Brandwave

How popular isScreamin’ Sicilian?

In September 2026, people searched for Screamin’ Sicilian by name about 8,100 times in the United States, a 33.1% decrease from the previous year. These searches made up 3.1% of all United States frozen pizza brand searches, placing Screamin’ Sicilian seventh out of nine brands. When we asked both ChatGPT and Google AI Overviews about frozen pizza brands, Screamin’ Sicilian appeared in four of the five answers and was the fourth most recommended of the nine.

Search and AI answers in September 2026

Screamin’ Sicilian is the seventh most searched of 9 competitors and the fourth most recommended in AI answers.

  1. Home Run InnShare of searches 21%Mentioned in 4 of 5 AI answersPlace in AI recommendations 6th
  2. DiGiornoShare of searches 18.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
  3. Totino'sShare of searches 18.2%Mentioned in 1 of 5 AI answersPlace in AI recommendations 9th
  4. Red BaronShare of searches 15.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
  5. Screamin’ SicilianShare of searches 3.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th

+4 more

Screamin’ Sicilian website (opens in a new tab)

Follow Screamin’ Sicilian and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top frozen pizza brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Screamin’ Sicilian was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Screamin’ Sicilian is the fourth most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rao's1st
  2. Motor City Pizza Co.2nd
  3. Red Baron3rd
  4. Screamin’ Sicilian4th
  5. DiGiorno5th
  6. Home Run Inn6th
  7. Newman's Own7th
  8. Tombstone8th
  9. Totino's9th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Red Baron5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Home Run Inn4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Motor City Pizza Co.4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Screamin’ Sicilian4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rao's4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • DiGiorno3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Newman's Own2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Totino's1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tombstone1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about frozen pizza brands

5 answers

Brands are shown in the order each answer named them. The survey took place in United States on October 19, 2026.

Which frozen pizza brands compete with Screamin’ Sicilian?

Screamin’ Sicilian against frozen pizza brands in the United States, by month

Share of searches by month for Home Run Inn, DiGiorno, Totino's, Red Baron, Motor City Pizza Co., Tombstone, Screamin’ Sicilian, Rao's. The figures are in the table below the chart.

View monthly share of searches table
MonthHome Run InnDiGiornoTotino'sRed BaronMotor City Pizza Co.TombstoneScreamin’ SicilianRao'sNewman's Own
Oct 202519.9%21.8%13.3%14.6%11.9%5.3%4.4%7.7%1%
Nov 202522.1%19.8%14.8%16.2%10.8%5.9%4%5.7%0.76%
Dec 202520.7%18.5%15.7%18.5%12.4%4.5%3.7%5.1%0.9%
Jan 202617.5%23.4%16.2%15.6%12.8%5.7%3.8%3.9%1.1%
Feb 202618.4%21.8%15.1%17.8%11.9%5.3%4.4%4.2%1%
Mar 202622.2%19.9%15.7%16.3%10.9%4.9%4.9%3.9%1.4%
Apr 202620.7%18.5%14.7%15.2%18.5%4.5%3.7%3.1%1.1%
May 202622.2%19.9%15.8%16.3%13.3%4.9%3.3%3.2%1.2%
Jun 202622.2%19.9%15.8%16.3%13.3%4.9%3.3%3.2%1.2%
Jul 202620.4%18.2%17.6%18.2%12.2%5.4%3.6%2.9%1.3%
Aug 202619.9%19.2%21.4%15.7%10.5%5.7%2.6%3.8%1.1%
Sep 202621%18.8%18.2%15.4%12.6%6.9%3.1%3%1.1%

  1. 1.Home Run Inn

    21%

    Moved from 2nd to 1st. 55.3K estimated branded searches, -11.8% vs prior month. Share +1.1 points.

  2. 2.DiGiorno

    18.8%

    Moved from 3rd to 2nd. 49.5K estimated branded searches, -18.2% vs prior month. Share -0.4 points.

  3. 3.Totino's

    18.2%

    Moved from 1st to 3rd. 47.9K estimated branded searches, -29.1% vs prior month. Share -3.3 points.

  4. 4.Red Baron

    15.4%

    Held 4th. 40.5K estimated branded searches, -18.2% vs prior month. Share -0.3 points.

  5. 5.Motor City Pizza Co.

    12.6%

    Held 5th. 33.1K estimated branded searches, 0% vs prior month. Share +2.1 points.

  6. 6.Tombstone

    6.9%

    Held 6th. 18.1K estimated branded searches, 0% vs prior month. Share +1.1 points.

  7. 7.Screamin’ Sicilian

    3.1%

    Moved from 8th to 7th. 8.1K estimated branded searches, 0% vs prior month. Share +0.5 points.

  8. 8.Rao's

    3%

    Moved from 7th to 8th. 8K estimated branded searches, -33.3% vs prior month. Share -0.8 points.

  9. 9.Newman's Own

    1.1%

    Held 9th. 2.9K estimated branded searches, -19.4% vs prior month. Share 0 points.

Compare popularity between Screamin’ Sicilian and its closest rivals

Every comparison with Screamin’ Sicilian

8 comparisons

How has branded search demand for Screamin’ Sicilian changed in the United States over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Screamin’ Sicilian in the United States fell from 12.1K to 8.1K.
  • Across the 12 months ending September 2026, Screamin’ Sicilian’s share of searches among frozen pizza brands in the United States decreased from 4.4% to 3.1%.
  • Across the 12 months ending September 2026, Screamin’ Sicilian’s share of searches among frozen pizza brands in the United States peaked at 4.9% in March 2026 and was lowest at 2.6% in August 2026.
  • Across the 12 months ending September 2026, Screamin’ Sicilian rose from 8th to 7th among frozen pizza brands in the United States.

How did search popularity change for United States frozen pizza brands in September 2026?

6 changes

  1. In September 2026, Home Run Inn overtook Totino's to become the leader among frozen pizza brands in the United States, with 21% of the searches.

  2. In September 2026, Screamin’ Sicilian overtook Rao's to rank 7th among frozen pizza brands in the United States, with 3.1% of the searches.

  3. In September 2026, Motor City Pizza Co. gained share of searches among frozen pizza brands in the United States, from 10.5% to 12.6%.

  4. In September 2026, Tombstone gained share of searches among frozen pizza brands in the United States, from 5.7% to 6.9%.

  5. In September 2026, Totino's lost share of searches among frozen pizza brands in the United States, from 21.4% to 18.2%.

  6. In September 2026, Rao's lost share of searches among frozen pizza brands in the United States, from 3.8% to 3%.

How are Screamin’ Sicilian’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Screamin’ Sicilian’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • screamin sicilian

Do you work for Screamin’ Sicilian? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Screamin’ Sicilian your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free