Brandwave

Madison Recruitment vs Ryan Recruitment:Which is more popular in New Zealand?

In October 2026, Ryan Recruitment had more branded searches than Madison Recruitment among Christchurch recruitment agencies in New Zealand. Ryan Recruitment had about 890 branded searches, while Madison Recruitment had 210. Ryan Recruitment made up 31.6% of all Christchurch recruitment agency searches we track, and Madison Recruitment accounted for 7.4%. When we asked ChatGPT and Google AI Overviews about Christchurch recruitment agencies, Ryan Recruitment appeared in all three answers and Madison Recruitment in one. Ryan Recruitment was mentioned before Madison Recruitment in every answer.

Among Christchurch recruitment agencies in New Zealand in October 2026

Who do people search for more?

Ryan Recruitment, about 4 searches for every 1 for Madison Recruitment

Ryan Recruitment 890 searchesMadison Recruitment 210 searches

Who does AI mention more?

Ryan Recruitment, mentioned in every answer we collected

Ryan Recruitment in 3 of 3Madison Recruitment in 1 of 3

Who does AI recommend more?

Ryan Recruitment, named ahead of Madison Recruitment in every answer

Ryan Recruitment first in 3Madison Recruitment never first

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Top Christchurch recruitment agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions, Ryan Recruitment appeared in all three answers. Madison Recruitment was mentioned in one out of three: in one of the three ChatGPT answers. Ryan Recruitment was listed before Madison Recruitment in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ryan Recruitment1st
  2. Trade Assist2nd
  3. Enterprise Recruitment3rd
  4. Talent Hive4th
  5. Robert Walters5th
  6. Madison Recruitment6th
  7. Hays7th
  8. Graham Consulting–
  9. NZ Recruit–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Christchurch recruitment agencies

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Madison Recruitment or Ryan Recruitment more popular in search?

This chart shows how often people search Google for Madison Recruitment and Ryan Recruitment by name. Each line represents a brand's share of searches for all nine Christchurch recruitment agencies we track, month by month, from searches in New Zealand.

Madison Recruitment and Ryan Recruitment among Christchurch recruitment agencies in New Zealand, by month

Share of searches by month for Ryan Recruitment, Madison Recruitment. The figures are in the table below the chart.

View monthly share of searches table
MonthRyan RecruitmentTrade AssistGraham ConsultingEnterprise RecruitmentMadison RecruitmentNZ RecruitHaysRobert WaltersTalent Hive
Nov 202531.7%21%7.8%14.6%6.8%6%7.5%3.9%0.71%
Dec 202532.6%17.4%7.6%12%9.8%9.2%8.2%2.7%0.54%
Jan 202627.2%17.9%8.2%15.3%8.6%9.7%6.7%5.2%1.1%
Feb 202631.5%14%9.7%14.7%6.1%11.5%6.5%5%1.1%
Mar 202629%15.6%10.7%16.3%7.5%8.5%7.2%4.6%0.65%
Apr 202631.8%13.9%12.1%14.6%6.4%9.3%6.1%5%0.71%
May 202635.7%13.8%9.9%14.5%6.4%9.2%4.9%4.9%0.71%
Jun 202630.2%14.4%8.4%15%10.2%11.7%6.3%3.3%0.6%
Jul 202634%13.1%11.4%11.4%7.4%10.8%5.1%5.7%1%
Aug 202630.4%11.7%22.3%12%7.8%6.3%5.1%3.3%0.9%
Sep 202632.4%15.4%15.7%10.9%7.4%8.3%4.8%4.5%0.64%
Oct 202631.6%17%14.5%12.1%7.4%7.4%6.4%3.2%0.35%

How has branded search for Madison Recruitment and Ryan Recruitment changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand Christchurch recruitment agencies in October 2026?

2 changes

  1. In October 2026, Ryan Recruitment lost share of searches among Christchurch recruitment agencies in New Zealand, from 32.4% to 31.6%.

  2. In October 2026, Madison Recruitment rose from 6th to 5th among Christchurch recruitment agencies in New Zealand.

How are Madison Recruitment’s and Ryan Recruitment’s branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Madison Recruitment’s and Ryan Recruitment’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Madison Recruitment

3 branded search terms

  • Madison Recruitment
  • madison recruitment agency
  • madison recruitment jobs

Ryan Recruitment

2 branded search terms

  • ryan recruitment
  • ryan recruitment jobs

How the Brand Demand Index is measured

Other head-to-heads among Christchurch recruitment agencies

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