Studio Stu vs The Cream Co.:Which is more popular in New Zealand?
In October 2026, Studio Stu and The Cream Co. were level in searches among New Plymouth brand design studios in New Zealand, with an estimated 10 branded searches each, at 7.1% of the total each. When we asked ChatGPT and Google AI Overviews about New Plymouth brand design studios, The Cream Co. appeared in three of the four answers and Studio Stu in none.
Who do people search for more?
Studio Stu and The Cream Co. are searched for about as often as each other.
Who does AI mention more?
The Cream Co., mentioned in 3 of 4 answers, Studio Stu in 0
Who does AI recommend more?
The Cream Co., the only one of the two named
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Top New Plymouth brand design studios in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, The Cream Co. was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Studio Stu did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
The Creatives3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Strategy Collective3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Idyllic3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers- The Cream Co.3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Design Garage0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Favour The Brave0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Studio Stu0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about New Plymouth brand design studios
4 answers
Asked ChatGPT
“Which brand design studio should I hire in New Plymouth, New Zealand?”
Asked ChatGPT
“What are the best brand design studios in New Plymouth, New Zealand?”
Asked ChatGPT
“What's the best brand design studio in New Plymouth, New Zealand for a new company identity?”
Searched Google, AI Overview
“logo design new plymouth”
Searched Google, AI Overview
“brand design studio new plymouth”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Studio Stu or The Cream Co. more popular in search?
This chart shows how often people search Google for Studio Stu and The Cream Co. by name. Each line represents a brand's share of searches for all seven New Plymouth brand design studios we track, month by month, from searches in New Zealand.
Share of searches by month for Studio Stu, The Cream Co.. The figures are in the table below the chart.
View monthly share of searches table
| Month | The Creatives | Strategy Collective | Design Garage | Favour The Brave | Idyllic | Studio Stu | The Cream Co. |
|---|---|---|---|---|---|---|---|
| Nov 2025 | 25% | 35% | 20% | 5% | 10% | 5% | 0% |
| Dec 2025 | 33.3% | 20% | 13.3% | 13.3% | 6.7% | 6.7% | 6.7% |
| Jan 2026 | 32% | 28% | 16% | 4% | 8% | 8% | 4% |
| Feb 2026 | 29.4% | 29.4% | 17.6% | 11.8% | 5.9% | 0% | 5.9% |
| Mar 2026 | 31.6% | 21.1% | 21.1% | 10.5% | 10.5% | 0% | 5.3% |
| Apr 2026 | 23.1% | 19.2% | 11.5% | 26.9% | 11.5% | 3.8% | 3.8% |
| May 2026 | 25% | 45% | 10% | 5% | 5% | 5% | 5% |
| Jun 2026 | 37% | 25.9% | 14.8% | 11.1% | 3.7% | 3.7% | 3.7% |
| Jul 2026 | 41.7% | 29.2% | 12.5% | 4.2% | 8.3% | 0% | 4.2% |
| Aug 2026 | 50% | 20.8% | 12.5% | 4.2% | 4.2% | 4.2% | 4.2% |
| Sep 2026 | 47.6% | 23.8% | 9.5% | 4.8% | 4.8% | 4.8% | 4.8% |
| Oct 2026 | 42.9% | 21.4% | 7.1% | 7.1% | 7.1% | 7.1% | 7.1% |
How has branded search for Studio Stu and The Cream Co. changed in New Zealand over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending October 2026: The Cream Co. took it in February 2026.
- Across the 12 months ending October 2026, Studio Stu’s share of searches among New Plymouth brand design studios in New Zealand moved from 5% to 7.1%, and its estimated monthly branded searches held steady at 10.
- Across the 12 months ending October 2026, The Cream Co.’s share of searches among New Plymouth brand design studios in New Zealand moved from 0% to 7.1%, and its estimated monthly branded searches moved from 0 to 10.
How did search popularity change for New Zealand New Plymouth brand design studios in October 2026?
2 changes
In October 2026, Studio Stu gained share of searches among New Plymouth brand design studios in New Zealand, from 4.8% to 7.1%.
In October 2026, The Cream Co. gained share of searches among New Plymouth brand design studios in New Zealand, from 4.8% to 7.1%.
How are Studio Stu’s and The Cream Co.’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Studio Stu’s and The Cream Co.’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Studio Stu
2 branded search terms
- studio stu
- studiostu
The Cream Co.
1 branded search term
- the cream co
Other head-to-heads among New Plymouth brand design studios
- The Creatives vs Strategy Collective: compare popularity
- The Creatives vs Design Garage: compare popularity
- The Creatives vs Favour The Brave: compare popularity
- The Creatives vs Idyllic: compare popularity
- Strategy Collective vs Design Garage: compare popularity
- Strategy Collective vs Favour The Brave: compare popularity
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