Brandwave

Taupo law firms in New Zealand:Which brands are most popular in search?

In August 2026, Grantham Law was the most searched among taupo law firms in New Zealand, with an estimated 180 branded searches and 45% estimated Share of Search within this set.

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Share of SearchLeaderboard

Compare Taupo law firms using branded searches made in Taupō. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among taupo law firms in New Zealand, by month

Share of Search by month for Grantham Law, MMC Law, Holland Beckett, Jensen Waymouth Lawyers, Cargill Stent Clarke Law, Lake Taupō Law. The figures are in the table below the chart.

View monthly share of search table
MonthGrantham LawMMC LawHolland BeckettJensen Waymouth LawyersCargill Stent Clarke LawLake Taupō Law
Oct 202528.6%45.2%11.9%14.3%0%0%
Nov 202537.5%41.7%8.3%12.5%0%0%
Dec 202536.1%36.1%11.1%16.7%0%0%
Jan 202631%47.6%7.1%14.3%0%0%
Feb 202621.4%47.6%11.9%19%0%0%
Mar 202634.1%38.6%9.1%11.4%2.3%4.5%
Apr 202628.2%35.9%10.3%10.3%2.6%12.8%
May 202621.4%47.6%14.3%4.8%2.4%9.5%
Jun 202622.9%42.9%11.4%14.3%2.9%5.7%
Jul 202626.8%39%12.2%14.6%2.4%4.9%
Aug 202645%35%10%5%2.5%2.5%
Sep 2026——————

This month’s ranking, August 2026

  1. moved from 2nd to 1st · 180 estimated branded searches · +63.6% vs prior month · +18.2 points

  2. 2.MMC Law

    35%

    moved from 1st to 2nd · 140 estimated branded searches · -12.5% vs prior month · -4 points

  3. moved from 4th to 3rd · 40 estimated branded searches · -20% vs prior month · -2.2 points

  4. moved from 3rd to 4th · 20 estimated branded searches · -66.7% vs prior month · -9.6 points

  5. moved from 6th to 5th · 10 estimated branded searches · 0% vs prior month · +0.1 points

  6. moved from 5th to 6th · 10 estimated branded searches · -50% vs prior month · -2.4 points

Compare search popularity between leading brands

Which brand is most popular in search among taupo law firms in New Zealand?

In August 2026, Grantham Law was the most searched among taupo law firms in New Zealand, with an estimated 180 branded searches and 45% estimated Share of Search within this set. MMC Law is in 2nd place, 10 percentage points behind at 35% Share of Search.

New Zealand taupo law firms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Grantham Law28.6% → 45%45%Aug 202621.4%Feb 20262nd → 1st
MMC Law45.2% → 35%47.6%Jan 202635%Aug 20261st → 2nd
Holland Beckett11.9% → 10%14.3%May 20267.1%Jan 20264th → 3rd
Jensen Waymouth Lawyers14.3% → 5%19%Feb 20264.8%May 20263rd → 4th
Cargill Stent Clarke Law0% → 2.5%2.9%Jun 20260%Oct 20255th
Lake Taupō Law0% → 2.5%12.8%Apr 20260%Oct 20256th

Each finding as a sentence

  • Across the 11 months ending August 2026, Grantham Law’s estimated Share of Search among taupo law firms in New Zealand increased from 28.6% to 45%.
  • Across the 11 months ending August 2026, MMC Law’s estimated Share of Search among taupo law firms in New Zealand decreased from 45.2% to 35%.
  • Across the 11 months ending August 2026, Holland Beckett’s estimated Share of Search among taupo law firms in New Zealand decreased from 11.9% to 10%.
  • Across the 11 months ending August 2026, Jensen Waymouth Lawyers’ estimated Share of Search among taupo law firms in New Zealand decreased from 14.3% to 5%.
  • Across the 11 months ending August 2026, Cargill Stent Clarke Law’s estimated Share of Search among taupo law firms in New Zealand increased from 0% to 2.5%.
  • Across the 11 months ending August 2026, Lake Taupō Law’s estimated Share of Search among taupo law firms in New Zealand increased from 0% to 2.5%.
  • Across the 11 months ending August 2026, Grantham Law’s estimated Share of Search among taupo law firms in New Zealand peaked at 45% in August 2026 and was lowest at 21.4% in February 2026.
  • Across the 11 months ending August 2026, MMC Law’s estimated Share of Search among taupo law firms in New Zealand peaked at 47.6% in January 2026 and was lowest at 35% in August 2026.
  • Across the 11 months ending August 2026, Holland Beckett’s estimated Share of Search among taupo law firms in New Zealand peaked at 14.3% in May 2026 and was lowest at 7.1% in January 2026.
  • Across the 11 months ending August 2026, Jensen Waymouth Lawyers’ estimated Share of Search among taupo law firms in New Zealand peaked at 19% in February 2026 and was lowest at 4.8% in May 2026.
  • Across the 11 months ending August 2026, Cargill Stent Clarke Law’s estimated Share of Search among taupo law firms in New Zealand peaked at 2.9% in June 2026 and was lowest at 0% in October 2025.
  • Across the 11 months ending August 2026, Lake Taupō Law’s estimated Share of Search among taupo law firms in New Zealand peaked at 12.8% in April 2026 and was lowest at 0% in October 2025.
  • Across the 11 months ending August 2026, Grantham Law rose from 2nd to 1st among taupo law firms in New Zealand.
  • Across the 11 months ending August 2026, MMC Law fell from 1st to 2nd among taupo law firms in New Zealand.
  • Across the 11 months ending August 2026, Holland Beckett rose from 4th to 3rd among taupo law firms in New Zealand.
  • Across the 11 months ending August 2026, Jensen Waymouth Lawyers fell from 3rd to 4th among taupo law firms in New Zealand.

How did search popularity change for New Zealand taupo law firms in August 2026?

  1. In August 2026, Grantham Law overtook MMC Law to take the highest estimated Share of Search among taupo law firms in New Zealand, at 45%.

  2. In August 2026, Jensen Waymouth Lawyers lost estimated Share of Search among taupo law firms in New Zealand, from 14.6% to 5%.

  3. In August 2026, MMC Law lost estimated Share of Search among taupo law firms in New Zealand, from 39% to 35%.

  4. In August 2026, Lake Taupō Law lost estimated Share of Search among taupo law firms in New Zealand, from 4.9% to 2.5%.

  5. In August 2026, Holland Beckett lost estimated Share of Search among taupo law firms in New Zealand, from 12.2% to 10%.

  6. In August 2026, Cargill Stent Clarke Law rose from 6th to 5th among taupo law firms in New Zealand.

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