Bay Alarm Medical vs Life Alert:Which is searched more in the United States?
In September 2026, Life Alert had more branded searches than Bay Alarm Medical among medical alert systems in the United States. Life Alert had about 90,500 branded searches, while Bay Alarm Medical had 8,100. Life Alert made up 65.2% of all medical alert system searches we track, and Bay Alarm Medical accounted for 5.8%.
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Is Bay Alarm Medical or Life Alert more popular in search?
Compare the medical alert devices and services people in the US buy for older relatives. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Life Alert, Bay Alarm Medical. The figures are in the table below the chart.
View monthly share of searches table
| Month | Life Alert | Medical Guardian | Bay Alarm Medical | MobileHelp | Lifeline | LifeStation | Lively | ADT | LifeFone |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 65.5% | 16.1% | 5.9% | 3.9% | 3.1% | 2.1% | 1.6% | 1.1% | 0.72% |
| Nov 2025 | 63% | 18.9% | 5.6% | 3.7% | 3% | 2% | 1.7% | 1.1% | 0.85% |
| Dec 2025 | 66.5% | 16.3% | 6% | 3.2% | 2.6% | 2.1% | 1.5% | 1.1% | 0.65% |
| Jan 2026 | 65.6% | 16.1% | 5.9% | 3.9% | 2.5% | 2.6% | 1.6% | 1.1% | 0.64% |
| Feb 2026 | 67.6% | 16.6% | 4.9% | 3.3% | 2.6% | 2.2% | 1.3% | 0.94% | 0.54% |
| Mar 2026 | 66.5% | 16.3% | 4.9% | 4% | 2.6% | 2.6% | 1.4% | 1.2% | 0.53% |
| Apr 2026 | 63.2% | 19% | 5.6% | 3.8% | 2.7% | 2.5% | 1.6% | 1.1% | 0.5% |
| May 2026 | 63.4% | 19% | 5.7% | 3.8% | 2.2% | 2.5% | 1.5% | 1.3% | 0.62% |
| Jun 2026 | 63.4% | 19% | 5.7% | 3.8% | 2.5% | 2.5% | 1.6% | 1.1% | 0.51% |
| Jul 2026 | 63.6% | 19.1% | 5.7% | 3.8% | 2.5% | 2.1% | 1.6% | 1.1% | 0.62% |
| Aug 2026 | 66.8% | 16.4% | 6% | 4% | 2.1% | 1.8% | 1.4% | 0.93% | 0.65% |
| Sep 2026 | 65.2% | 19.5% | 5.8% | 2.6% | 2.3% | 1.7% | 1.2% | 0.91% | 0.63% |
How has the Bay Alarm Medical and Life Alert comparison changed over the last 12 months?
3 findings
- Life Alert was ahead of Bay Alarm Medical in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Bay Alarm Medical’s share of searches among medical alert systems in the United States moved from 5.9% to 5.8%, and its estimated monthly branded searches held steady at 8.1K.
- Across the 12 months ending September 2026, Life Alert’s share of searches among medical alert systems in the United States moved from 65.5% to 65.2%, and its estimated monthly branded searches held steady at 90.5K.
How did search popularity change for United States medical alert systems in September 2026?
1 change

In September 2026, Life Alert lost share of searches among medical alert systems in the United States, from 66.8% to 65.2%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Bay Alarm Medical’s and Life Alert’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bay Alarm Medical
1 branded search term
- bay alarm medical
Life Alert
1 branded search term
- life alert
Other head-to-heads among medical alert systems

Life Alert vs Medical Guardian: compare search popularity
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Life Alert vs Lifeline: compare search popularity
Medical Guardian vs Bay Alarm Medical: compare search popularity
Medical Guardian vs MobileHelp: compare search popularity
Medical Guardian vs Lifeline: compare search popularity

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