How popular isWestfield Queensgate in search?
In August 2026, there were an estimated 3.6K branded searches for Westfield Queensgate in New Zealand which is down 18.3% over the last 11 months. Westfield Queensgate holds 16.7% estimated Share of Search among New Zealand wellington region shopping centres and is ranked 4th of 4 competitors for search popularity.
North City39.3%
Johnsonville Shopping Centre23.1%
Coastlands20.8%Westfield Queensgate16.7%
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Which wellington region shopping centres compete with Westfield Queensgate?
Share of Search by month for North City, Johnsonville Shopping Centre, Coastlands, Westfield Queensgate. The figures are in the table below the chart.
View monthly share of search table
| Month | North City | Johnsonville Shopping Centre | Coastlands | Westfield Queensgate |
|---|---|---|---|---|
| Oct 2025 | 31.6% | 24.6% | 24.4% | 19.4% |
| Nov 2025 | 35.2% | 21.2% | 22% | 21.7% |
| Dec 2025 | 35.5% | 16.1% | 22.1% | 26.3% |
| Jan 2026 | 33.2% | 21% | 25.4% | 20.4% |
| Feb 2026 | 34.6% | 25.7% | 22% | 17.7% |
| Mar 2026 | 34.4% | 25.8% | 22% | 17.8% |
| Apr 2026 | 31.6% | 24.8% | 19.8% | 23.8% |
| May 2026 | 37.7% | 23.2% | 19.7% | 19.4% |
| Jun 2026 | 33.1% | 24.8% | 21.2% | 20.9% |
| Jul 2026 | 37% | 24.3% | 19.6% | 19.1% |
| Aug 2026 | 39.3% | 23.1% | 20.8% | 16.7% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 39.3% | 8.5K | -0.82% | +2.3 points | |
| 2, held 2nd | 23.1% | 5K | -11.1% | -1.2 points | |
| 3, held 3rd | 20.8% | 4.5K | -0.66% | +1.2 points | |
| 4, held 4th | 16.7% | 3.6K | -18.1% | -2.4 points |
39.3%
held 1st · 8.5K estimated branded searches · -0.82% vs prior month · +2.3 points
2.
Johnsonville Shopping Centre23.1%
held 2nd · 5K estimated branded searches · -11.1% vs prior month · -1.2 points
20.8%
held 3rd · 4.5K estimated branded searches · -0.66% vs prior month · +1.2 points
16.7%
held 4th · 3.6K estimated branded searches · -18.1% vs prior month · -2.4 points
Compare search popularity between Westfield Queensgate and its closest rivals
How has branded search demand for Westfield Queensgate changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Westfield Queensgate in New Zealand fell from 4.4K to 3.6K.
- Across the 11 months ending August 2026, Westfield Queensgate’s estimated Share of Search among wellington region shopping centres in New Zealand decreased from 19.4% to 16.7%.
- Across the 11 months ending August 2026, Westfield Queensgate’s estimated Share of Search among wellington region shopping centres in New Zealand peaked at 26.3% in December 2025 and was lowest at 16.7% in August 2026.
How did search popularity change for New Zealand wellington region shopping centres in August 2026?
4 changes
In August 2026, North City gained estimated Share of Search among wellington region shopping centres in New Zealand, from 37% to 39.3%.
In August 2026, Coastlands gained estimated Share of Search among wellington region shopping centres in New Zealand, from 19.6% to 20.8%.
In August 2026, Westfield Queensgate lost estimated Share of Search among wellington region shopping centres in New Zealand, from 19.1% to 16.7%.
In August 2026, Johnsonville Shopping Centre lost estimated Share of Search among wellington region shopping centres in New Zealand, from 24.3% to 23.1%.
How is Westfield Queensgate measured?
Brandwave collects information about searches that people make online using Westfield Queensgate’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- queensgate mall
- westfield queensgate mall
- westfield queensgate shops
Who owns Westfield Queensgate?
Westfield Queensgate is owned by 
Scentre Group. Brandwave also tracks
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Is Westfield Queensgate your brand?
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