How popular isConfluent in search?
In August 2026, there were an estimated 49.5K branded searches for Confluent worldwide which is down 33.1% over the last 11 months. Confluent holds 48.6% estimated Share of Search among event streaming platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Confluent48.6%
Apache Kafka39.8%
Amazon Kinesis5.3%
Google Pub/Sub4.7%Azure Event Hubs1.6%
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Where does Confluent compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Event streaming platforms | 1st of 5 | 48.6% | Shown below |
| Streaming data platforms | 1st of 5 | 53.3% | Show ranking |
| Streaming analytics platforms | 1st of 5 | 69.7% | Show ranking |
Which event streaming platforms compete with Confluent?
Share of Search by month for Confluent, Apache Kafka, Amazon Kinesis, Google Pub/Sub. The figures are in the table below the chart.
View monthly share of search table
| Month | Confluent | Apache Kafka | Amazon Kinesis | Google Pub/Sub | Azure Event Hubs |
|---|---|---|---|---|---|
| Oct 2025 | 47.6% | 38.9% | 6.4% | 5.7% | 1.5% |
| Nov 2025 | 43.1% | 43.1% | 5.8% | 6.3% | 1.7% |
| Dec 2025 | 75.4% | 18.6% | 2.5% | 2.7% | 0.9% |
| Jan 2026 | 52.4% | 35.1% | 5.7% | 5.1% | 1.7% |
| Feb 2026 | 53% | 35.4% | 4.7% | 5.2% | 1.7% |
| Mar 2026 | 53.1% | 35.5% | 4.8% | 5.2% | 1.4% |
| Apr 2026 | 53.2% | 35.6% | 4.7% | 5.2% | 1.4% |
| May 2026 | 53.7% | 35.9% | 4.8% | 4.2% | 1.4% |
| Jun 2026 | 52.5% | 35.1% | 5.7% | 5% | 1.6% |
| Jul 2026 | 48.2% | 39.4% | 5.3% | 5.6% | 1.6% |
| Aug 2026 | 48.6% | 39.8% | 5.3% | 4.7% | 1.6% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 48.6% | 49.5K | 0% | +0.5 points | |
| 2, held 2nd | 39.8% | 40.5K | 0% | +0.4 points | |
| 3, moved from 4th to 3rd | 5.3% | 5.4K | 0% | +0.1 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 4.7% | 4.8K | -17.2% | -0.9 pointsmoved from 3rd to 4th | |
| 5, held 5th | 1.6% | 1.6K | 0% | 0 points |
48.6%
Held 1st. 49.5K estimated branded searches, 0% vs prior month. Share +0.5 points.
39.8%
Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share +0.4 points.
5.3%
Moved from 4th to 3rd. 5.4K estimated branded searches, 0% vs prior month. Share +0.1 points.
4.7%
Moved from 3rd to 4th. 4.8K estimated branded searches, -17.2% vs prior month. Share -0.9 points.
1.6%
Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Confluent and its closest rivals
How has branded search demand for Confluent changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Confluent worldwide fell from 74K to 49.5K.
- Across the 11 months ending August 2026, Confluent’s estimated Share of Search among event streaming platforms worldwide increased from 47.6% to 48.6%.
- Across the 11 months ending August 2026, Confluent’s estimated Share of Search among event streaming platforms worldwide peaked at 75.4% in December 2025 and was lowest at 43.1% in November 2025.
How did search popularity change for event streaming platforms worldwide in August 2026?
5 changes

In August 2026, Google Pub/Sub lost estimated Share of Search among event streaming platforms worldwide, from 5.6% to 4.7%.

In August 2026, Amazon Kinesis rose from 4th to 3rd among event streaming platforms worldwide.
Estimated monthly branded searches for Azure Event Hubs worldwide fell 33.3% over 11 measured months, from 2.4K to 1.6K in August 2026.

Estimated monthly branded searches for Confluent worldwide fell 33.1% over 11 measured months, from 74K to 49.5K in August 2026.

Estimated monthly branded searches for Apache Kafka worldwide fell 33.1% over 11 measured months, from 60.5K to 40.5K in August 2026.
How is Confluent measured?
Brandwave collects information about searches that people make online using Confluent’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- confluent
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