Car leasing companies in the United Kingdom:Which are most popular?
In September 2026, Select Car Leasing was the most searched car leasing company in the United Kingdom, accounting for 36.2% of all searches among the seven companies we track. When we checked with ChatGPT and Google AI Overviews, Select Car Leasing and Leasing.com were mentioned most often, in four of the five answers. Select Car Leasing was recommended most often, coming first in all three responses that gave a list.
Select Car LeasingShare of searches 36.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
LeaseLocoShare of searches 29.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
Octopus Electric VehiclesShare of searches 16.6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
Leasing.comShare of searches 7.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
Nationwide Vehicle ContractsShare of searches 6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
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Top car leasing companies in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Select Car Leasing and Leasing.com were mentioned most often, in four of the five answers. Select Car Leasing was recommended most often, coming first in all three answers that gave a list. LeaseLoco was second, and First Vehicle Leasing was third. Vanarama, which ranked sixth in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Select Car Leasing4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Leasing.com4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- LeaseLoco3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Octopus Electric Vehicles2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Nationwide Vehicle Contracts2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
First Vehicle Leasing2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Vanarama0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about car leasing companies
5 answers
Asked ChatGPT
“Which car leasing company should I use in the UK?”
Asked ChatGPT
“What are the best car leasing companies in the UK?”
Asked ChatGPT
“What's the best way to find a cheap car lease in the UK?”
Searched Google, AI Overview
“car leasing”
Searched Google, AI Overview
“best car leasing companies”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 22, 2026.
Which car leasing companies do people search for most?
This chart shows how often people search Google for each car leasing company by name. Each line represents a brand's share of searches for all seven car leasing companies we track, month by month, from searches in United Kingdom.
Share of searches by month for Select Car Leasing, LeaseLoco, Octopus Electric Vehicles, Leasing.com, Nationwide Vehicle Contracts, Vanarama. The figures are in the table below the chart.
View monthly share of searches table
| Month | Select Car Leasing | LeaseLoco | Octopus Electric Vehicles | Leasing.com | Nationwide Vehicle Contracts | Vanarama | First Vehicle Leasing |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 40.5% | 33.3% | 7.4% | 6.7% | 6.7% | 4.5% | 1.1% |
| Nov 2025 | 37.2% | 37.2% | 7.4% | 6.1% | 6.1% | 5% | 0.99% |
| Dec 2025 | 40.1% | 32.8% | 8.8% | 6.6% | 6.6% | 4.4% | 0.84% |
| Jan 2026 | 41.2% | 33.6% | 6.2% | 6.8% | 6.8% | 4.5% | 0.89% |
| Feb 2026 | 39.9% | 32.8% | 7.3% | 8.1% | 6.6% | 4.4% | 0.87% |
| Mar 2026 | 40.2% | 32.7% | 7.3% | 8.1% | 6.6% | 4.4% | 0.71% |
| Apr 2026 | 41% | 33.4% | 7.5% | 8.2% | 5.5% | 3.7% | 0.73% |
| May 2026 | 39.9% | 32.8% | 8.3% | 8% | 6.6% | 3.6% | 0.87% |
| Jun 2026 | 39.1% | 32.2% | 10% | 7.9% | 6.4% | 3.5% | 0.85% |
| Jul 2026 | 39.1% | 32.2% | 10% | 7.9% | 6.4% | 3.5% | 0.85% |
| Aug 2026 | 37.6% | 31% | 13.4% | 7.6% | 6.2% | 3.4% | 0.82% |
| Sep 2026 | 36.2% | 29.8% | 16.6% | 7.3% | 6% | 3.3% | 0.79% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 36.2% | 110K | 0% | -1.4 points | |
| 2, held 2nd | 29.8% | 90.5K | 0% | -1.1 points | |
| 3, held 3rd | 16.6% | 50.4K | +28.6% | +3.2 points | |
| 4, held 4th | 7.3% | 22.2K | 0% | -0.3 points | |
| 5, held 5th | 6% | 18.1K | 0% | -0.2 points | |
| 6, held 6th | 3.3% | 9.9K | 0% | -0.1 points | |
| 7, held 7th | 0.79% | 2.4K | 0% | 0 points |
36.2%
Held 1st. 110K estimated branded searches, 0% vs prior month. Share -1.4 points.
29.8%
Held 2nd. 90.5K estimated branded searches, 0% vs prior month. Share -1.1 points.
16.6%
Held 3rd. 50.4K estimated branded searches, +28.6% vs prior month. Share +3.2 points.
7.3%
Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share -0.3 points.
Held 5th. 18.1K estimated branded searches, 0% vs prior month. Share -0.2 points.
6.
Vanarama3.3%
Held 6th. 9.9K estimated branded searches, 0% vs prior month. Share -0.1 points.
0.79%
Held 7th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.
Which brand is most popular in search among car leasing companies in the United Kingdom?
7 brands
In September 2026, Select Car Leasing was the most searched among car leasing companies in the United Kingdom, with an estimated 110K branded searches, 36.2% of all searches for the seven we track. LeaseLoco is in 2nd place, 6.4 percentage points behind at 29.8%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Select Car Leasing | 40.5% → 36.2% | 41.2%Jan 2026 | 36.2%Sep 2026 | 1st |
| LeaseLoco | 33.3% → 29.8% | 37.2%Nov 2025 | 29.8%Sep 2026 | 2nd |
| Octopus Electric Vehicles | 7.4% → 16.6% | 16.6%Sep 2026 | 6.2%Jan 2026 | 3rd |
| Leasing.com | 6.7% → 7.3% | 8.2%Apr 2026 | 6.1%Nov 2025 | 4th |
| Nationwide Vehicle Contracts | 6.7% → 6% | 6.8%Jan 2026 | 5.5%Apr 2026 | 5th |
| Vanarama | 4.5% → 3.3% | 5%Nov 2025 | 3.3%Sep 2026 | 6th |
| First Vehicle Leasing | 1.1% → 0.79% | 1.1%Oct 2025 | 0.71%Mar 2026 | 7th |
Each finding as a sentence
- Across the 12 months ending September 2026, Select Car Leasing’s share of searches among car leasing companies in the United Kingdom decreased from 40.5% to 36.2%.
- Across the 12 months ending September 2026, LeaseLoco’s share of searches among car leasing companies in the United Kingdom decreased from 33.3% to 29.8%.
- Across the 12 months ending September 2026, Octopus Electric Vehicles’ share of searches among car leasing companies in the United Kingdom increased from 7.4% to 16.6%.
- Across the 12 months ending September 2026, Leasing.com’s share of searches among car leasing companies in the United Kingdom increased from 6.7% to 7.3%.
- Across the 12 months ending September 2026, Nationwide Vehicle Contracts’ share of searches among car leasing companies in the United Kingdom decreased from 6.7% to 6%.
- Across the 12 months ending September 2026, Vanarama’s share of searches among car leasing companies in the United Kingdom decreased from 4.5% to 3.3%.
- Across the 12 months ending September 2026, Select Car Leasing’s share of searches among car leasing companies in the United Kingdom peaked at 41.2% in January 2026 and was lowest at 36.2% in September 2026.
- Across the 12 months ending September 2026, LeaseLoco’s share of searches among car leasing companies in the United Kingdom peaked at 37.2% in November 2025 and was lowest at 29.8% in September 2026.
- Across the 12 months ending September 2026, Octopus Electric Vehicles’ share of searches among car leasing companies in the United Kingdom peaked at 16.6% in September 2026 and was lowest at 6.2% in January 2026.
- Across the 12 months ending September 2026, Leasing.com’s share of searches among car leasing companies in the United Kingdom peaked at 8.2% in April 2026 and was lowest at 6.1% in November 2025.
- Across the 12 months ending September 2026, Nationwide Vehicle Contracts’ share of searches among car leasing companies in the United Kingdom peaked at 6.8% in January 2026 and was lowest at 5.5% in April 2026.
- Across the 12 months ending September 2026, Vanarama’s share of searches among car leasing companies in the United Kingdom peaked at 5% in November 2025 and was lowest at 3.3% in September 2026.
- Across the 12 months ending September 2026, First Vehicle Leasing held steady: its share of searches among car leasing companies in the United Kingdom moved less than 0.5 percentage points.
How did search popularity change for United Kingdom car leasing companies in September 2026?
6 changes
In September 2026, Octopus Electric Vehicles gained share of searches among car leasing companies in the United Kingdom, from 13.4% to 16.6%.
In September 2026, Select Car Leasing lost share of searches among car leasing companies in the United Kingdom, from 37.6% to 36.2%.
In September 2026, LeaseLoco lost share of searches among car leasing companies in the United Kingdom, from 31% to 29.8%.
Estimated monthly branded searches for Leasing.com in the United Kingdom rose 22.7% over 12 measured months, from 18.1K to 22.2K in September 2026.
Estimated monthly branded searches for Vanarama in the United Kingdom fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.
Estimated monthly branded searches for First Vehicle Leasing in the United Kingdom fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.
Compare popularity between leading brands
- Select Car Leasing vs LeaseLoco: compare popularity
- Select Car Leasing vs Octopus Electric Vehicles: compare popularity
- Select Car Leasing vs Leasing.com: compare popularity
- Select Car Leasing vs Nationwide Vehicle Contracts: compare popularity
- LeaseLoco vs Octopus Electric Vehicles: compare popularity
- LeaseLoco vs Leasing.com: compare popularity
- LeaseLoco vs Nationwide Vehicle Contracts: compare popularity
- Octopus Electric Vehicles vs Leasing.com: compare popularity
- Octopus Electric Vehicles vs Nationwide Vehicle Contracts: compare popularity
- Leasing.com vs Nationwide Vehicle Contracts: compare popularity
- Compare any of these brands
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