Brandwave

How popular isOctopus Electric Vehicles?

In September 2026, people searched for Octopus Electric Vehicles by name about 50,400 times in the United Kingdom, a 149.5% increase from the previous year. These searches made up 57.9% of all United Kingdom electric car salary sacrifice scheme searches, placing Octopus Electric Vehicles first out of five schemes. When we asked both ChatGPT and Google AI Overviews about electric car salary sacrifice schemes, Octopus Electric Vehicles appeared in all answers and was the most recommended of the five.

Search and AI answers in September 2026

Octopus Electric Vehicles is the most searched of 5 competitors and the most recommended in AI answers.

  1. Octopus Electric VehiclesShare of searches 57.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. TuskerShare of searches 21.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  3. The Electric Car SchemeShare of searches 14.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  4. LoveelectricShare of searches 5.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  5. ZenAutoShare of searches 1.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top electric car salary sacrifice schemes in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Octopus Electric Vehicles appeared in all five answers. Octopus Electric Vehicles is the most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Octopus Electric Vehicles1st
  2. The Electric Car Scheme2nd
  3. Loveelectric2nd
  4. Tusker4th
  5. ZenAuto–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Octopus Electric Vehicles5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • The Electric Car Scheme4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Loveelectric4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tusker3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ZenAuto0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about electric car salary sacrifice schemes

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.

Which electric car salary sacrifice schemes compete with Octopus Electric Vehicles?

Octopus Electric Vehicles against electric car salary sacrifice schemes in the United Kingdom, by month

Share of searches by month for Octopus Electric Vehicles, Tusker, The Electric Car Scheme, Loveelectric. The figures are in the table below the chart.

View monthly share of searches table
MonthOctopus Electric VehiclesTuskerThe Electric Car SchemeLoveelectricZenAuto
Oct 202535.4%19.3%27.8%10.5%7%
Nov 202532.7%21.8%27.4%11.9%6.3%
Dec 202537.4%24.9%20.8%10.9%6%
Jan 202632.2%26.3%22.1%11.7%7.7%
Feb 202635.9%24%24.6%10.7%4.7%
Mar 202633.9%27.8%25.2%10.1%3%
Apr 202632.5%32.5%22.4%9.7%2.9%
May 202633.9%33.9%19%10.1%3%
Jun 202638.7%31.6%19.2%7.7%2.8%
Jul 202636.3%36.3%18.1%7.2%2%
Aug 202648.9%26.7%16.3%6.5%1.6%
Sep 202657.9%21.1%14.6%5.1%1.3%
  1. Held 1st. 40.5K estimated branded searches, +49.4% vs prior month. Share +8.9 points.

  2. 2.Tusker

    21.1%

    Held 2nd. 14.8K estimated branded searches, 0% vs prior month. Share -5.6 points.

  3. Held 3rd. 10.2K estimated branded searches, +13.3% vs prior month. Share -1.7 points.

  4. Held 4th. 3.6K estimated branded searches, 0% vs prior month. Share -1.4 points.

  5. 5.ZenAuto

    1.3%

    Held 5th. 880 estimated branded searches, 0% vs prior month. Share -0.3 points.

Compare popularity between Octopus Electric Vehicles and its closest rivals

Every comparison with Octopus Electric Vehicles

10 comparisons

How has branded search demand for Octopus Electric Vehicles changed in the United Kingdom over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Octopus Electric Vehicles in the United Kingdom rose from 20.2K to 50.4K.
  • Across the 12 months ending September 2026, Octopus Electric Vehicles’ share of searches among electric car salary sacrifice schemes in the United Kingdom increased from 35.4% to 57.9%.
  • Across the 12 months ending September 2026, Octopus Electric Vehicles’ share of searches among electric car salary sacrifice schemes in the United Kingdom peaked at 57.9% in September 2026 and was lowest at 32.2% in January 2026.

How did search popularity change for United Kingdom electric car salary sacrifice schemes in September 2026?

5 changes
  1. In September 2026, Octopus Electric Vehicles gained share of searches among electric car salary sacrifice schemes in the United Kingdom, from 48.9% to 57.9%.

  2. In September 2026, Tusker lost share of searches among electric car salary sacrifice schemes in the United Kingdom, from 26.7% to 21.1%.

  3. In September 2026, The Electric Car Scheme lost share of searches among electric car salary sacrifice schemes in the United Kingdom, from 16.3% to 14.6%.

  4. In September 2026, Loveelectric lost share of searches among electric car salary sacrifice schemes in the United Kingdom, from 6.5% to 5.1%.

  5. ZenAuto’s share of searches among electric car salary sacrifice schemes in the United Kingdom has lost ground for 3 months in a row, from 2.8% to 1.3% in September 2026.

How are Octopus Electric Vehicles’ branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Octopus Electric Vehicles’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • octopus electric vehicles
  • octopus ev

How the Brand Demand Index is measured

Who owns Octopus Electric Vehicles?

Octopus Electric Vehicles is owned by Octopus Energy. Brandwave also tracks Octopus Energy, owned by the same company, in the United Kingdom.

Do you work for Octopus Electric Vehicles? To request corrections or removal please contact us via our support page and we will be happy to assist.

Where does Octopus Electric Vehicles compete?

Octopus Electric Vehicles is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Car leasing companies3rd of 716.6%Show ranking
Electric car salary sacrifice schemes1st of 557.9%Shown above
Creator with pink hair and a pink jacket

Is Octopus Electric Vehicles your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.