OXO vs Victorinox:Which is more popular?
In September 2026, Victorinox had more branded searches than OXO among potato peeler brands in New Zealand. Victorinox had about 1,000 branded searches, while OXO had 170. Victorinox made up 25.3% of all potato peeler brand searches we track, and OXO accounted for 4.3%. When we asked ChatGPT and Google AI Overviews about potato peeler brands, OXO appeared in all five answers and Victorinox in four. Victorinox was mentioned before OXO in two out of three answers.
Who do people search for more?
Victorinox, about 6 searches for every 1 for OXO
Who does AI mention more?
OXO, mentioned in every answer we collected
Who does AI recommend more?
Victorinox, named ahead of OXO in 2 of 3 answers
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Top potato peeler brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, OXO appeared in all five answers. Victorinox was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Victorinox was listed before OXO in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Victorinox1st
- OXO2nd
Tupperware–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- OXO5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Victorinox4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Tupperware0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about potato peeler brands
5 answers
Asked ChatGPT
“Which potato peeler brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best potato peeler brands in New Zealand?”
Asked ChatGPT
“What's the best potato peeler brand in New Zealand for easy peeling?”
Searched Google, AI Overview
“vegetable peeler nz”
- 1OXO
- 1
Searched Google, AI Overview
“potato peeler”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is OXO or Victorinox more popular in search?
This chart shows how often people search Google for OXO and Victorinox by name. Each line represents a brand's share of searches for all three potato peeler brands we track, month by month, from searches in New Zealand.
Share of searches by month for Victorinox, OXO. The figures are in the table below the chart.
View monthly share of searches table
| Month | Tupperware | Victorinox | OXO |
|---|---|---|---|
| Oct 2025 | 60.2% | 35.2% | 4.6% |
| Nov 2025 | 57.5% | 38.3% | 4.1% |
| Dec 2025 | 55.3% | 39.5% | 5.2% |
| Jan 2026 | 67.3% | 27.3% | 5.5% |
| Feb 2026 | 67.8% | 27% | 5.2% |
| Mar 2026 | 65.8% | 28.2% | 5.9% |
| Apr 2026 | 65.6% | 28.4% | 6% |
| May 2026 | 67.2% | 28% | 4.8% |
| Jun 2026 | 69.2% | 26.3% | 4.5% |
| Jul 2026 | 62.2% | 33.4% | 4.4% |
| Aug 2026 | 75.9% | 20.7% | 3.3% |
| Sep 2026 | 70.5% | 25.3% | 4.3% |
How has the OXO and Victorinox comparison changed over the last 12 months?
3 findings
- Victorinox was ahead of OXO in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, OXO’s share of searches among potato peeler brands in New Zealand moved from 4.6% to 4.3%, and its estimated monthly branded searches held steady at 170.
- Across the 12 months ending September 2026, Victorinox’s share of searches among potato peeler brands in New Zealand moved from 35.2% to 25.3%, and its estimated monthly branded searches moved from 1.3K to 1K.
How did search popularity change for New Zealand potato peeler brands in September 2026?
2 changes
In September 2026, Victorinox gained share of searches among potato peeler brands in New Zealand, from 20.7% to 25.3%.
In September 2026, OXO gained share of searches among potato peeler brands in New Zealand, from 3.3% to 4.3%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using OXO’s and Victorinox’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
OXO
1 branded search term
- oxo good grips
Victorinox
1 branded search term
- victorinox
Other head-to-heads among potato peeler brands
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