Brandwave

How popular isLife Alert in search?

In September 2026, people searched for Life Alert by name about 90,500 times in the United States, about the same as the previous year. These searches made up 65.2% of all United States medical alert system searches, placing Life Alert first out of nine systems.

Share of searches, September 2026
  1. Life Alert65.2%
  2. Medical Guardian19.5%
  3. Bay Alarm Medical5.8%
  4. MobileHelp2.6%
  5. Lifeline2.3%
  6. LifeStation1.7%
  7. Lively1.2%
  8. ADT0.91%
  9. LifeFone0.63%
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Which medical alert systems compete with Life Alert?

Life Alert against medical alert systems in the United States, by month

Share of searches by month for Life Alert, Medical Guardian, Bay Alarm Medical, MobileHelp, Lifeline. The figures are in the table below the chart.

View monthly share of searches table
MonthLife AlertMedical GuardianBay Alarm MedicalMobileHelpLifelineLifeStationLivelyADTLifeFone
Oct 202565.5%16.1%5.9%3.9%3.1%2.1%1.6%1.1%0.72%
Nov 202563%18.9%5.6%3.7%3%2%1.7%1.1%0.85%
Dec 202566.5%16.3%6%3.2%2.6%2.1%1.5%1.1%0.65%
Jan 202665.6%16.1%5.9%3.9%2.5%2.6%1.6%1.1%0.64%
Feb 202667.6%16.6%4.9%3.3%2.6%2.2%1.3%0.94%0.54%
Mar 202666.5%16.3%4.9%4%2.6%2.6%1.4%1.2%0.53%
Apr 202663.2%19%5.6%3.8%2.7%2.5%1.6%1.1%0.5%
May 202663.4%19%5.7%3.8%2.2%2.5%1.5%1.3%0.62%
Jun 202663.4%19%5.7%3.8%2.5%2.5%1.6%1.1%0.51%
Jul 202663.6%19.1%5.7%3.8%2.5%2.1%1.6%1.1%0.62%
Aug 202666.8%16.4%6%4%2.1%1.8%1.4%0.93%0.65%
Sep 202665.2%19.5%5.8%2.6%2.3%1.7%1.2%0.91%0.63%
  1. 1.Life Alert

    65.2%

    Held 1st. 90.5K estimated branded searches, 0% vs prior month. Share -1.6 points.

  2. Held 2nd. 27.1K estimated branded searches, +22.1% vs prior month. Share +3.1 points.

  3. Held 3rd. 8.1K estimated branded searches, 0% vs prior month. Share -0.1 points.

  4. Held 4th. 3.6K estimated branded searches, -33.3% vs prior month. Share -1.4 points.

  5. 5.Lifeline

    2.3%

    Held 5th. 3.2K estimated branded searches, +10.3% vs prior month. Share +0.2 points.

  6. Held 6th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Lively

    1.2%

    Held 7th. 1.7K estimated branded searches, -8.5% vs prior month. Share -0.1 points.

  8. 8.ADT

    0.91%

    Held 8th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

  9. 9.LifeFone

    0.63%

    Held 9th. 880 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Life Alert and its closest rivals

Every comparison with Life Alert

8 comparisons

How has branded search demand for Life Alert changed in the United States over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Life Alert in the United States held steady at 90.5K.
  • Across the 12 months ending September 2026, Life Alert’s share of searches among medical alert systems in the United States peaked at 67.6% in February 2026 and was lowest at 63% in November 2025.

How did search popularity change for United States medical alert systems in September 2026?

6 changes
  1. In September 2026, Medical Guardian gained share of searches among medical alert systems in the United States, from 16.4% to 19.5%.

  2. In September 2026, Life Alert lost share of searches among medical alert systems in the United States, from 66.8% to 65.2%.

  3. In September 2026, MobileHelp lost share of searches among medical alert systems in the United States, from 4% to 2.6%.

  4. LifeStation’s share of searches among medical alert systems in the United States has lost ground for 3 months in a row, from 2.5% to 1.7% in September 2026.

  5. Estimated monthly branded searches for Lifeline in the United States fell 25.6% over 12 measured months, from 4.3K to 3.2K in September 2026.

  6. Estimated monthly branded searches for Lively in the United States fell 21.1% over 12 measured months, from 2.2K to 1.7K in September 2026.

How are Life Alert’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Life Alert’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • life alert

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How the Brand Demand Index is measured

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