How popular isClark in search?
In September 2026, there were an estimated 5.4K branded searches for Clark worldwide which is down 33.3% over the last 12 months. Clark holds 2.4% estimated Share of Search among forklift Battery brands worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Exide89.7%
Crown5.4%
Clark2.4%
Doosan1.3%
Caterpillar1.1%Hyster0.12%
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Which forklift Battery brands compete with Clark?
Share of Search by month for Exide, Crown, Clark. The figures are in the table below the chart.
View monthly share of search table
| Month | Exide | Crown | Clark | Doosan | Caterpillar | Hyster |
|---|---|---|---|---|---|---|
| Oct 2025 | 87.4% | 6.4% | 3.5% | 1.3% | 1.3% | 0.14% |
| Nov 2025 | 87.5% | 6.4% | 2.9% | 1.5% | 1.5% | 0.17% |
| Dec 2025 | 88% | 6.5% | 2.9% | 1.3% | 1.3% | 0.14% |
| Jan 2026 | 85.3% | 7.6% | 4.2% | 1.5% | 1.2% | 0.17% |
| Feb 2026 | 84.7% | 7.6% | 4.1% | 1.8% | 1.5% | 0.2% |
| Mar 2026 | 85.7% | 7.7% | 3.4% | 1.5% | 1.5% | 0.14% |
| Apr 2026 | 88.4% | 6.5% | 2.9% | 1.1% | 1.1% | 0.09% |
| May 2026 | 89.7% | 5.4% | 2.4% | 1.3% | 1.1% | 0.12% |
| Jun 2026 | 90.3% | 5.4% | 2% | 1.3% | 0.88% | 0.1% |
| Jul 2026 | 91.4% | 4.5% | 2% | 1.1% | 0.89% | 0.1% |
| Aug 2026 | 89.9% | 5.4% | 2.4% | 1.1% | 1.1% | 0.12% |
| Sep 2026 | 89.7% | 5.4% | 2.4% | 1.3% | 1.1% | 0.12% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 89.7% | 201K | 0% | -0.2 points | |
| 2, held 2nd | 5.4% | 12.1K | 0% | 0 points | |
| 3, held 3rd | 2.4% | 5.4K | 0% | 0 points | |
| 4, moved from 5th to 4th | 1.3% | 2.9K | +20.8% | +0.2 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 1.1% | 2.4K | 0% | 0 pointsmoved from 4th to 5th | |
| 6, held 6th | 0.12% | 260 | 0% | 0 points |
1.Exide
89.7%
Held 1st. 201K estimated branded searches, 0% vs prior month. Share -0.2 points.
2.
Crown5.4%
Held 2nd. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.
3.
Clark2.4%
Held 3rd. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.
4.
Doosan1.3%
Moved from 5th to 4th. 2.9K estimated branded searches, +20.8% vs prior month. Share +0.2 points.
1.1%
Moved from 4th to 5th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.
6.
Hyster
0.12%
Held 6th. 260 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Clark and its closest rivals
How has branded search demand for Clark changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Clark worldwide fell from 8.1K to 5.4K.
- Across the 12 months ending September 2026, Clark’s estimated Share of Search among forklift Battery brands worldwide decreased from 3.5% to 2.4%.
- Across the 12 months ending September 2026, Clark’s estimated Share of Search among forklift Battery brands worldwide peaked at 4.2% in January 2026 and was lowest at 2% in June 2026.
How did search popularity change for forklift Battery brands worldwide in September 2026?
5 changes

In September 2026, Doosan rose from 5th to 4th among forklift Battery brands worldwide.

In September 2026, Caterpillar fell from 4th to 5th among forklift Battery brands worldwide.

Estimated monthly branded searches for Clark worldwide fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026.
Estimated monthly branded searches for Hyster worldwide fell 18.8% over 12 measured months, from 320 to 260 in September 2026.

Estimated monthly branded searches for Crown worldwide fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.
Where does Clark compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Forklift Dealer brands | 6th of 7 | 0.02% | Show ranking |
| Forklift brands | 3rd of 7 | 1.1% | Show ranking |
| Forklift Battery brands | 3rd of 6 | 2.4% | Shown above |
| Reach Truck brands | 2nd of 4 | 26.1% | Show ranking |
How is Clark measured?
Brandwave collects information about searches that people make online using Clark’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- clark forklifts
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Is Clark your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.