ADT vs Life Alert:Which is more popular?
In September 2026, Life Alert had more branded searches than ADT among medical alert systems in the United States. Life Alert had about 90,500 branded searches, while ADT had 1,260. Life Alert made up 65.2% of all medical alert system searches we track, and ADT accounted for 0.91%. When we asked ChatGPT and Google AI Overviews about medical alert systems, ADT appeared in two of the five answers and Life Alert in none.
Who do people search for more?
Life Alert, about 72 searches for every 1 for ADT
Who does AI mention more?
ADT, mentioned in 2 of 5 answers, Life Alert in 0
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Top medical alert systems in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, ADT was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Life Alert did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Medical Guardian1st
Bay Alarm Medical2nd
MobileHelp3rd
LifeFone4th
LifeStation5th
Lifeline6th
Lively7th
ADT8th
Life Alert–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Medical Guardian5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Bay Alarm Medical5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
MobileHelp4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
LifeFone3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Lifeline2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
LifeStation2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
ADT2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Lively1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Life Alert0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about medical alert systems
5 answers
Asked ChatGPT
“Which medical alert system should I buy in the US?”
Asked ChatGPT
“What are the best medical alert systems in the US?”
Asked ChatGPT
“What's the best medical alert system in the US for an elderly parent living alone?”
Searched Google, AI Overview
“medical alert systems”
Searched Google, AI Overview
“best medical alert system”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United States on October 22, 2026.
Is ADT or Life Alert more popular in search?
This chart shows how often people search Google for ADT and Life Alert by name. Each line represents a brand's share of searches for all nine medical alert systems we track, month by month, from searches in United States.
Share of searches by month for Life Alert, ADT. The figures are in the table below the chart.
View monthly share of searches table
| Month | Life Alert | Medical Guardian | Bay Alarm Medical | MobileHelp | Lifeline | LifeStation | Lively | ADT | LifeFone |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 65.5% | 16.1% | 5.9% | 3.9% | 3.1% | 2.1% | 1.6% | 1.1% | 0.72% |
| Nov 2025 | 63% | 18.9% | 5.6% | 3.7% | 3% | 2% | 1.7% | 1.1% | 0.85% |
| Dec 2025 | 66.5% | 16.3% | 6% | 3.2% | 2.6% | 2.1% | 1.5% | 1.1% | 0.65% |
| Jan 2026 | 65.6% | 16.1% | 5.9% | 3.9% | 2.5% | 2.6% | 1.6% | 1.1% | 0.64% |
| Feb 2026 | 67.6% | 16.6% | 4.9% | 3.3% | 2.6% | 2.2% | 1.3% | 0.94% | 0.54% |
| Mar 2026 | 66.5% | 16.3% | 4.9% | 4% | 2.6% | 2.6% | 1.4% | 1.2% | 0.53% |
| Apr 2026 | 63.2% | 19% | 5.6% | 3.8% | 2.7% | 2.5% | 1.6% | 1.1% | 0.5% |
| May 2026 | 63.4% | 19% | 5.7% | 3.8% | 2.2% | 2.5% | 1.5% | 1.3% | 0.62% |
| Jun 2026 | 63.4% | 19% | 5.7% | 3.8% | 2.5% | 2.5% | 1.6% | 1.1% | 0.51% |
| Jul 2026 | 63.6% | 19.1% | 5.7% | 3.8% | 2.5% | 2.1% | 1.6% | 1.1% | 0.62% |
| Aug 2026 | 66.8% | 16.4% | 6% | 4% | 2.1% | 1.8% | 1.4% | 0.93% | 0.65% |
| Sep 2026 | 65.2% | 19.5% | 5.8% | 2.6% | 2.3% | 1.7% | 1.2% | 0.91% | 0.63% |
How has the ADT and Life Alert comparison changed over the last 12 months?
3 findings
- Life Alert was ahead of ADT in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, ADT’s share of searches among medical alert systems in the United States moved from 1.1% to 0.91%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
- Across the 12 months ending September 2026, Life Alert’s share of searches among medical alert systems in the United States moved from 65.5% to 65.2%, and its estimated monthly branded searches held steady at 90.5K.
How did search popularity change for United States medical alert systems in September 2026?
2 changes

In September 2026, Life Alert lost share of searches among medical alert systems in the United States, from 66.8% to 65.2%.

Estimated monthly branded searches for ADT in the United States fell 19.2% over 12 measured months, from 1.6K to 1.3K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using ADT’s and Life Alert’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
ADT
2 branded search terms
- adt health
- adt medical alert
Life Alert
1 branded search term
- life alert
Other head-to-heads among medical alert systems

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