Brandwave

PDF editing software:Which brands are most popular in search?

In August 2026, iLovePDF was the most searched among PDF editing software worldwide, with an estimated 24.9M branded searches and 88.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. iLovePDF88.1%
  2. Smallpdf5.5%
  3. Adobe Acrobat4.3%
  4. Foxit1.6%
  5. Nitro0.42%
  6. PDF Expert0.1%

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Share of SearchLeaderboard

Compare the pdf editing software businesses run on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among PDF editing software worldwide, by month

Share of Search by month for iLovePDF, Smallpdf, Adobe Acrobat. The figures are in the table below the chart.

View monthly share of search table
MonthiLovePDFSmallpdfAdobe AcrobatFoxitNitroPDF Expert
Oct 202584.8%6.4%6.2%2%0.44%0.14%
Nov 202586%6.5%5.2%1.8%0.46%0.14%
Dec 202584.5%7.7%5.1%2.1%0.45%0.14%
Jan 202683.4%7.6%6.1%2.1%0.54%0.17%
Feb 202683.3%7.9%6.1%2.1%0.45%0.14%
Mar 202686%6.5%5.2%1.8%0.38%0.14%
Apr 202686.1%6.4%5.2%1.8%0.38%0.11%
May 202686.2%6.5%5.2%1.6%0.38%0.11%
Jun 202686.4%7.3%4.2%1.5%0.4%0.09%
Jul 202687.6%6%4.3%1.6%0.49%0.1%
Aug 202688.1%5.5%4.3%1.6%0.42%0.1%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.iLovePDF

    88.1%

    Held 1st. 24.9M estimated branded searches, 0% vs prior month. Share +0.6 points.

  2. 2.Smallpdf

    5.5%

    Held 2nd. 1.5M estimated branded searches, -8.7% vs prior month. Share -0.5 points.

  3. 3.Adobe Acrobat

    4.3%

    Held 3rd. 1.2M estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Foxit

    1.6%

    Held 4th. 442K estimated branded searches, -2.4% vs prior month. Share 0 points.

  5. 5.Nitro

    0.42%

    Held 5th. 120K estimated branded searches, -14.1% vs prior month. Share -0.1 points.

  6. 6.PDF Expert

    0.1%

    Held 6th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among PDF editing software worldwide?

In August 2026, iLovePDF was the most searched among PDF editing software worldwide, with an estimated 24.9M branded searches and 88.1% estimated Share of Search within this set. Smallpdf is in 2nd place, 82.7 percentage points behind at 5.5% Share of Search.

Global PDF editing software, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
iLovePDF84.8% → 88.1%88.1%Aug 202683.3%Feb 20261st
Smallpdf6.4% → 5.5%7.9%Feb 20265.5%Aug 20262nd
Adobe Acrobat6.2% → 4.3%6.2%Oct 20254.2%Jun 20263rd
Foxit2% → 1.6%2.1%Jan 20261.5%Jun 20264th
Nitro0.44% → 0.42%0.54%Jan 20260.38%Apr 20265th
PDF Expert0.14% → 0.1%0.17%Jan 20260.09%Jun 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, iLovePDF’s estimated Share of Search among PDF editing software worldwide increased from 84.8% to 88.1%.
  • Across the 11 months ending August 2026, Smallpdf’s estimated Share of Search among PDF editing software worldwide decreased from 6.4% to 5.5%.
  • Across the 11 months ending August 2026, Adobe Acrobat’s estimated Share of Search among PDF editing software worldwide decreased from 6.2% to 4.3%.
  • Across the 11 months ending August 2026, iLovePDF’s estimated Share of Search among PDF editing software worldwide peaked at 88.1% in August 2026 and was lowest at 83.3% in February 2026.
  • Across the 11 months ending August 2026, Smallpdf’s estimated Share of Search among PDF editing software worldwide peaked at 7.9% in February 2026 and was lowest at 5.5% in August 2026.
  • Across the 11 months ending August 2026, Adobe Acrobat’s estimated Share of Search among PDF editing software worldwide peaked at 6.2% in October 2025 and was lowest at 4.2% in June 2026.
  • Across the 11 months ending August 2026, Foxit, Nitro and PDF Expert held steady: their estimated Share of Search among PDF editing software worldwide each moved less than 0.5 percentage points.

How did search popularity change for PDF editing software worldwide in August 2026?

  1. In August 2026, iLovePDF gained estimated Share of Search among PDF editing software worldwide, from 87.6% to 88.1%.

  2. Estimated monthly branded searches for Adobe Acrobat worldwide fell 33.3% over 11 measured months, from 1.8M to 1.2M in August 2026.

  3. Estimated monthly branded searches for PDF Expert worldwide fell 33.1% over 11 measured months, from 40.5K to 27.1K in August 2026.

  4. Estimated monthly branded searches for Foxit worldwide fell 25.4% over 11 measured months, from 593K to 442K in August 2026.

  5. Estimated monthly branded searches for Smallpdf worldwide fell 17.6% over 11 measured months, from 1.9M to 1.5M in August 2026.

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