Brandwave

LoopNet vs Redfin:Which is more popular?

In September 2026, Redfin had more branded searches than LoopNet among real estate marketplaces in the United States. Redfin had about 1.8 million branded searches, while LoopNet had 368,000. Redfin made up 7.5% of all real estate marketplace searches we track, and LoopNet accounted for 1.5%. When we asked ChatGPT and Google AI Overviews about real estate marketplaces, Redfin appeared in all five answers and LoopNet in two. Redfin was mentioned before LoopNet in every answer.

Among real estate marketplaces in the United States in September 2026

Who do people search for more?

Redfin, about 5 searches for every 1 for LoopNet

Redfin 1.8M searchesLoopNet 368K searches

Who does AI mention more?

Redfin, mentioned in every answer we collected

Redfin in 5 of 5LoopNet in 2 of 5

Who does AI recommend more?

Redfin, named ahead of LoopNet in every answer

Redfin first in 5LoopNet never first

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Top real estate marketplaces in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Redfin appeared in all five answers. LoopNet was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Redfin was listed before LoopNet in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Zillow1st
  2. Redfin2nd
  3. Realtor.com3rd
  4. Homes.com4th
  5. Apartments.com5th
  6. Trulia6th
  7. LoopNet7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Zillow5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Redfin5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Realtor.com5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Homes.com3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Trulia2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • LoopNet2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Apartments.com2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about real estate marketplaces

5 answers

Brands are shown in the order each answer named them. The survey took place in United States on October 19, 2026.

Is LoopNet or Redfin more popular in search?

This chart shows how often people search Google for LoopNet and Redfin by name. Each line represents a brand's share of searches for all seven real estate marketplaces we track, month by month, from searches in United States.

LoopNet and Redfin among real estate marketplaces in the United States, by month

Share of searches by month for Redfin, LoopNet. The figures are in the table below the chart.

View monthly share of searches table
MonthZillowRedfinRealtor.comTruliaLoopNetApartments.comHomes.com
Oct 202582.4%7.4%4%2.7%1.5%0.99%0.99%
Nov 202580%8.8%4.8%2.7%1.8%0.97%0.97%
Dec 202582%7.4%4.1%2.7%1.8%0.99%0.99%
Jan 202682.1%7.4%4%2.7%1.8%0.99%0.99%
Feb 202682.2%7.4%4%2.7%1.5%0.99%1.2%
Mar 202679.1%8.7%4.7%3.2%2.1%0.95%1.2%
Apr 202683%7.5%4.1%2.2%1.5%0.67%1%
May 202683%7.5%4.1%2.2%1.5%0.67%1%
Jun 202683.4%7.5%4.1%2.3%1.2%0.67%0.82%
Jul 202683.3%7.5%4.1%2.3%1.2%0.82%0.82%
Aug 202683.1%7.5%4.1%2.2%1.5%0.82%0.82%
Sep 202683.1%7.5%4.1%2.2%1.5%0.82%0.82%

How has the LoopNet and Redfin comparison changed over the last 12 months?

3 findings

How did search popularity change for United States real estate marketplaces in September 2026?

0 changes

Neither LoopNet nor Redfin moved beyond provider rounding among real estate marketplaces in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using LoopNet’s and Redfin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

LoopNet

1 branded search term

  • loopnet

Redfin

1 branded search term

  • redfin

How the Brand Demand Index is measured

Other head-to-heads among real estate marketplaces

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