  1. In September 2026, Apache Kafka gained share of searches among event streaming platforms worldwide, from 54.6% to 57.6%.

  2. In September 2026, Apache Flink gained share of searches among event streaming platforms worldwide, from 20% to 21.1%.

  3. In September 2026, Amazon Kinesis lost share of searches among event streaming platforms worldwide, from 12.1% to 10.5%.

  4. In September 2026, Apache Pulsar lost share of searches among event streaming platforms worldwide, from 5.9% to 5.1%.

  5. In September 2026, Azure Event Hubs lost share of searches among event streaming platforms worldwide, from 2.2% to 1.5%.

  6. In September 2026, Redpanda lost share of searches among event streaming platforms worldwide, from 1.8% to 1.2%.

How are Redpanda’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Redpanda’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • redpanda data

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How the Brand Demand Index is measured

Where does Redpanda compete?

Redpanda is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Event streaming platforms7th of 81.2%Shown above
Streaming data platforms7th of 81.5%Show ranking
Streaming analytics platforms5th of 82.8%Show ranking
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