Wellington dental clinics in New Zealand:Which brands are most popular in search?
In August 2026, Lumino The Dentists was the most searched among wellington dental clinics in New Zealand, with an estimated 4K branded searches and 58.4% estimated Share of Search within this set.
Lumino The Dentists58.4%
Capital Dental23.3%
Gentle Dental12.1%
Thorndon Dental6.3%
Follow wellington dental clinics and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare Wellington dental clinics using branded searches made in Wellington. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Lumino The Dentists, Capital Dental, Gentle Dental, Thorndon Dental. The figures are in the table below the chart.
View monthly share of search table
| Month | Lumino The Dentists | Capital Dental | Gentle Dental | Thorndon Dental |
|---|---|---|---|---|
| Oct 2025 | 58.4% | 23.4% | 12.4% | 5.7% |
| Nov 2025 | 59.1% | 21.8% | 12.3% | 6.7% |
| Dec 2025 | 59.2% | 24.9% | 10.5% | 5.4% |
| Jan 2026 | 57.2% | 24.1% | 13.2% | 5.5% |
| Feb 2026 | 54.2% | 25% | 13.8% | 7.1% |
| Mar 2026 | 56% | 25.7% | 12.3% | 6% |
| Apr 2026 | 56.6% | 24.2% | 13% | 6.2% |
| May 2026 | 56.5% | 24.7% | 13.8% | 4.9% |
| Jun 2026 | 57.8% | 24.2% | 12.5% | 5.5% |
| Jul 2026 | 56.5% | 25.3% | 12.3% | 5.9% |
| Aug 2026 | 58.4% | 23.3% | 12.1% | 6.3% |
| Sep 2026 | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 58.4% | 4K | +1.5% | +1.9 points | |
| 2, held 2nd | 23.3% | 1.6K | -9.6% | -2 points | |
| 3, held 3rd | 12.1% | 830 | -3.5% | -0.2 points | |
| 4, held 4th | 6.3% | 430 | +4.9% | +0.4 points |
58.4%
held 1st · 4K estimated branded searches · +1.5% vs prior month · +1.9 points
23.3%
held 2nd · 1.6K estimated branded searches · -9.6% vs prior month · -2 points
12.1%
held 3rd · 830 estimated branded searches · -3.5% vs prior month · -0.2 points
6.3%
held 4th · 430 estimated branded searches · +4.9% vs prior month · +0.4 points
Compare search popularity between leading brands
- Lumino The Dentists vs Capital Dental: compare search popularity
- Lumino The Dentists vs Gentle Dental: compare search popularity
- Lumino The Dentists vs Thorndon Dental: compare search popularity
- Capital Dental vs Gentle Dental: compare search popularity
- Capital Dental vs Thorndon Dental: compare search popularity
- Gentle Dental vs Thorndon Dental: compare search popularity
- Compare any of these brands
Which brand is most popular in search among wellington dental clinics in New Zealand?
4 brands
In August 2026, Lumino The Dentists was the most searched among wellington dental clinics in New Zealand, with an estimated 4K branded searches and 58.4% estimated Share of Search within this set. Capital Dental is in 2nd place, 35.1 percentage points behind at 23.3% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Lumino The Dentists | 58.4% | 59.2%Dec 2025 | 54.2%Feb 2026 | 1st |
| Capital Dental | 23.4% → 23.3% | 25.7%Mar 2026 | 21.8%Nov 2025 | 2nd |
| Gentle Dental | 12.4% → 12.1% | 13.8%May 2026 | 10.5%Dec 2025 | 3rd |
| Thorndon Dental | 5.7% → 6.3% | 7.1%Feb 2026 | 4.9%May 2026 | 4th |
Each finding as a sentence
- Across the 11 months ending August 2026, Thorndon Dental’s estimated Share of Search among wellington dental clinics in New Zealand increased from 5.7% to 6.3%.
- Across the 11 months ending August 2026, Lumino The Dentists’ estimated Share of Search among wellington dental clinics in New Zealand peaked at 59.2% in December 2025 and was lowest at 54.2% in February 2026.
- Across the 11 months ending August 2026, Capital Dental’s estimated Share of Search among wellington dental clinics in New Zealand peaked at 25.7% in March 2026 and was lowest at 21.8% in November 2025.
- Across the 11 months ending August 2026, Gentle Dental’s estimated Share of Search among wellington dental clinics in New Zealand peaked at 13.8% in May 2026 and was lowest at 10.5% in December 2025.
- Across the 11 months ending August 2026, Thorndon Dental’s estimated Share of Search among wellington dental clinics in New Zealand peaked at 7.1% in February 2026 and was lowest at 4.9% in May 2026.
- Across the 11 months ending August 2026, Lumino The Dentists, Capital Dental and Gentle Dental held steady: their estimated Share of Search among wellington dental clinics in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand wellington dental clinics in August 2026?
4 changes
In August 2026, Lumino The Dentists gained estimated Share of Search among wellington dental clinics in New Zealand, from 56.5% to 58.4%.
In August 2026, Capital Dental lost estimated Share of Search among wellington dental clinics in New Zealand, from 25.3% to 23.3%.
Thorndon Dental’s estimated Share of Search among wellington dental clinics in New Zealand has gained ground for 3 months in a row, from 4.9% to 6.3% in August 2026.
Gentle Dental’s estimated Share of Search among wellington dental clinics in New Zealand has lost ground for 3 months in a row, from 13.8% to 12.1% in August 2026.
See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.