Brandwave

Silver River Stargazing vs Tekapo Star Gazing:Which is more popular in New Zealand?

In October 2026, Tekapo Star Gazing had more branded searches than Silver River Stargazing among stargazing tours in New Zealand. Tekapo Star Gazing had about 4,970 branded searches, while Silver River Stargazing had 1,300. Tekapo Star Gazing made up 29% of all stargazing tour searches we track, and Silver River Stargazing accounted for 7.6%. When we asked ChatGPT and Google AI Overviews about stargazing tours, Silver River Stargazing appeared in three of the five answers and Tekapo Star Gazing in one. Silver River Stargazing was mentioned before Tekapo Star Gazing in two out of three answers that named either.

Among stargazing tours in New Zealand in October 2026

Who do people search for more?

Tekapo Star Gazing, about 4 searches for every 1 for Silver River Stargazing

Tekapo Star Gazing 5K searchesSilver River Stargazing 1.3K searches

Who does AI mention more?

Silver River Stargazing, mentioned in 3 of 5 answers, Tekapo Star Gazing in 1

Silver River Stargazing in 3 of 5Tekapo Star Gazing in 1 of 5

Who does AI recommend more?

Silver River Stargazing, named ahead of Tekapo Star Gazing in 2 of 3 answers

Silver River Stargazing first in 2Tekapo Star Gazing first in 1

Follow Silver River Stargazing vs Tekapo Star Gazing and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top stargazing tours in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Silver River Stargazing was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Tekapo Star Gazing was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Silver River Stargazing was listed before Tekapo Star Gazing in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Dark Sky Project1st
  2. Big Sky Stargazing2nd
  3. Silver River Stargazing3rd
  4. Chameleon Stargazing4th
  5. Good Heavens5th
  6. Tekapo Star Gazing6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Dark Sky Project5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Big Sky Stargazing4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Silver River Stargazing3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Chameleon Stargazing2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Good Heavens2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tekapo Star Gazing1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about stargazing tours

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Silver River Stargazing or Tekapo Star Gazing more popular in search?

This chart shows how often people search Google for Silver River Stargazing and Tekapo Star Gazing by name. Each line represents a brand's share of searches for all six stargazing tours we track, month by month, from searches in New Zealand.

Silver River Stargazing and Tekapo Star Gazing among stargazing tours in New Zealand, by month

Share of searches by month for Tekapo Star Gazing, Silver River Stargazing. The figures are in the table below the chart.

View monthly share of searches table
MonthDark Sky ProjectTekapo Star GazingSilver River StargazingBig Sky StargazingChameleon StargazingGood Heavens
Nov 202548.2%20%7.8%2.3%21.4%0.36%
Dec 202547.2%26.2%9.2%3.2%14%0.29%
Jan 202654.7%30.6%8.8%3.2%2.2%0.4%
Feb 202655.3%30.5%8.6%3.3%1.8%0.5%
Mar 202652.2%31.9%10.3%3.1%2.1%0.47%
Apr 202657.9%28.8%7.6%3.4%1.9%0.43%
May 202656.2%31.4%7.3%2.7%2.2%0.23%
Jun 202648.3%36.3%9.4%3.5%2.3%0.29%
Jul 202652.8%33.4%7%3.8%2.5%0.4%
Aug 202655.5%30.4%8.8%3.3%1.8%0.27%
Sep 202657.8%28.9%7.6%3.4%1.9%0.41%
Oct 202658.1%29%7.6%3.4%1.5%0.41%

How has branded search for Silver River Stargazing and Tekapo Star Gazing changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand stargazing tours in October 2026?

2 changes

  1. Estimated monthly branded searches for Silver River Stargazing in New Zealand fell 45.8% over 12 measured months, from 2.4K to 1.3K in October 2026.

  2. Estimated monthly branded searches for Tekapo Star Gazing in New Zealand fell 19.4% over 12 measured months, from 6.2K to 5K in October 2026.

How are Silver River Stargazing’s and Tekapo Star Gazing’s branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Silver River Stargazing’s and Tekapo Star Gazing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Silver River Stargazing

1 branded search term

  • silver river stargazing

Tekapo Star Gazing

4 branded search terms

  • tekapo chinese stargazing
  • tekapo star gazing
  • tekapo star gazing tour
  • tekapostargazing

How the Brand Demand Index is measured

Other head-to-heads among stargazing tours

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start free