Brandwave

How popular isAda in search?

In September 2026, there were an estimated 4.4K branded searches for Ada worldwide which is down 34.5% over the last 12 months. Ada holds 2.2% estimated Share of Search among AI customer support tools worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Gorgias81.2%
  2. Tidio13.3%
  3. Kustomer3.2%
  4. Ada2.2%
  5. Forethought0.01%
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Where does Ada compete?

Ada is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
AI customer support tools4th of 52.2%Shown below
Conversational AI platforms3rd of 521.6%Show ranking

Which AI customer support tools compete with Ada?

Ada against AI customer support tools worldwide, by month

Share of Search by month for Gorgias, Tidio, Kustomer, Ada. The figures are in the table below the chart.

View monthly share of search table
MonthGorgiasTidioKustomerAdaForethought
Oct 202575.2%18.5%3.7%2.5%0.01%
Nov 202579.6%16%2.6%1.8%<0.01%
Dec 202579.6%16%2.6%1.8%<0.01%
Jan 202676.3%18.8%3.1%1.9%0.01%
Feb 202676.1%18.7%3%2.2%0.02%
Mar 202672.1%21.6%3.5%2.7%0.01%
Apr 202672.7%21.8%2.9%2.6%0.01%
May 202675.9%18.6%3%2.4%<0.01%
Jun 202678.7%15.8%3.1%2.3%<0.01%
Jul 202683.8%11.3%2.8%2.1%0.01%
Aug 202681.1%13.3%3.2%2.3%0.01%
Sep 202681.2%13.3%3.2%2.2%0.01%

  1. 1.Gorgias

    81.2%

    Held 1st. 165K estimated branded searches, 0% vs prior month. Share +0.1 points.

  2. 2.Tidio

    13.3%

    Held 2nd. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Kustomer

    3.2%

    Held 3rd. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Ada

    2.2%

    Held 4th. 4.4K estimated branded searches, -6.8% vs prior month. Share -0.2 points.

  5. 5.Forethought

    0.01%

    Held 5th. 30 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Ada and its closest rivals

Every comparison with Ada

How has branded search demand for Ada changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Ada worldwide fell from 6.7K to 4.4K.
  • Across the 12 months ending September 2026, Ada’s estimated Share of Search among AI customer support tools worldwide held steady, from 2.5% to 2.2%.

How did search popularity change for AI customer support tools worldwide in September 2026?

  1. Estimated monthly branded searches for Tidio worldwide fell 45.3% over 12 measured months, from 49.5K to 27.1K in September 2026.

  2. Estimated monthly branded searches for Ada worldwide fell 34.5% over 12 measured months, from 6.7K to 4.4K in September 2026.

  3. Estimated monthly branded searches for Kustomer worldwide fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.

  4. Estimated monthly branded searches for Gorgias worldwide fell 17.9% over 12 measured months, from 201K to 165K in September 2026.

How is Ada measured?

Brandwave collects information about searches that people make online using Ada’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • ada ai
  • ada conversational ai
  • ada cx
  • ada support

Do you work for Ada? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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