Brandwave

How popular isNationwide Vehicle Contracts?

In September 2026, people searched for Nationwide Vehicle Contracts by name about 18,100 times in the United Kingdom, about the same as the previous year. These searches made up 6% of all United Kingdom car leasing company searches, placing Nationwide Vehicle Contracts fifth out of seven companies. When we asked both ChatGPT and Google AI Overviews about car leasing companies, Nationwide Vehicle Contracts appeared in two of the five answers and was the joint fifth most recommended of the seven.

Search and AI answers in September 2026

Nationwide Vehicle Contracts is the fifth most searched of 7 competitors and the joint fifth most recommended in AI answers.

  1. Select Car LeasingShare of searches 36.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  2. LeaseLocoShare of searches 29.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  3. Octopus Electric VehiclesShare of searches 16.6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  4. Leasing.comShare of searches 7.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
  5. Nationwide Vehicle ContractsShare of searches 6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th

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Top car leasing companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Nationwide Vehicle Contracts was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Nationwide Vehicle Contracts is the joint fifth most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Select Car Leasing1st
  2. LeaseLoco2nd
  3. First Vehicle Leasing3rd
  4. Leasing.com4th
  5. Octopus Electric Vehicles5th
  6. Nationwide Vehicle Contracts5th
  7. Vanarama–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Select Car Leasing4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Leasing.com4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • LeaseLoco3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Octopus Electric Vehicles2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Nationwide Vehicle Contracts2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • First Vehicle Leasing2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Vanarama0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about car leasing companies

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 22, 2026.

Which car leasing companies compete with Nationwide Vehicle Contracts?

Nationwide Vehicle Contracts against car leasing companies in the United Kingdom, by month

Share of searches by month for Select Car Leasing, LeaseLoco, Octopus Electric Vehicles, Leasing.com, Nationwide Vehicle Contracts, Vanarama. The figures are in the table below the chart.

View monthly share of searches table
MonthSelect Car LeasingLeaseLocoOctopus Electric VehiclesLeasing.comNationwide Vehicle ContractsVanaramaFirst Vehicle Leasing
Oct 202540.5%33.3%7.4%6.7%6.7%4.5%1.1%
Nov 202537.2%37.2%7.4%6.1%6.1%5%0.99%
Dec 202540.1%32.8%8.8%6.6%6.6%4.4%0.84%
Jan 202641.2%33.6%6.2%6.8%6.8%4.5%0.89%
Feb 202639.9%32.8%7.3%8.1%6.6%4.4%0.87%
Mar 202640.2%32.7%7.3%8.1%6.6%4.4%0.71%
Apr 202641%33.4%7.5%8.2%5.5%3.7%0.73%
May 202639.9%32.8%8.3%8%6.6%3.6%0.87%
Jun 202639.1%32.2%10%7.9%6.4%3.5%0.85%
Jul 202639.1%32.2%10%7.9%6.4%3.5%0.85%
Aug 202637.6%31%13.4%7.6%6.2%3.4%0.82%
Sep 202636.2%29.8%16.6%7.3%6%3.3%0.79%

  1. 1.Select Car Leasing

    36.2%

    Held 1st. 110K estimated branded searches, 0% vs prior month. Share -1.4 points.

  2. 2.LeaseLoco

    29.8%

    Held 2nd. 90.5K estimated branded searches, 0% vs prior month. Share -1.1 points.

  3. 3.Octopus Electric Vehicles

    16.6%

    Held 3rd. 50.4K estimated branded searches, +28.6% vs prior month. Share +3.2 points.

  4. 4.Leasing.com

    7.3%

    Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share -0.3 points.

  5. 5.Nationwide Vehicle Contracts

    6%

    Held 5th. 18.1K estimated branded searches, 0% vs prior month. Share -0.2 points.

  6. 6.Vanarama

    3.3%

    Held 6th. 9.9K estimated branded searches, 0% vs prior month. Share -0.1 points.

  7. 7.First Vehicle Leasing

    0.79%

    Held 7th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Nationwide Vehicle Contracts and its closest rivals

Every comparison with Nationwide Vehicle Contracts

6 comparisons

How has branded search demand for Nationwide Vehicle Contracts changed in the United Kingdom over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Nationwide Vehicle Contracts in the United Kingdom held steady at 18.1K.
  • Across the 12 months ending September 2026, Nationwide Vehicle Contracts’ share of searches among car leasing companies in the United Kingdom decreased from 6.7% to 6%.
  • Across the 12 months ending September 2026, Nationwide Vehicle Contracts’ share of searches among car leasing companies in the United Kingdom peaked at 6.8% in January 2026 and was lowest at 5.5% in April 2026.

How did search popularity change for United Kingdom car leasing companies in September 2026?

6 changes

  1. In September 2026, Octopus Electric Vehicles gained share of searches among car leasing companies in the United Kingdom, from 13.4% to 16.6%.

  2. In September 2026, Select Car Leasing lost share of searches among car leasing companies in the United Kingdom, from 37.6% to 36.2%.

  3. In September 2026, LeaseLoco lost share of searches among car leasing companies in the United Kingdom, from 31% to 29.8%.

  4. Estimated monthly branded searches for Leasing.com in the United Kingdom rose 22.7% over 12 measured months, from 18.1K to 22.2K in September 2026.

  5. Estimated monthly branded searches for Vanarama in the United Kingdom fell 18.2% over 12 measured months, from 12.1K to 9.9K in September 2026.

  6. Estimated monthly branded searches for First Vehicle Leasing in the United Kingdom fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.

How are Nationwide Vehicle Contracts’ branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Nationwide Vehicle Contracts’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • nationwide vehicle contracts

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How the Brand Demand Index is measured

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