Hastings law firms in New Zealand:Which brands are most popular in search?
In August 2026, Gifford Devine was the most searched among hastings law firms in New Zealand, with an estimated 280 branded searches and 39.4% estimated Share of Search within this set.
Gifford Devine39.4%
Bramwell Bate26.8%DK Legal26.8%
Gresson Grayson5.6%
Mansfield Law1.4%
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Share of SearchLeaderboard
Compare Hastings law firms using branded searches made in Hastings. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Gifford Devine, Bramwell Bate, DK Legal, Gresson Grayson. The figures are in the table below the chart.
View monthly share of search table
| Month | Gifford Devine | Bramwell Bate | DK Legal | Gresson Grayson | Mansfield Law |
|---|---|---|---|---|---|
| Oct 2025 | 48.7% | 24.4% | 16.7% | 9% | 1.3% |
| Nov 2025 | 42.9% | 31.9% | 17.6% | 5.5% | 2.2% |
| Dec 2025 | 45.2% | 25.8% | 22.6% | 4.8% | 1.6% |
| Jan 2026 | 40.6% | 30.4% | 23.2% | 4.3% | 1.4% |
| Feb 2026 | 46.1% | 23.7% | 23.7% | 5.3% | 1.3% |
| Mar 2026 | 45.2% | 22.6% | 23.8% | 6% | 2.4% |
| Apr 2026 | 39.4% | 25.8% | 24.2% | 7.6% | 3% |
| May 2026 | 47.7% | 23.1% | 21.5% | 6.2% | 1.5% |
| Jun 2026 | 39.7% | 30.2% | 25.4% | 3.2% | 1.6% |
| Jul 2026 | 45.2% | 24.2% | 24.2% | 4.8% | 1.6% |
| Aug 2026 | 39.4% | 26.8% | 26.8% | 5.6% | 1.4% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 39.4% | 280 | 0% | -5.7 points | |
| 2, held 2nd | 26.8% | 190 | +26.7% | +2.6 points | |
| 3, held 3rd | 26.8% | 190 | +26.7% | +2.6 points | |
| 4, held 4th | 5.6% | 40 | +33.3% | +0.8 points | |
| 5, held 5th | 1.4% | 10 | 0% | -0.2 points |
39.4%
held 1st · 280 estimated branded searches · 0% vs prior month · -5.7 points
26.8%
held 2nd · 190 estimated branded searches · +26.7% vs prior month · +2.6 points
3.
26.8%
held 3rd · 190 estimated branded searches · +26.7% vs prior month · +2.6 points
5.6%
held 4th · 40 estimated branded searches · +33.3% vs prior month · +0.8 points
1.4%
held 5th · 10 estimated branded searches · 0% vs prior month · -0.2 points
Compare search popularity between leading brands
- Gifford Devine vs Bramwell Bate: compare search popularity
- Compare any of these brands
Which brand is most popular in search among hastings law firms in New Zealand?
5 brands
In August 2026, Gifford Devine was the most searched among hastings law firms in New Zealand, with an estimated 280 branded searches and 39.4% estimated Share of Search within this set. Bramwell Bate is in 2nd place, 12.7 percentage points behind at 26.8% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Gifford Devine | 48.7% → 39.4% | 48.7%Oct 2025 | 39.4%Apr 2026 | 1st |
| Bramwell Bate | 24.4% → 26.8% | 31.9%Nov 2025 | 22.6%Mar 2026 | 2nd |
| DK Legal | 16.7% → 26.8% | 26.8%Aug 2026 | 16.7%Oct 2025 | 3rd |
| Gresson Grayson | 9% → 5.6% | 9%Oct 2025 | 3.2%Jun 2026 | 4th |
| Mansfield Law | 1.3% → 1.4% | 3%Apr 2026 | 1.3%Oct 2025 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Gifford Devine’s estimated Share of Search among hastings law firms in New Zealand decreased from 48.7% to 39.4%.
- Across the 11 months ending August 2026, Bramwell Bate’s estimated Share of Search among hastings law firms in New Zealand increased from 24.4% to 26.8%.
- Across the 11 months ending August 2026, DK Legal’s estimated Share of Search among hastings law firms in New Zealand increased from 16.7% to 26.8%.
- Across the 11 months ending August 2026, Gresson Grayson’s estimated Share of Search among hastings law firms in New Zealand decreased from 9% to 5.6%.
- Across the 11 months ending August 2026, Gifford Devine’s estimated Share of Search among hastings law firms in New Zealand peaked at 48.7% in October 2025 and was lowest at 39.4% in April 2026.
- Across the 11 months ending August 2026, Bramwell Bate’s estimated Share of Search among hastings law firms in New Zealand peaked at 31.9% in November 2025 and was lowest at 22.6% in March 2026.
- Across the 11 months ending August 2026, Gresson Grayson’s estimated Share of Search among hastings law firms in New Zealand peaked at 9% in October 2025 and was lowest at 3.2% in June 2026.
- Across the 11 months ending August 2026, Mansfield Law’s estimated Share of Search among hastings law firms in New Zealand peaked at 3% in April 2026 and was lowest at 1.3% in October 2025.
- Across the 11 months ending August 2026, Mansfield Law held steady: its estimated Share of Search among hastings law firms in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand hastings law firms in August 2026?
4 changes
In August 2026, Bramwell Bate gained estimated Share of Search among hastings law firms in New Zealand, from 24.2% to 26.8%.
In August 2026, DK Legal gained estimated Share of Search among hastings law firms in New Zealand, from 24.2% to 26.8%.
In August 2026, Gresson Grayson gained estimated Share of Search among hastings law firms in New Zealand, from 4.8% to 5.6%.
In August 2026, Gifford Devine lost estimated Share of Search among hastings law firms in New Zealand, from 45.2% to 39.4%.
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