Sennheiser vs Shure:Which is more popular by branded search in New Zealand?
In August 2026, Sennheiser had more branded searches than Shure among microphone brands in New Zealand. Sennheiser was estimated to have 10.3K branded searches compared to Shure’s 2.5K, and held a 48.8% Share of Search versus Shure’s 11.9%.
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Which is more popular in search, Sennheiser or Shure?
Compare the microphone brands New Zealand podcasters, streamers and musicians buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Sennheiser, Shure. The figures are in the table below the chart.
View monthly share of search table
| Month | Sennheiser | RODE | Audio-Technica | Shure | Blue Yeti |
|---|---|---|---|---|---|
| Oct 2025 | 45.5% | 20.2% | 15.7% | 12.5% | 6.2% |
| Nov 2025 | 49% | 16.4% | 15.8% | 11.6% | 7.2% |
| Dec 2025 | 46.2% | 15.6% | 20.2% | 10.8% | 7.3% |
| Jan 2026 | 42.1% | 18.2% | 18.2% | 13.8% | 7.7% |
| Feb 2026 | 43% | 20.7% | 16.6% | 12.5% | 7.3% |
| Mar 2026 | 43% | 19.8% | 17.3% | 13.6% | 6.3% |
| Apr 2026 | 44.1% | 18.6% | 18.4% | 12.3% | 6.6% |
| May 2026 | 44.8% | 22.8% | 15.8% | 11.2% | 5.4% |
| Jun 2026 | 49.3% | 15.5% | 19.2% | 10.7% | 5.3% |
| Jul 2026 | 51% | 16% | 17.6% | 10.7% | 4.6% |
| Aug 2026 | 48.8% | 16.6% | 16.6% | 11.9% | 6.1% |
| Sep 2026 | — | — | — | — | — |
How has the Sennheiser and Shure comparison changed over the last 12 months?
3 findings
- Sennheiser was ahead of Shure in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Sennheiser’s estimated Share of Search among microphone brands in New Zealand moved from 45.5% to 48.8%, and its estimated monthly branded searches moved from 8.4K to 10.3K.
- Across the 11 months ending August 2026, Shure’s estimated Share of Search among microphone brands in New Zealand moved from 12.5% to 11.9%, and its estimated monthly branded searches moved from 2.3K to 2.5K.
How did search popularity change for New Zealand microphone brands in August 2026?
2 changes
In August 2026, Shure gained estimated Share of Search among microphone brands in New Zealand, from 10.7% to 11.9%.
In August 2026, Sennheiser lost estimated Share of Search among microphone brands in New Zealand, from 51% to 48.8%.
How each brand is measured
Brandwave collects information about searches that people make online using Sennheiser’s and Shure’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Sennheiser
28 branded search terms
- hd599 sennheiser
- mic sennheiser 421
- sennheiser
- sennheiser 280
- sennheiser 416 mic
- sennheiser 800s
- sennheiser com
- sennheiser e935 mic
- sennheiser earbuds
- sennheiser earphones
- sennheiser hd 450bt
- sennheiser hd 560s
- sennheiser hd 600
- sennheiser headphones
- sennheiser mic
- sennheiser microphone e835
- sennheiser mke 600 mic
- sennheiser momentum
- sennheiser momentum 4
- sennheiser momentum 4 wireless headphones
- sennheiser momentum 5
- sennheiser momentum true wireless 4
- sennheiser near me
- sennheiser new zealand
- sennheiser nz
- sennheiser online
- sennheiser podcast mic
- sennheiser radio mic
Shure
12 branded search terms
- shure
- shure 215
- shure 57
- shure 7b
- shure com
- shure m58
- shure mic
- shure near me
- shure new zealand
- shure nz
- shure online
- shure podcast mic
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.