Brandwave

Blenheim real estate agencies in New Zealand:Which brands are most popular in search?

In August 2026, Harcourts was the most searched among blenheim real estate agencies in New Zealand, with an estimated 1.5K branded searches and 51.9% estimated Share of Search within this set.

Share of Search, August 2026
  1. Harcourts51.9%
  2. Ray White30%
  3. Winder & Co12.9%
  4. Raine & Horne2.8%
  5. Total Realty2.1%
  6. Diane Parish Real Estate0.35%

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Share of SearchLeaderboard

Compare Blenheim real estate agencies using branded searches made in Blenheim. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among blenheim real estate agencies in New Zealand, by month

Share of Search by month for Harcourts, Ray White, Winder & Co, Raine & Horne, Total Realty. The figures are in the table below the chart.

View monthly share of search table
MonthHarcourtsRay WhiteWinder & CoRaine & HorneTotal RealtyDiane Parish Real Estate
Oct 202556%26.8%11.1%1.8%4%0.31%
Nov 202559.5%27%8.9%1.9%1.9%0.81%
Dec 202545.3%40%10.6%1.5%1.9%0.75%
Jan 202648.7%33.3%13.8%0.96%1.9%1.3%
Feb 202651.4%27.8%14.8%2%3.7%0.28%
Mar 202650.1%34.8%10.8%1.4%2.3%0.57%
Apr 202651.6%33.1%8.4%3.2%2.9%0.65%
May 202651.9%33.9%8%2.4%2.1%1.7%
Jun 202651.6%30.6%13.2%1.8%2.5%0.36%
Jul 202654.1%30.2%11.6%1.9%1.5%0.75%
Aug 202651.9%30%12.9%2.8%2.1%0.35%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Harcourts

    51.9%

    held 1st · 1.5K estimated branded searches · +2.8% vs prior month · -2.2 points

  2. held 2nd · 860 estimated branded searches · +6.2% vs prior month · -0.3 points

  3. held 3rd · 370 estimated branded searches · +19.4% vs prior month · +1.3 points

  4. held 4th · 80 estimated branded searches · +60% vs prior month · +0.9 points

  5. held 5th · 60 estimated branded searches · +50% vs prior month · +0.6 points

  6. held 6th · 10 estimated branded searches · -50% vs prior month · -0.4 points

Compare search popularity between leading brands

Which brand is most popular in search among blenheim real estate agencies in New Zealand?

In August 2026, Harcourts was the most searched among blenheim real estate agencies in New Zealand, with an estimated 1.5K branded searches and 51.9% estimated Share of Search within this set. Ray White is in 2nd place, 22 percentage points behind at 30% Share of Search.

New Zealand blenheim real estate agencies, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Harcourts56% → 51.9%59.5%Nov 202545.3%Dec 20251st
Ray White26.8% → 30%40%Dec 202526.8%Oct 20252nd
Winder & Co11.1% → 12.9%14.8%Feb 20268%May 20263rd
Raine & Horne1.8% → 2.8%3.2%Apr 20260.96%Jan 20265th → 4th
Total Realty4% → 2.1%4%Oct 20251.5%Jul 20264th → 5th
Diane Parish Real Estate0.31% → 0.35%1.7%May 20260.28%Feb 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Harcourts’ estimated Share of Search among blenheim real estate agencies in New Zealand decreased from 56% to 51.9%.
  • Across the 11 months ending August 2026, Ray White’s estimated Share of Search among blenheim real estate agencies in New Zealand increased from 26.8% to 30%.
  • Across the 11 months ending August 2026, Winder & Co’s estimated Share of Search among blenheim real estate agencies in New Zealand increased from 11.1% to 12.9%.
  • Across the 11 months ending August 2026, Raine & Horne’s estimated Share of Search among blenheim real estate agencies in New Zealand increased from 1.8% to 2.8%.
  • Across the 11 months ending August 2026, Total Realty’s estimated Share of Search among blenheim real estate agencies in New Zealand decreased from 4% to 2.1%.
  • Across the 11 months ending August 2026, Harcourts’ estimated Share of Search among blenheim real estate agencies in New Zealand peaked at 59.5% in November 2025 and was lowest at 45.3% in December 2025.
  • Across the 11 months ending August 2026, Ray White’s estimated Share of Search among blenheim real estate agencies in New Zealand peaked at 40% in December 2025 and was lowest at 26.8% in October 2025.
  • Across the 11 months ending August 2026, Winder & Co’s estimated Share of Search among blenheim real estate agencies in New Zealand peaked at 14.8% in February 2026 and was lowest at 8% in May 2026.
  • Across the 11 months ending August 2026, Raine & Horne’s estimated Share of Search among blenheim real estate agencies in New Zealand peaked at 3.2% in April 2026 and was lowest at 0.96% in January 2026.
  • Across the 11 months ending August 2026, Total Realty’s estimated Share of Search among blenheim real estate agencies in New Zealand peaked at 4% in October 2025 and was lowest at 1.5% in July 2026.
  • Across the 11 months ending August 2026, Diane Parish Real Estate’s estimated Share of Search among blenheim real estate agencies in New Zealand peaked at 1.7% in May 2026 and was lowest at 0.28% in February 2026.
  • Across the 11 months ending August 2026, Raine & Horne rose from 5th to 4th among blenheim real estate agencies in New Zealand.
  • Across the 11 months ending August 2026, Total Realty fell from 4th to 5th among blenheim real estate agencies in New Zealand.
  • Across the 11 months ending August 2026, Diane Parish Real Estate held steady: its estimated Share of Search among blenheim real estate agencies in New Zealand moved less than 0.5 percentage points.

How did search popularity change for New Zealand blenheim real estate agencies in August 2026?

  1. In August 2026, Winder & Co gained estimated Share of Search among blenheim real estate agencies in New Zealand, from 11.6% to 12.9%.

  2. In August 2026, Raine & Horne gained estimated Share of Search among blenheim real estate agencies in New Zealand, from 1.9% to 2.8%.

  3. In August 2026, Total Realty gained estimated Share of Search among blenheim real estate agencies in New Zealand, from 1.5% to 2.1%.

  4. In August 2026, Harcourts lost estimated Share of Search among blenheim real estate agencies in New Zealand, from 54.1% to 51.9%.

  5. Ray White’s estimated Share of Search among blenheim real estate agencies in New Zealand has lost ground for 3 months in a row, from 33.9% to 30% in August 2026.

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