Ravio vs Strategic Pay:Which is more popular?

In September 2026, Strategic Pay had more branded searches than Ravio among salary benchmarking and pay intelligence providers in New Zealand. Strategic Pay had about 350 branded searches, while Ravio had 10. Strategic Pay made up 14.1% of all salary benchmarking and pay intelligence provider searches we track, and Ravio accounted for 0.4%. When we asked ChatGPT and Google AI Overviews about salary benchmarking and pay intelligence providers, Strategic Pay appeared in three of the five answers and Ravio in two. Strategic Pay was mentioned before Ravio in three out of five answers.

Among salary benchmarking and pay intelligence providers in New Zealand in September 2026

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Top salary benchmarking and pay intelligence providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Strategic Pay was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Ravio was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Strategic Pay was listed before Ravio in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Robert Walters	Named in 3 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	4 of 5
Korn Ferry	Named in 3 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	3 of 5
Strategic Pay	Named in 3 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	3 of 5
Mercer	Named in 2 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	3 of 5
Payscale	Named in 0 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	2 of 5
Ravio	Named in 0 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	2 of 5
LiveRem	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5

Robert Walters4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Korn Ferry3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Strategic Pay3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Mercer3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Payscale2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Ravio2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
LiveRem0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about salary benchmarking and pay intelligence providers

5 answers

Asked ChatGPT
“Which salary benchmarking and pay intelligence provider should I use in New Zealand?”
Asked ChatGPT
“What are the best salary benchmarking and pay intelligence providers in New Zealand?”
Asked ChatGPT
“What's the best salary benchmarking and pay intelligence provider in New Zealand for market pay data?”
Searched Google, AI Overview
“compensation benchmarking tool”
1. 1Payscale
2. 2Ravio
3. 3Robert Walters
4. 4Mercer
Searched Google, AI Overview
“salary survey software”
1. 1Payscale
2. 2Ravio

Not named in any answer:

LiveRem

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Ravio or Strategic Pay more popular in search?

This chart shows how often people search Google for Ravio and Strategic Pay by name. Each line represents a brand's share of searches for all seven salary benchmarking and pay intelligence providers we track, month by month, from searches in New Zealand.

Ravio and Strategic Pay among salary benchmarking and pay intelligence providers in New Zealand, by month

Month	Robert Walters	Korn Ferry	Strategic Pay	LiveRem	Payscale	Mercer	Ravio
Oct 2025	56.7%	17%	12.4%	5%	7.8%	0.35%	0.71%
Nov 2025	53.1%	15.9%	17.1%	7.3%	4.9%	0.82%	0.82%
Dec 2025	53.5%	17.1%	18.2%	4.8%	5.3%	0.53%	0.53%
Jan 2026	51.8%	15.5%	13.5%	12.7%	4.8%	0.8%	0.8%
Feb 2026	58.4%	14.2%	12.4%	7.7%	6.6%	0.36%	0.36%
Mar 2026	50.2%	18.5%	13.8%	11%	5.6%	0.31%	0.63%
Apr 2026	56.7%	17%	15.2%	5.7%	4.3%	0.35%	0.71%
May 2026	54.6%	16.4%	12.6%	10.2%	5.1%	0.34%	0.68%
Jun 2026	55.9%	16.8%	11.9%	8.4%	6.3%	0.35%	0.35%
Jul 2026	51.9%	19.2%	13.3%	9.7%	4.9%	0.65%	0.32%
Aug 2026	52.8%	19.5%	13.8%	7.7%	4.9%	0.41%	0.81%
Sep 2026	52.2%	19.3%	14.1%	7.6%	6%	0.4%	0.4%

How has the Ravio and Strategic Pay comparison changed over the last 12 months?

3 findings

Strategic Pay was ahead of Ravio in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, Ravio’s share of searches among salary benchmarking and pay intelligence providers in New Zealand moved from 0.71% to 0.4%, and its estimated monthly branded searches moved from 20 to 10.
Across the 12 months ending September 2026, Strategic Pay’s share of searches among salary benchmarking and pay intelligence providers in New Zealand moved from 12.4% to 14.1%, and its estimated monthly branded searches held steady at 350.

How did search popularity change for New Zealand salary benchmarking and pay intelligence providers in September 2026?

2 changes

Strategic Pay’s share of searches among salary benchmarking and pay intelligence providers in New Zealand has gained ground for 3 months in a row, from 11.9% to 14.1% in September 2026.
In September 2026, Ravio fell from 6th to 7th among salary benchmarking and pay intelligence providers in New Zealand.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Ravio’s and Strategic Pay’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.