Brandwave

How popular isClarke in search?

In September 2026, there were an estimated 33.1K branded searches for Clarke worldwide which held steady over the last 12 months. Clarke holds 8.2% estimated Share of Search among metal lathe brands worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Craftsman74.2%
  2. Clarke8.2%
  3. ENCO8.2%
  4. Grizzly8.2%
  5. Jet1.3%
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Which metal lathe brands compete with Clarke?

Clarke against metal lathe brands worldwide, by month

Share of Search by month for Craftsman, Clarke, ENCO, Grizzly. The figures are in the table below the chart.

View monthly share of search table
MonthCraftsmanClarkeENCOGrizzlyJet
Oct 202569.6%9.4%9.4%9.4%2.3%
Nov 202569.6%9.4%9.4%9.4%2.3%
Dec 202573.7%8.1%6.6%9.9%1.6%
Jan 202672.4%8%8%9.7%1.9%
Feb 202679.7%5.9%5.9%7.2%1.4%
Mar 202679.9%5.9%5.9%7.2%1.2%
Apr 202677.4%7%5.7%8.5%1.4%
May 202674.1%10%6.7%8.2%1.1%
Jun 202678.9%7.1%5.8%7.1%1.2%
Jul 202679.9%5.9%5.9%7.2%1.2%
Aug 202677.1%6.9%6.9%6.9%2.1%
Sep 202674.2%8.2%8.2%8.2%1.3%
  1. 1.Craftsman

    74.2%

    Held 1st. 301K estimated branded searches, -18.2% vs prior month. Share -2.9 points.

  2. 2.Clarke

    8.2%

    Held 2nd. 33.1K estimated branded searches, 0% vs prior month. Share +1.2 points.

  3. 3.ENCO

    8.2%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share +1.2 points.

  4. 4.Grizzly

    8.2%

    Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share +1.2 points.

  5. 5.Jet

    1.3%

    Held 5th. 5.4K estimated branded searches, -45.5% vs prior month. Share -0.7 points.

Compare search popularity between Clarke and its closest rivals

How has branded search demand for Clarke changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Clarke worldwide held steady at 33.1K.
  • Across the 12 months ending September 2026, Clarke’s estimated Share of Search among metal lathe brands worldwide decreased from 9.4% to 8.2%.
  • Across the 12 months ending September 2026, Clarke’s estimated Share of Search among metal lathe brands worldwide peaked at 10% in May 2026 and was lowest at 5.9% in February 2026.

How did search popularity change for metal lathe brands worldwide in September 2026?

  1. In September 2026, Clarke gained estimated Share of Search among metal lathe brands worldwide, from 6.9% to 8.2%.

  2. In September 2026, ENCO gained estimated Share of Search among metal lathe brands worldwide, from 6.9% to 8.2%.

  3. In September 2026, Grizzly gained estimated Share of Search among metal lathe brands worldwide, from 6.9% to 8.2%.

  4. In September 2026, Craftsman lost estimated Share of Search among metal lathe brands worldwide, from 77.1% to 74.2%.

  5. In September 2026, Jet lost estimated Share of Search among metal lathe brands worldwide, from 2.1% to 1.3%.

Where does Clarke compete?

Clarke is ranked in seven competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Car jacks3rd of 61.6%Show ranking
Axle stands3rd of 61.6%Show ranking
Floor sander brands3rd of 33.5%Show ranking
Auto scrubber brands2nd of 34.7%Show ranking
Metal lathe brands2nd of 58.2%Shown above
Fire pump brands1st of 459%Show ranking
Workbench vice brands1st of 565.9%Show ranking

How is Clarke measured?

Brandwave collects information about searches that people make online using Clarke’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • clarke

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How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Clarke your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.