How popular isBloomreach?
In September 2026, people searched for Bloomreach by name about 18,100 times worldwide, about the same as the previous year. These searches made up 5.2% of all global personalisation platform searches, placing Bloomreach third out of nine platforms. When we asked both ChatGPT and Google AI Overviews about personalisation platforms, Bloomreach appeared in all answers and was the second most recommended of the nine.
Bloomreach is the third most searched of 9 competitors and the second most recommended in AI answers.
OptimizelyShare of searches 71%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
AlgoliaShare of searches 11.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
BloomreachShare of searches 5.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
SitecoreShare of searches 5.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
CoveoShare of searches 4.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top personalisation platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Bloomreach appeared in all five answers. Bloomreach is the second most recommended of the nine.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Bloomreach5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Optimizely4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Dynamic Yield3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Salesforce Personalization3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Insider3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Adobe Target2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Algolia0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Sitecore0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Coveo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about personalisation platforms
5 answers
Asked ChatGPT
“Which personalisation platform should I use?”
Asked ChatGPT
“What are the best personalisation platforms?”
Asked ChatGPT
“What's the best personalisation platform for a retail team?”
Searched Google, AI Overview
“personalisation platform”
Searched Google, AI Overview
“website personalisation software”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which personalisation platforms compete with Bloomreach?
Share of searches by month for Optimizely, Algolia, Bloomreach, Sitecore, Coveo. The figures are in the table below the chart.
View monthly share of searches table
| Month | Optimizely | Algolia | Bloomreach | Sitecore | Coveo | Dynamic Yield | Adobe Target | Salesforce Personalization | Insider |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 66.5% | 13.4% | 4.9% | 7.3% | 4% | 1.8% | 1.8% | 0.24% | 0.11% |
| Nov 2025 | 68.9% | 13.9% | 4.1% | 6.2% | 3.4% | 1.9% | 1.2% | 0.25% | 0.11% |
| Dec 2025 | 72.8% | 12% | 3.6% | 5.4% | 3.6% | 1.3% | 1.1% | 0.17% | 0.12% |
| Jan 2026 | 72.2% | 11.9% | 4.3% | 5.3% | 3.6% | 1.3% | 1.1% | 0.21% | 0.09% |
| Feb 2026 | 70.1% | 11.5% | 5.2% | 6.3% | 3.5% | 1.5% | 1.5% | 0.25% | 0.09% |
| Mar 2026 | 67.3% | 13.5% | 5% | 6.1% | 4.1% | 2.2% | 1.5% | 0.24% | 0.11% |
| Apr 2026 | 68.6% | 13.8% | 5% | 6.2% | 3.4% | 1.5% | 1.2% | 0.2% | 0.09% |
| May 2026 | 72% | 11.9% | 4.3% | 5.3% | 3.6% | 1.6% | 1.1% | 0.21% | 0.06% |
| Jun 2026 | 71.2% | 11.7% | 4.3% | 6.4% | 3.5% | 1.6% | 1% | 0.21% | 0.08% |
| Jul 2026 | 71.7% | 11.8% | 4.3% | 5.3% | 4.3% | 1.3% | 1% | 0.21% | 0.06% |
| Aug 2026 | 72.7% | 12% | 4.4% | 5.4% | 2.9% | 1.3% | 1.1% | 0.21% | 0.05% |
| Sep 2026 | 71% | 11.7% | 5.2% | 5.2% | 4.3% | 1.3% | 1% | 0.21% | 0.05% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 71% | 246K | 0% | -1.7 points | |
| 2, held 2nd | 11.7% | 40.5K | 0% | -0.3 points | |
| 3, moved from 4th to 3rd | 5.2% | 18.1K | +22.3% | +0.8 pointsmoved from 4th to 3rd | |
| 4, moved from 3rd to 4th | 5.2% | 18.1K | 0% | -0.1 pointsmoved from 3rd to 4th | |
| 5, held 5th | 4.3% | 14.8K | +49.4% | +1.3 points | |
| 6, held 6th | 1.3% | 4.4K | 0% | 0 points | |
| 7, held 7th | 1% | 3.6K | 0% | 0 points | |
| 8, held 8th | 0.21% | 720 | 0% | 0 points | |
| 9, held 9th | 0.05% | 170 | 0% | 0 points |
71%
Held 1st. 246K estimated branded searches, 0% vs prior month. Share -1.7 points.
2.
Algolia11.7%
Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share -0.3 points.
5.2%
Moved from 4th to 3rd. 18.1K estimated branded searches, +22.3% vs prior month. Share +0.8 points.
4.
Sitecore5.2%
Moved from 3rd to 4th. 18.1K estimated branded searches, 0% vs prior month. Share -0.1 points.
5.
Coveo4.3%
Held 5th. 14.8K estimated branded searches, +49.4% vs prior month. Share +1.3 points.
1.3%
Held 6th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.
1%
Held 7th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.
0.21%
Held 8th. 720 estimated branded searches, 0% vs prior month. Share 0 points.
9.
Insider0.05%
Held 9th. 170 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Bloomreach and its closest rivals
Every comparison with Bloomreach
26 comparisons
- Algolia vs Bloomreach
- Bloomreach vs Lytics
- Bloomreach vs Optimizely
- Bloomreach vs Sitecore
- Bloomreach vs Coveo
- Bloomreach vs Doofinder
- Bloomreach vs Tealium
- Bloomreach vs Nosto
- Bloomreach vs RudderStack
- Bloomreach vs Dynamic Yield
- Adobe Target vs Bloomreach
- Bloomreach vs Twilio Segment
- Bloomreach vs mParticle
- Amazon Personalize vs Bloomreach
- Bloomreach vs Searchspring
- Bloomreach vs Constructor
- Bloomreach vs Klevu
- Bloomreach vs Recombee
- Bloomreach vs Hightouch
- Bloomreach vs Salesforce Personalization
- Bloomreach vs Rebuy
- Bloomreach vs Clerk.io
- Bloomreach vs LimeSpot
- Bloomreach vs Insider
- Bloomreach vs TensorFlow Recommenders
- Bloomreach vs Blueshift
How has branded search demand for Bloomreach changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Bloomreach worldwide held steady at 18.1K.
- Across the 12 months ending September 2026, Bloomreach’s share of searches among personalisation platforms worldwide peaked at 5.2% in September 2026 and was lowest at 3.6% in December 2025.
- Across the 12 months ending September 2026, Bloomreach rose from 4th to 3rd among personalisation platforms worldwide.
How did search popularity change for personalisation platforms worldwide in September 2026?
6 changes

In September 2026, Bloomreach overtook Sitecore to rank 3rd among personalisation platforms worldwide, with 5.2% of the searches.

In September 2026, Coveo gained share of searches among personalisation platforms worldwide, from 2.9% to 4.3%.

In September 2026, Optimizely lost share of searches among personalisation platforms worldwide, from 72.7% to 71%.

Estimated monthly branded searches for Insider worldwide fell 56.4% over 12 measured months, from 390 to 170 in September 2026.

Estimated monthly branded searches for Adobe Target worldwide fell 45.5% over 12 measured months, from 6.6K to 3.6K in September 2026.

Estimated monthly branded searches for Dynamic Yield worldwide fell 33.2% over 12 measured months, from 6.7K to 4.4K in September 2026.
How are Bloomreach’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Bloomreach’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- bloomreach
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Where does Bloomreach compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Personalisation platforms | 3rd of 9 | 5.2% | Shown above |
| Ecommerce site search platforms | 2nd of 9 | 18.8% | Show ranking |
| Recommendation engine platforms | 2nd of 8 | 21.6% | Show ranking |
| Ecommerce personalization platforms | 2nd of 9 | 25.1% | Show ranking |
| Product recommendation platforms | 2nd of 7 | 26.1% | Show ranking |
| Customer data platforms | 2nd of 8 | 27.9% | Show ranking |

Is Bloomreach your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.