Brandwave

How popular isArteza in search?

In September 2026, there were an estimated 40 branded searches for Arteza worldwide which is down 20% over the last 12 months. Arteza holds <0.01% estimated Share of Search among watercolor brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Faber-Castell88.1%
  2. Winsor & Newton11.9%
  3. Arteza<0.01%
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Which watercolor brands compete with Arteza?

Arteza against watercolor brands worldwide, by month

Share of Search by month for Faber-Castell, Winsor & Newton, Arteza. The figures are in the table below the chart.

View monthly share of search table
MonthFaber-CastellWinsor & NewtonArteza
Oct 202588.1%11.9%0.01%
Nov 202588.1%11.9%0.01%
Dec 202585.9%14.1%0.01%
Jan 202690.1%9.9%<0.01%
Feb 202690.1%9.9%<0.01%
Mar 202685.9%14.1%0.01%
Apr 202685.9%14.1%<0.01%
May 202685.9%14.1%<0.01%
Jun 202683.2%16.8%<0.01%
Jul 202688.1%11.9%<0.01%
Aug 202690.1%9.9%<0.01%
Sep 202688.1%11.9%<0.01%
  1. Held 1st. 368K estimated branded searches, -18.2% vs prior month. Share -1.9 points.

  2. Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share +1.9 points.

  3. 3.Arteza

    <0.01%

    Held 3rd. 40 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Arteza and its closest rivals

How has branded search demand for Arteza changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Arteza worldwide fell from 50 to 40.
  • Across the 12 months ending September 2026, Arteza’s estimated Share of Search among watercolor brands worldwide held steady, from 0.01% to <0.01%.

How did search popularity change for watercolor brands worldwide in September 2026?

  1. In September 2026, Winsor & Newton gained estimated Share of Search among watercolor brands worldwide, from 9.9% to 11.9%.

  2. In September 2026, Faber-Castell lost estimated Share of Search among watercolor brands worldwide, from 90.1% to 88.1%.

  3. Estimated monthly branded searches for Arteza worldwide fell 20% over 12 measured months, from 50 to 40 in September 2026.

Where does Arteza compete?

Arteza is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Watercolor pencils brands6th of 6<0.01%Show ranking
Colored pencils brands4th of 4<0.01%Show ranking
Art supplies6th of 6<0.01%Show ranking
Watercolor brands3rd of 3<0.01%Shown above
Pencils brands3rd of 30.01%Show ranking

How is Arteza measured?

Brandwave collects information about searches that people make online using Arteza’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • arteza art

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How the Brand Demand Index is measured

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Is Arteza your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.