Brandwave

How popular isBrunswick in search?

In September 2026, there were an estimated 50 branded searches for Brunswick worldwide which is up 25% over the last 12 months. Brunswick holds 0.02% estimated Share of Search among canned fish brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Bar Harbor62.7%
  2. Rio Mare15.9%
  3. John West15.4%
  4. Wild Planet5.6%
  5. Princes0.3%
  6. Brunswick0.02%
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Which canned fish brands compete with Brunswick?

Brunswick against canned fish brands worldwide, by month

Share of Search by month for Bar Harbor, Rio Mare, John West, Wild Planet, Brunswick. The figures are in the table below the chart.

View monthly share of search table
MonthBar HarborRio MareJohn WestWild PlanetPrincesBrunswick
Oct 202567.4%17.1%9%6%0.35%0.02%
Nov 202547.1%26.7%11.5%14.1%0.56%0.03%
Dec 202548.9%21.2%14.6%14.6%0.63%0.02%
Jan 202652.1%24.1%10.4%12.7%0.57%0.03%
Feb 202652.1%24.1%10.4%12.7%0.54%0.02%
Mar 202654.5%25.2%8.9%10.9%0.45%0.03%
Apr 202660.9%20.5%8.2%10%0.46%0.03%
May 202651.9%29.4%12.7%5.7%0.22%0.01%
Jun 202659.6%17.8%17.9%4.4%0.21%0.01%
Jul 202675.7%12.9%5.6%5.6%0.22%0.02%
Aug 202673.1%13.4%6.6%6.6%0.32%0.01%
Sep 202662.7%15.9%15.4%5.6%0.3%0.02%

  1. 1.Bar Harbor

    62.7%

    Held 1st. 165K estimated branded searches, -17.9% vs prior month. Share -10.3 points.

  2. 2.Rio Mare

    15.9%

    Held 2nd. 41.9K estimated branded searches, +13.2% vs prior month. Share +2.5 points.

  3. 3.John West

    15.4%

    Held 3rd. 40.5K estimated branded searches, +123.8% vs prior month. Share +8.8 points.

  4. 4.Wild Planet

    5.6%

    Held 4th. 14.8K estimated branded searches, -18.2% vs prior month. Share -1 points.

  5. 5.Princes

    0.3%

    Held 5th. 780 estimated branded searches, -10.3% vs prior month. Share 0 points.

  6. 6.Brunswick

    0.02%

    Held 6th. 50 estimated branded searches, +25% vs prior month. Share 0 points.

Compare search popularity between Brunswick and its closest rivals

How has branded search demand for Brunswick changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Brunswick worldwide rose from 40 to 50.
  • Across the 12 months ending September 2026, Brunswick’s estimated Share of Search among canned fish brands worldwide held steady at 0.02%.

How did search popularity change for canned fish brands worldwide in September 2026?

  1. In September 2026, John West gained estimated Share of Search among canned fish brands worldwide, from 6.6% to 15.4%.

  2. In September 2026, Rio Mare gained estimated Share of Search among canned fish brands worldwide, from 13.4% to 15.9%.

  3. In September 2026, Bar Harbor lost estimated Share of Search among canned fish brands worldwide, from 73.1% to 62.7%.

  4. In September 2026, Wild Planet lost estimated Share of Search among canned fish brands worldwide, from 6.6% to 5.6%.

  5. Estimated monthly branded searches for Brunswick worldwide rose 25% over 12 measured months, from 40 to 50 in September 2026.

Where does Brunswick compete?

Brunswick is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Canned tuna brands6th of 60.01%Show ranking
Canned fish brands6th of 60.02%Shown above
Ping pong table brands5th of 50.1%Show ranking
Billiard tables6th of 60.17%Show ranking
Shuffleboard brands3rd of 32.5%Show ranking

How is Brunswick measured?

Brandwave collects information about searches that people make online using Brunswick’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • brunswick salmon

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How the Brand Demand Index is measured

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