How popular isMidea?
In September 2026, people searched for Midea by name about 13,500 times in the United States, a 62.7% increase from the previous year. These searches made up 0.62% of all United States washing machine brand searches, placing Midea tenth out of 14 brands. When we asked both ChatGPT and Google AI Overviews about washing machine brands, Midea did not appear in any of the answers.
Midea is the tenth most searched of 14 competitors and not listed in any AI answer.
Speed QueenShare of searches 49.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
MaytagShare of searches 10.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
WhirlpoolShare of searches 10.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
GE AppliancesShare of searches 6.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
MideaShare of searches 0.62%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top washing machine brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Midea did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
LG1st
Electrolux2nd
Whirlpool3rd
GE Appliances4th
Speed Queen5th
Maytag6th
Samsung–
Kenmore–
Amana–
Midea–- +4 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
LG4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Electrolux3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Speed Queen2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Maytag2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Whirlpool2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
GE Appliances2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Samsung1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Kenmore0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Amana0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Midea0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about washing machine brands
5 answers
Asked ChatGPT
“Which washing machine should I buy?”
Asked ChatGPT
“What are the most reliable washer brands?”
Asked ChatGPT
“What is the best washer and dryer set?”
Searched Google, AI Overview
“washing machine”
Searched Google, AI Overview
“washer and dryer”
Brands are shown in the order each answer named them. The survey took place in United States on October 26, 2026.
Which washing machine brands compete with Midea?
Share of searches by month for Speed Queen, Maytag, Whirlpool, GE Appliances, LG, Samsung, Kenmore, Amana, Midea. The figures are in the table below the chart.
View monthly share of searches table
| Month | Speed Queen | Maytag | Whirlpool | GE Appliances | LG | Samsung | Kenmore | Amana | Electrolux | Midea | Miele | Frigidaire | Bosch | Haier |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 47.8% | 9.9% | 12.1% | 6.9% | 6.6% | 5.4% | 4.4% | 3% | 1.6% | 0.48% | 0.59% | 0.48% | 0.39% | 0.31% |
| Nov 2025 | 50.3% | 9% | 11.1% | 6.8% | 6.1% | 6.1% | 4.1% | 2.7% | 1.8% | 0.54% | 0.54% | 0.36% | 0.43% | 0.28% |
| Dec 2025 | 51.3% | 9.2% | 11.3% | 6.1% | 6.2% | 5% | 4.1% | 2.8% | 1.8% | 0.55% | 0.55% | 0.37% | 0.37% | 0.24% |
| Jan 2026 | 50.9% | 9.2% | 11.2% | 6.8% | 6.1% | 5% | 4.1% | 2.7% | 1.8% | 0.54% | 0.54% | 0.36% | 0.36% | 0.29% |
| Feb 2026 | 51.1% | 8.7% | 10.6% | 6.5% | 5.8% | 5.8% | 3.9% | 3.2% | 2.1% | 0.63% | 0.63% | 0.42% | 0.42% | 0.28% |
| Mar 2026 | 51.7% | 9.3% | 11.4% | 5.7% | 5.1% | 5.1% | 4.2% | 3.4% | 1.9% | 0.55% | 0.68% | 0.37% | 0.37% | 0.29% |
| Apr 2026 | 55.8% | 7.8% | 9.5% | 5.8% | 5.2% | 5.2% | 3.5% | 2.8% | 1.9% | 0.56% | 1% | 0.38% | 0.3% | 0.3% |
| May 2026 | 51.1% | 8.7% | 10.6% | 6.5% | 5.8% | 5.8% | 3.9% | 3.2% | 1.7% | 0.63% | 0.95% | 0.42% | 0.33% | 0.33% |
| Jun 2026 | 49.8% | 9% | 11% | 6.7% | 6% | 6% | 4% | 3.3% | 1.8% | 0.65% | 0.8% | 0.34% | 0.34% | 0.34% |
| Jul 2026 | 51.3% | 8.7% | 10.6% | 6.5% | 5.8% | 5.8% | 3.9% | 3.2% | 1.7% | 0.63% | 0.77% | 0.33% | 0.33% | 0.28% |
| Aug 2026 | 54.8% | 9.3% | 9.3% | 5.7% | 5.1% | 5.1% | 4.2% | 2.8% | 1.5% | 0.55% | 0.68% | 0.37% | 0.29% | 0.25% |
| Sep 2026 | 49.9% | 10.4% | 10.4% | 6.3% | 5.7% | 5.7% | 4.6% | 3.1% | 1.7% | 0.62% | 0.62% | 0.41% | 0.33% | 0.33% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 49.9% | 292K | -18.1% | -4.9 points | |
| 2, held 2nd | 10.4% | 60.5K | 0% | +1 points | |
| 3, held 3rd | 10.4% | 60.5K | 0% | +1 points | |
| 4, held 4th | 6.3% | 37K | 0% | +0.6 points | |
| 5, held 5th | 5.7% | 33.1K | 0% | +0.6 points | |
| 6, held 6th | 5.7% | 33.1K | 0% | +0.6 points | |
| 7, held 7th | 4.6% | 27.1K | 0% | +0.5 points | |
| 8, held 8th | 3.1% | 18.1K | 0% | +0.3 points | |
| 9, held 9th | 1.7% | 9.9K | 0% | +0.2 points | |
| 10, moved from 11th to 10th | 0.62% | 3.6K | 0% | +0.1 pointsmoved from 11th to 10th | |
| 11, moved from 10th to 11th | 0.62% | 3.6K | -18.2% | -0.1 pointsmoved from 10th to 11th | |
| 12, held 12th | 0.41% | 2.4K | 0% | 0 points | |
| 13, held 13th | 0.33% | 1.9K | 0% | 0 points | |
| 14, held 14th | 0.33% | 1.9K | +18.8% | +0.1 points |
49.9%
Held 1st. 292K estimated branded searches, -18.1% vs prior month. Share -4.9 points.
2.
Maytag10.4%
Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share +1 points.
10.4%
Held 3rd. 60.5K estimated branded searches, 0% vs prior month. Share +1 points.
6.3%
Held 4th. 37K estimated branded searches, 0% vs prior month. Share +0.6 points.
5.
LG5.7%
Held 5th. 33.1K estimated branded searches, 0% vs prior month. Share +0.6 points.
6.
Samsung5.7%
Held 6th. 33.1K estimated branded searches, 0% vs prior month. Share +0.6 points.
7.
Kenmore4.6%
Held 7th. 27.1K estimated branded searches, 0% vs prior month. Share +0.5 points.
8.
Amana3.1%
Held 8th. 18.1K estimated branded searches, 0% vs prior month. Share +0.3 points.
1.7%
Held 9th. 9.9K estimated branded searches, 0% vs prior month. Share +0.2 points.
10.
Midea0.62%
Moved from 11th to 10th. 3.6K estimated branded searches, 0% vs prior month. Share +0.1 points.
11.
Miele0.62%
Moved from 10th to 11th. 3.6K estimated branded searches, -18.2% vs prior month. Share -0.1 points.
12.
Frigidaire0.41%
Held 12th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.
13.
Bosch0.33%
Held 13th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.
14.
Haier0.33%
Held 14th. 1.9K estimated branded searches, +18.8% vs prior month. Share +0.1 points.
Compare popularity between Midea and its closest rivals
Every comparison with Midea
19 comparisons
- KitchenAid vs Midea
- Cove vs Midea
- ASKO vs Midea
- Café vs Midea
- Midea vs Thermador
- Amana vs Midea
- Electrolux vs Midea
- Fisher & Paykel vs Midea
- GE Appliances vs Midea
- Kenmore vs Midea
- LG vs Midea
- Maytag vs Midea
- Midea vs Miele
- Midea vs Samsung
- Midea vs Speed Queen
- Midea vs Whirlpool
- Frigidaire vs Midea
- Bosch vs Midea
- Haier vs Midea
How has branded search demand for Midea changed in the United States over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Midea in the United States rose from 8.3K to 13.5K.
- Across the 12 months ending September 2026, Midea rose from 12th to 10th among washing machine brands in the United States.
How did search popularity change for United States washing machine brands in September 2026?
6 changes

In September 2026, Maytag gained share of searches among washing machine brands in the United States, from 9.3% to 10.4%.

In September 2026, Whirlpool gained share of searches among washing machine brands in the United States, from 9.3% to 10.4%.

In September 2026, GE Appliances gained share of searches among washing machine brands in the United States, from 5.7% to 6.3%.

In September 2026, LG gained share of searches among washing machine brands in the United States, from 5.1% to 5.7%.

In September 2026, Samsung gained share of searches among washing machine brands in the United States, from 5.1% to 5.7%.

In September 2026, Speed Queen lost share of searches among washing machine brands in the United States, from 54.8% to 49.9%.
How are Midea’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Midea’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- midea dishwasher
- midea washer
Do you work for Midea? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Midea compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Washing machine brands | 10th of 14 | 0.62% | Shown above |
| Dishwasher brands | 10th of 15 | 2.5% | Show ranking |

Is Midea your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.