How popular isMedical Guardian?
In September 2026, people searched for Medical Guardian by name about 27,100 times in the United States, a 22.1% increase from the previous year. These searches made up 19.5% of all United States medical alert system searches, placing Medical Guardian second out of nine systems. When we asked both ChatGPT and Google AI Overviews about medical alert systems, Medical Guardian appeared in all answers and was the most recommended of the nine.
Medical Guardian is the second most searched of 9 competitors and the most recommended in AI answers.
Life AlertShare of searches 65.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Medical GuardianShare of searches 19.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
Bay Alarm MedicalShare of searches 5.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
MobileHelpShare of searches 2.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
LifelineShare of searches 2.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
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Top medical alert systems in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Medical Guardian appeared in all five answers. Medical Guardian is the most recommended of the nine.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Medical Guardian1st
- Bay Alarm Medical2nd
- MobileHelp3rd
LifeFone4th
LifeStation5th- Lifeline6th
Lively7th
ADT8th- Life Alert–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Medical Guardian5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Bay Alarm Medical5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- MobileHelp4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- LifeFone3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Lifeline2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- LifeStation2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- ADT2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Lively1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Life Alert0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about medical alert systems
5 answers
Asked ChatGPT
“Which medical alert system should I buy in the US?”
Asked ChatGPT
“What are the best medical alert systems in the US?”
Asked ChatGPT
“What's the best medical alert system in the US for an elderly parent living alone?”
Searched Google, AI Overview
“medical alert systems”
Searched Google, AI Overview
“best medical alert system”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.
Which medical alert systems compete with Medical Guardian?
Share of searches by month for Life Alert, Medical Guardian, Bay Alarm Medical, MobileHelp, Lifeline. The figures are in the table below the chart.
View monthly share of searches table
| Month | Life Alert | Medical Guardian | Bay Alarm Medical | MobileHelp | Lifeline | LifeStation | Lively | ADT | LifeFone |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 65.5% | 16.1% | 5.9% | 3.9% | 3.1% | 2.1% | 1.6% | 1.1% | 0.72% |
| Nov 2025 | 63% | 18.9% | 5.6% | 3.7% | 3% | 2% | 1.7% | 1.1% | 0.85% |
| Dec 2025 | 66.5% | 16.3% | 6% | 3.2% | 2.6% | 2.1% | 1.5% | 1.1% | 0.65% |
| Jan 2026 | 65.6% | 16.1% | 5.9% | 3.9% | 2.5% | 2.6% | 1.6% | 1.1% | 0.64% |
| Feb 2026 | 67.6% | 16.6% | 4.9% | 3.3% | 2.6% | 2.2% | 1.3% | 0.94% | 0.54% |
| Mar 2026 | 66.5% | 16.3% | 4.9% | 4% | 2.6% | 2.6% | 1.4% | 1.2% | 0.53% |
| Apr 2026 | 63.2% | 19% | 5.6% | 3.8% | 2.7% | 2.5% | 1.6% | 1.1% | 0.5% |
| May 2026 | 63.4% | 19% | 5.7% | 3.8% | 2.2% | 2.5% | 1.5% | 1.3% | 0.62% |
| Jun 2026 | 63.4% | 19% | 5.7% | 3.8% | 2.5% | 2.5% | 1.6% | 1.1% | 0.51% |
| Jul 2026 | 63.6% | 19.1% | 5.7% | 3.8% | 2.5% | 2.1% | 1.6% | 1.1% | 0.62% |
| Aug 2026 | 66.8% | 16.4% | 6% | 4% | 2.1% | 1.8% | 1.4% | 0.93% | 0.65% |
| Sep 2026 | 65.2% | 19.5% | 5.8% | 2.6% | 2.3% | 1.7% | 1.2% | 0.91% | 0.63% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 65.2% | 90.5K | 0% | -1.6 points | |
| 2, held 2nd | 19.5% | 27.1K | +22.1% | +3.1 points | |
| 3, held 3rd | 5.8% | 8.1K | 0% | -0.1 points | |
| 4, held 4th | 2.6% | 3.6K | -33.3% | -1.4 points | |
| 5, held 5th | 2.3% | 3.2K | +10.3% | +0.2 points | |
| 6, held 6th | 1.7% | 2.4K | 0% | 0 points | |
| 7, held 7th | 1.2% | 1.7K | -8.5% | -0.1 points | |
| 8, held 8th | 0.91% | 1.3K | 0% | 0 points | |
| 9, held 9th | 0.63% | 880 | 0% | 0 points |
65.2%
Held 1st. 90.5K estimated branded searches, 0% vs prior month. Share -1.6 points.
19.5%
Held 2nd. 27.1K estimated branded searches, +22.1% vs prior month. Share +3.1 points.
5.8%
Held 3rd. 8.1K estimated branded searches, 0% vs prior month. Share -0.1 points.
2.6%
Held 4th. 3.6K estimated branded searches, -33.3% vs prior month. Share -1.4 points.
5.
Lifeline2.3%
Held 5th. 3.2K estimated branded searches, +10.3% vs prior month. Share +0.2 points.
1.7%
Held 6th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.
7.
Lively1.2%
Held 7th. 1.7K estimated branded searches, -8.5% vs prior month. Share -0.1 points.
8.
ADT0.91%
Held 8th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.
9.
LifeFone0.63%
Held 9th. 880 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Medical Guardian and its closest rivals
Every comparison with Medical Guardian
8 comparisons
How has branded search demand for Medical Guardian changed in the United States over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Medical Guardian in the United States rose from 22.2K to 27.1K.
- Across the 12 months ending September 2026, Medical Guardian’s share of searches among medical alert systems in the United States increased from 16.1% to 19.5%.
How did search popularity change for United States medical alert systems in September 2026?
6 changes
In September 2026, Medical Guardian gained share of searches among medical alert systems in the United States, from 16.4% to 19.5%.
In September 2026, Life Alert lost share of searches among medical alert systems in the United States, from 66.8% to 65.2%.
In September 2026, MobileHelp lost share of searches among medical alert systems in the United States, from 4% to 2.6%.
LifeStation’s share of searches among medical alert systems in the United States has lost ground for 3 months in a row, from 2.5% to 1.7% in September 2026.
Estimated monthly branded searches for Lifeline in the United States fell 25.6% over 12 measured months, from 4.3K to 3.2K in September 2026.
Estimated monthly branded searches for Lively in the United States fell 21.1% over 12 measured months, from 2.2K to 1.7K in September 2026.
How are Medical Guardian’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Medical Guardian’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- medical guardian
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