Brandwave

How popular isTrulia in search?

In September 2026, there were an estimated 550K branded searches for Trulia in United States which is down 18.3% over the last 12 months. Trulia holds 2.3% estimated Share of Search among United States real estate marketplaces and is ranked 4th of 4 competitors for search popularity.

Share of Search, September 2026
  1. Zillow85.8%
  2. Redfin7.7%
  3. Realtor.com4.2%
  4. Trulia2.3%
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Which real estate marketplaces compete with Trulia?

Trulia against real estate marketplaces in United States, by month

Share of Search by month for Zillow, Redfin, Realtor.com, Trulia. The figures are in the table below the chart.

View monthly share of search table
MonthZillowRedfinRealtor.comTrulia
Oct 202585.3%7.7%4.2%2.8%
Nov 202583.1%9.2%5%2.8%
Dec 202585.2%7.7%4.2%2.8%
Jan 202685.3%7.7%4.2%2.8%
Feb 202685.3%7.7%4.2%2.8%
Mar 202682.6%9.1%4.9%3.3%
Apr 202685.8%7.7%4.2%2.3%
May 202685.8%7.7%4.2%2.3%
Jun 202685.8%7.7%4.2%2.3%
Jul 202685.8%7.7%4.2%2.3%
Aug 202685.8%7.7%4.2%2.3%
Sep 202685.8%7.7%4.2%2.3%
  1. 1.Zillow

    85.8%

    Held 1st. 20.4M estimated branded searches, -18.1% vs prior month. Share 0 points.

  2. 2.Redfin

    7.7%

    Held 2nd. 1.8M estimated branded searches, -18.3% vs prior month. Share 0 points.

  3. Held 3rd. 1M estimated branded searches, -18% vs prior month. Share 0 points.

  4. 4.Trulia

    2.3%

    Held 4th. 550K estimated branded searches, -18.3% vs prior month. Share 0 points.

Compare search popularity between Trulia and its closest rivals

Every comparison with Trulia

How has branded search demand for Trulia changed in United States over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Trulia in United States fell from 673K to 550K.
  • Across the 12 months ending September 2026, Trulia’s estimated Share of Search among real estate marketplaces in United States decreased from 2.8% to 2.3%.
  • Across the 12 months ending September 2026, Trulia’s estimated Share of Search among real estate marketplaces in United States peaked at 3.3% in March 2026 and was lowest at 2.3% in September 2026.

How did search popularity change for United States real estate marketplaces in September 2026?

  1. Estimated monthly branded searches for Trulia in United States fell 18.3% over 12 measured months, from 673K to 550K in September 2026.

How is Trulia measured?

Brandwave collects information about searches that people make online using Trulia’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • trulia

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How the Brand Demand Index is measured

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Is Trulia your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.