Wellington region shopping centres in New Zealand:Which brands are most popular in search?
In August 2026, North City was the most searched among wellington region shopping centres in New Zealand, with an estimated 6.9K branded searches and 37.8% estimated Share of Search within this set.
North City37.8%
Johnsonville Shopping Centre25.9%
Coastlands20.2%Westfield Queensgate16.1%
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Share of SearchLeaderboard
Compare the Wellington region malls and shopping centres shoppers head to. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for North City, Johnsonville Shopping Centre, Coastlands, Westfield Queensgate. The figures are in the table below the chart.
View monthly share of search table
| Month | North City | Johnsonville Shopping Centre | Coastlands | Westfield Queensgate |
|---|---|---|---|---|
| Oct 2025 | 34.5% | 25.7% | 22.1% | 17.7% |
| Nov 2025 | 39.1% | 20.7% | 20.3% | 19.9% |
| Dec 2025 | 34.7% | 17.9% | 21.7% | 25.7% |
| Jan 2026 | 36.3% | 22.1% | 23.1% | 18.5% |
| Feb 2026 | 36.2% | 25.6% | 23.1% | 15.1% |
| Mar 2026 | 35.9% | 25.7% | 23.2% | 15.2% |
| Apr 2026 | 33.4% | 24.6% | 21.1% | 20.8% |
| May 2026 | 34.9% | 24.8% | 22.3% | 18% |
| Jun 2026 | 36.1% | 25.8% | 19.2% | 18.8% |
| Jul 2026 | 34.3% | 26% | 22% | 17.7% |
| Aug 2026 | 37.8% | 25.9% | 20.2% | 16.1% |
| Sep 2026 | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 37.8% | 6.9K | -1.7% | +3.6 points | |
| 2, held 2nd | 25.9% | 4.7K | -11.3% | -0.1 points | |
| 3, held 3rd | 20.2% | 3.7K | -18.3% | -1.8 points | |
| 4, held 4th | 16.1% | 2.9K | -19.4% | -1.7 points |
37.8%
held 1st · 6.9K estimated branded searches · -1.7% vs prior month · +3.6 points
2.
Johnsonville Shopping Centre25.9%
held 2nd · 4.7K estimated branded searches · -11.3% vs prior month · -0.1 points
20.2%
held 3rd · 3.7K estimated branded searches · -18.3% vs prior month · -1.8 points
16.1%
held 4th · 2.9K estimated branded searches · -19.4% vs prior month · -1.7 points
Compare search popularity between leading brands
- North City vs Johnsonville Shopping Centre: compare search popularity
- North City vs Coastlands: compare search popularity
- Johnsonville Shopping Centre vs Coastlands: compare search popularity
- Compare any of these brands
Which brand is most popular in search among wellington region shopping centres in New Zealand?
4 brands
In August 2026, North City was the most searched among wellington region shopping centres in New Zealand, with an estimated 6.9K branded searches and 37.8% estimated Share of Search within this set. Johnsonville Shopping Centre is in 2nd place, 12 percentage points behind at 25.9% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| North City | 34.5% → 37.8% | 39.1%Nov 2025 | 33.4%Apr 2026 | 1st |
| Johnsonville Shopping Centre | 25.7% → 25.9% | 26%Jul 2026 | 17.9%Dec 2025 | 2nd |
| Coastlands | 22.1% → 20.2% | 23.2%Mar 2026 | 19.2%Jun 2026 | 3rd |
| Westfield Queensgate | 17.7% → 16.1% | 25.7%Dec 2025 | 15.1%Feb 2026 | 4th |
Each finding as a sentence
- Across the 11 months ending August 2026, North City’s estimated Share of Search among wellington region shopping centres in New Zealand increased from 34.5% to 37.8%.
- Across the 11 months ending August 2026, Coastlands’ estimated Share of Search among wellington region shopping centres in New Zealand decreased from 22.1% to 20.2%.
- Across the 11 months ending August 2026, Westfield Queensgate’s estimated Share of Search among wellington region shopping centres in New Zealand decreased from 17.7% to 16.1%.
- Across the 11 months ending August 2026, North City’s estimated Share of Search among wellington region shopping centres in New Zealand peaked at 39.1% in November 2025 and was lowest at 33.4% in April 2026.
- Across the 11 months ending August 2026, Johnsonville Shopping Centre’s estimated Share of Search among wellington region shopping centres in New Zealand peaked at 26% in July 2026 and was lowest at 17.9% in December 2025.
- Across the 11 months ending August 2026, Coastlands’ estimated Share of Search among wellington region shopping centres in New Zealand peaked at 23.2% in March 2026 and was lowest at 19.2% in June 2026.
- Across the 11 months ending August 2026, Westfield Queensgate’s estimated Share of Search among wellington region shopping centres in New Zealand peaked at 25.7% in December 2025 and was lowest at 15.1% in February 2026.
- Across the 11 months ending August 2026, Johnsonville Shopping Centre held steady: its estimated Share of Search among wellington region shopping centres in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand wellington region shopping centres in August 2026?
4 changes
In August 2026, North City gained estimated Share of Search among wellington region shopping centres in New Zealand, from 34.3% to 37.8%.
In August 2026, Coastlands lost estimated Share of Search among wellington region shopping centres in New Zealand, from 22% to 20.2%.
In August 2026, Westfield Queensgate lost estimated Share of Search among wellington region shopping centres in New Zealand, from 17.7% to 16.1%.
Estimated monthly branded searches for Johnsonville Shopping Centre in New Zealand fell 11% over 11 measured months, from 5.3K to 4.7K in August 2026.
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