How popular isLife Alert?
In September 2026, people searched for Life Alert by name about 90,500 times in the United States, about the same as the previous year. These searches made up 65.2% of all United States medical alert system searches, placing Life Alert first out of nine systems. When we asked both ChatGPT and Google AI Overviews about medical alert systems, Life Alert did not appear in any of the answers.
Life Alert is the most searched of 9 competitors and not listed in any AI answer.
Life AlertShare of searches 65.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Medical GuardianShare of searches 19.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
Bay Alarm MedicalShare of searches 5.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
MobileHelpShare of searches 2.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
LifelineShare of searches 2.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
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Top medical alert systems in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Life Alert did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Medical Guardian1st
Bay Alarm Medical2nd
MobileHelp3rd
LifeFone4th
LifeStation5th
Lifeline6th
Lively7th
ADT8th
Life Alert–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Medical Guardian5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Bay Alarm Medical5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
MobileHelp4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
LifeFone3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Lifeline2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
LifeStation2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
ADT2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Lively1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Life Alert0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about medical alert systems
5 answers
Asked ChatGPT
“Which medical alert system should I buy in the US?”
Asked ChatGPT
“What are the best medical alert systems in the US?”
Asked ChatGPT
“What's the best medical alert system in the US for an elderly parent living alone?”
Searched Google, AI Overview
“medical alert systems”
Searched Google, AI Overview
“best medical alert system”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.
Which medical alert systems compete with Life Alert?
Share of searches by month for Life Alert, Medical Guardian, Bay Alarm Medical, MobileHelp, Lifeline. The figures are in the table below the chart.
View monthly share of searches table
| Month | Life Alert | Medical Guardian | Bay Alarm Medical | MobileHelp | Lifeline | LifeStation | Lively | ADT | LifeFone |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 65.5% | 16.1% | 5.9% | 3.9% | 3.1% | 2.1% | 1.6% | 1.1% | 0.72% |
| Nov 2025 | 63% | 18.9% | 5.6% | 3.7% | 3% | 2% | 1.7% | 1.1% | 0.85% |
| Dec 2025 | 66.5% | 16.3% | 6% | 3.2% | 2.6% | 2.1% | 1.5% | 1.1% | 0.65% |
| Jan 2026 | 65.6% | 16.1% | 5.9% | 3.9% | 2.5% | 2.6% | 1.6% | 1.1% | 0.64% |
| Feb 2026 | 67.6% | 16.6% | 4.9% | 3.3% | 2.6% | 2.2% | 1.3% | 0.94% | 0.54% |
| Mar 2026 | 66.5% | 16.3% | 4.9% | 4% | 2.6% | 2.6% | 1.4% | 1.2% | 0.53% |
| Apr 2026 | 63.2% | 19% | 5.6% | 3.8% | 2.7% | 2.5% | 1.6% | 1.1% | 0.5% |
| May 2026 | 63.4% | 19% | 5.7% | 3.8% | 2.2% | 2.5% | 1.5% | 1.3% | 0.62% |
| Jun 2026 | 63.4% | 19% | 5.7% | 3.8% | 2.5% | 2.5% | 1.6% | 1.1% | 0.51% |
| Jul 2026 | 63.6% | 19.1% | 5.7% | 3.8% | 2.5% | 2.1% | 1.6% | 1.1% | 0.62% |
| Aug 2026 | 66.8% | 16.4% | 6% | 4% | 2.1% | 1.8% | 1.4% | 0.93% | 0.65% |
| Sep 2026 | 65.2% | 19.5% | 5.8% | 2.6% | 2.3% | 1.7% | 1.2% | 0.91% | 0.63% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 65.2% | 90.5K | 0% | -1.6 points | |
| 2, held 2nd | 19.5% | 27.1K | +22.1% | +3.1 points | |
| 3, held 3rd | 5.8% | 8.1K | 0% | -0.1 points | |
| 4, held 4th | 2.6% | 3.6K | -33.3% | -1.4 points | |
| 5, held 5th | 2.3% | 3.2K | +10.3% | +0.2 points | |
| 6, held 6th | 1.7% | 2.4K | 0% | 0 points | |
| 7, held 7th | 1.2% | 1.7K | -8.5% | -0.1 points | |
| 8, held 8th | 0.91% | 1.3K | 0% | 0 points | |
| 9, held 9th | 0.63% | 880 | 0% | 0 points |
65.2%
Held 1st. 90.5K estimated branded searches, 0% vs prior month. Share -1.6 points.
19.5%
Held 2nd. 27.1K estimated branded searches, +22.1% vs prior month. Share +3.1 points.
5.8%
Held 3rd. 8.1K estimated branded searches, 0% vs prior month. Share -0.1 points.
2.6%
Held 4th. 3.6K estimated branded searches, -33.3% vs prior month. Share -1.4 points.
5.
Lifeline2.3%
Held 5th. 3.2K estimated branded searches, +10.3% vs prior month. Share +0.2 points.
1.7%
Held 6th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.
7.
Lively1.2%
Held 7th. 1.7K estimated branded searches, -8.5% vs prior month. Share -0.1 points.
8.
ADT0.91%
Held 8th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.
9.
LifeFone0.63%
Held 9th. 880 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Life Alert and its closest rivals
Every comparison with Life Alert
8 comparisons
How has branded search demand for Life Alert changed in the United States over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Life Alert in the United States held steady at 90.5K.
- Across the 12 months ending September 2026, Life Alert’s share of searches among medical alert systems in the United States peaked at 67.6% in February 2026 and was lowest at 63% in November 2025.
How did search popularity change for United States medical alert systems in September 2026?
6 changes

In September 2026, Medical Guardian gained share of searches among medical alert systems in the United States, from 16.4% to 19.5%.

In September 2026, Life Alert lost share of searches among medical alert systems in the United States, from 66.8% to 65.2%.

In September 2026, MobileHelp lost share of searches among medical alert systems in the United States, from 4% to 2.6%.

LifeStation’s share of searches among medical alert systems in the United States has lost ground for 3 months in a row, from 2.5% to 1.7% in September 2026.

Estimated monthly branded searches for Lifeline in the United States fell 25.6% over 12 measured months, from 4.3K to 3.2K in September 2026.

Estimated monthly branded searches for Lively in the United States fell 21.1% over 12 measured months, from 2.2K to 1.7K in September 2026.
How are Life Alert’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Life Alert’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- life alert
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