Brandwave

How popular isAdobe Acrobat in search?

In August 2026, there were an estimated 3.4M branded searches for Adobe Acrobat worldwide which is down 32.2% over the last 11 months. Adobe Acrobat holds 5.2% estimated Share of Search among PDF editing software worldwide and is ranked 2nd of 10 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. iLovePDF84.6%
  2. Adobe Acrobat5.2%
  3. Sejda3.4%
  4. PDF243.1%
  5. Smallpdf2.4%
  6. Foxit0.68%
  7. PDFgear0.38%
  8. Nitro0.18%
  9. Xodo0.08%
  10. PDF Expert0.04%
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Which PDF editing software compete with Adobe Acrobat?

Adobe Acrobat against PDF editing software worldwide, by month

Share of Search by month for iLovePDF, Adobe Acrobat, Sejda, PDF24, Smallpdf. The figures are in the table below the chart.

View monthly share of search table
MonthiLovePDFAdobe AcrobatSejdaPDF24SmallpdfFoxitPDFgearNitroXodoPDF Expert
Oct 202582%7.4%3.3%3%2.8%0.88%0.36%0.19%0.11%0.06%
Nov 202583.1%6.3%3.4%3%2.8%0.77%0.3%0.2%0.11%0.06%
Dec 202583%6.1%3.7%2.7%3%0.82%0.4%0.18%0.12%0.05%
Jan 202681.5%7%3.6%3.2%3%0.83%0.48%0.21%0.12%0.07%
Feb 202680.9%7.7%3.6%3.2%3.1%0.82%0.39%0.18%0.1%0.05%
Mar 202682.7%6.6%3.4%3%2.8%0.77%0.45%0.17%0.09%0.06%
Apr 202683.2%6%3.4%3%2.8%0.78%0.45%0.17%0.09%0.05%
May 202682.9%6.5%3.4%3%2.8%0.69%0.37%0.17%0.09%0.05%
Jun 202684.5%5.6%3%2.7%2.9%0.6%0.33%0.16%0.07%0.04%
Jul 202683.6%5.9%3.4%3%2.6%0.69%0.46%0.21%0.07%0.04%
Aug 202684.6%5.2%3.4%3.1%2.4%0.68%0.38%0.18%0.08%0.04%
Sep 2026——————————

  1. 1.iLovePDF

    84.6%

    Held 1st. 55.3M estimated branded searches, 0% vs prior month. Share +1 points.

  2. 2.Adobe Acrobat

    5.2%

    Held 2nd. 3.4M estimated branded searches, -14% vs prior month. Share -0.8 points.

  3. 3.Sejda

    3.4%

    Held 3rd. 2.2M estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.PDF24

    3.1%

    Held 4th. 2M estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Smallpdf

    2.4%

    Held 5th. 1.5M estimated branded searches, -8.7% vs prior month. Share -0.2 points.

  6. 6.Foxit

    0.68%

    Held 6th. 442K estimated branded searches, -2.4% vs prior month. Share 0 points.

  7. 7.PDFgear

    0.38%

    Held 7th. 246K estimated branded searches, -18.3% vs prior month. Share -0.1 points.

  8. 8.Nitro

    0.18%

    Held 8th. 120K estimated branded searches, -14.1% vs prior month. Share 0 points.

  9. 9.Xodo

    0.08%

    Held 9th. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.

  10. 10.PDF Expert

    0.04%

    Held 10th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Adobe Acrobat and its closest rivals

Every comparison with Adobe Acrobat

How has branded search demand for Adobe Acrobat changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Adobe Acrobat worldwide fell from 5M to 3.4M.
  • Across the 11 months ending August 2026, Adobe Acrobat’s estimated Share of Search among PDF editing software worldwide decreased from 7.4% to 5.2%.
  • Across the 11 months ending August 2026, Adobe Acrobat’s estimated Share of Search among PDF editing software worldwide peaked at 7.7% in February 2026 and was lowest at 5.2% in August 2026.

How did search popularity change for PDF editing software worldwide in August 2026?

  1. In August 2026, iLovePDF gained estimated Share of Search among PDF editing software worldwide, from 83.6% to 84.6%.

  2. In August 2026, Adobe Acrobat lost estimated Share of Search among PDF editing software worldwide, from 5.9% to 5.2%.

  3. Estimated monthly branded searches for Xodo worldwide fell 33.1% over 11 measured months, from 74K to 49.5K in August 2026.

  4. Estimated monthly branded searches for PDF Expert worldwide fell 33.1% over 11 measured months, from 40.5K to 27.1K in August 2026.

  5. Estimated monthly branded searches for Foxit worldwide fell 25.4% over 11 measured months, from 593K to 442K in August 2026.

  6. Estimated monthly branded searches for Smallpdf worldwide fell 17.6% over 11 measured months, from 1.9M to 1.5M in August 2026.

How is Adobe Acrobat measured?

Brandwave collects information about searches that people make online using Adobe Acrobat’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • acrobat reader
  • adobe acrobat
  • adobe acrobat online
  • adobe acrobat reader
  • adobe reader

How the Brand Demand Index is measured

Who owns Adobe Acrobat?

Adobe Acrobat is owned by Adobe. Brandwave also tracks Magento, Adobe Express, Adobe Illustrator, Adobe InDesign, Adobe Lightroom, Adobe Marketo Engage, Adobe Photoshop, Adobe Premiere Pro and Adobe Workfront, owned by the same company, worldwide.

Do you work for Adobe Acrobat? To request corrections or removal please contact us via our support page and we will be happy to assist.

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