How popular isVirgin Media Business in search?
In September 2026, people searched for Virgin Media Business by name about 8,100 times in the United Kingdom, an 18.2% decrease from the previous year. These searches made up 10.8% of all United Kingdom business broadband provider searches, placing Virgin Media Business third out of four providers.
Zen44.1%
BT Business41.9%
Virgin Media Business10.8%
Vodafone3.2%
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Which business broadband providers compete with Virgin Media Business?
Share of searches by month for Zen, BT Business, Virgin Media Business, Vodafone. The figures are in the table below the chart.
View monthly share of searches table
| Month | Zen | BT Business | Virgin Media Business | Vodafone |
|---|---|---|---|---|
| Oct 2025 | 34.3% | 50.2% | 12.5% | 3% |
| Nov 2025 | 37.3% | 46.4% | 13.6% | 2.6% |
| Dec 2025 | 37.9% | 45.5% | 13.8% | 2.7% |
| Jan 2026 | 38% | 45.5% | 13.9% | 2.7% |
| Feb 2026 | 38.7% | 46.4% | 11.6% | 3.4% |
| Mar 2026 | 47.2% | 37.9% | 11.5% | 3.4% |
| Apr 2026 | 43.8% | 43% | 10.7% | 2.5% |
| May 2026 | 40.4% | 46.9% | 9.8% | 2.8% |
| Jun 2026 | 40.6% | 47.2% | 9.9% | 2.3% |
| Jul 2026 | 45.5% | 43.3% | 9.1% | 2.2% |
| Aug 2026 | 48.5% | 39% | 9.7% | 2.8% |
| Sep 2026 | 44.1% | 41.9% | 10.8% | 3.2% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 44.1% | 33.1K | 0% | -4.5 points | |
| 2, held 2nd | 41.9% | 31.5K | +18.4% | +2.9 points | |
| 3, held 3rd | 10.8% | 8.1K | +22.7% | +1.1 points | |
| 4, held 4th | 3.2% | 2.4K | +26.3% | +0.4 points |
1.
Zen44.1%
Held 1st. 33.1K estimated branded searches, 0% vs prior month. Share -4.5 points.
41.9%
Held 2nd. 31.5K estimated branded searches, +18.4% vs prior month. Share +2.9 points.
10.8%
Held 3rd. 8.1K estimated branded searches, +22.7% vs prior month. Share +1.1 points.
4.
Vodafone3.2%
Held 4th. 2.4K estimated branded searches, +26.3% vs prior month. Share +0.4 points.
Compare search popularity between Virgin Media Business and its closest rivals
Every comparison with Virgin Media Business
3 comparisons
How has branded search demand for Virgin Media Business changed in the United Kingdom over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Virgin Media Business in the United Kingdom fell from 9.9K to 8.1K.
- Across the 12 months ending September 2026, Virgin Media Business’ share of searches among business broadband providers in the United Kingdom decreased from 12.5% to 10.8%.
- Across the 12 months ending September 2026, Virgin Media Business’ share of searches among business broadband providers in the United Kingdom peaked at 13.9% in January 2026 and was lowest at 9.1% in July 2026.
How did search popularity change for United Kingdom business broadband providers in September 2026?
3 changes

In September 2026, BT Business gained share of searches among business broadband providers in the United Kingdom, from 39% to 41.9%.

In September 2026, Virgin Media Business gained share of searches among business broadband providers in the United Kingdom, from 9.7% to 10.8%.

In September 2026, Zen lost share of searches among business broadband providers in the United Kingdom, from 48.5% to 44.1%.
How are Virgin Media Business’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Virgin Media Business’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- virgin media business
Who owns Virgin Media Business?
Virgin Media Business is owned by Virgin Media O2. Brandwave also tracks O2,
giffgaff and Virgin Media, owned by the same company, in the United Kingdom.
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Is Virgin Media Business your brand?
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