Brandwave

Ohtel vs QT Wellington:Which is more popular in New Zealand?

In October 2026, QT Wellington had more branded searches than Ohtel among Wellington hotels in New Zealand. QT Wellington had about 7,100 branded searches, while Ohtel had 1,300. QT Wellington made up 15% of all Wellington hotel searches we track, and Ohtel accounted for 2.7%. When we asked ChatGPT and Google AI Overviews about Wellington hotels, both Ohtel and QT Wellington appeared in all three answers. Ohtel was mentioned before QT Wellington in two out of three answers.

Among Wellington hotels in New Zealand in October 2026

Who do people search for more?

QT Wellington, about 5 searches for every 1 for Ohtel

QT Wellington 7.1K searchesOhtel 1.3K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Ohtel in 3 of 3QT Wellington in 3 of 3

Who does AI recommend more?

Ohtel, named ahead of QT Wellington in 2 of 3 answers

Ohtel first in 2QT Wellington first in 1

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Top Wellington hotels in ChatGPT and Google AI Overviews

In three ChatGPT questions, both Ohtel and QT Wellington showed up in all three answers. Ohtel was listed before QT Wellington in two of them.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ohtel1st
  2. QT Wellington2nd
  3. InterContinental Wellington3rd
  4. The Intrepid Hotel4th
  5. Sofitel Wellington5th
  6. Rydges Wellington–
  7. Naumi Hotel Wellington–
  8. Bolton Hotel–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Wellington hotels

3 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Is Ohtel or QT Wellington more popular in search?

This chart shows how often people search Google for Ohtel and QT Wellington by name. Each line represents a brand's share of searches for all eight Wellington hotels we track, month by month, from searches in New Zealand.

Ohtel and QT Wellington among Wellington hotels in New Zealand, by month

Share of searches by month for QT Wellington, Ohtel. The figures are in the table below the chart.

View monthly share of searches table
MonthRydges WellingtonNaumi Hotel WellingtonQT WellingtonInterContinental WellingtonSofitel WellingtonBolton HotelOhtelThe Intrepid Hotel
Nov 202527.4%14.7%13.9%11.2%13.9%14%2.7%2.1%
Dec 202529.6%13%12.1%12.2%15.1%12.4%3.5%2.2%
Jan 202630.2%13.4%13.1%12.4%12.5%12.8%3%2.7%
Feb 202628.7%12.9%14.1%11.8%11.9%14.8%3.3%2.5%
Mar 202628.3%15%14.1%14%11.5%11.9%3.2%2%
Apr 202627.6%14.3%16.6%13.6%11.2%11.6%3.2%2%
May 202629.7%13.2%15.3%14.6%12.1%10.2%2.8%2.3%
Jun 202633.7%10.5%14.5%16.9%11.5%8%2.7%2.2%
Jul 202632.9%11.8%14%19.9%9%7.6%2.6%2.2%
Aug 202632.4%11.7%14%19.7%9%7.7%3.1%2.4%
Sep 202631.6%14.4%13.7%15.9%10.8%9.1%2.5%2.1%
Oct 202628.5%15.4%15%14.2%11.9%10%2.7%2.2%

How has branded search for Ohtel and QT Wellington changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand Wellington hotels in October 2026?

1 change
  1. In October 2026, QT Wellington overtook InterContinental Wellington to rank 3rd among Wellington hotels in New Zealand, with 15% of the searches.

How are Ohtel’s and QT Wellington’s branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Ohtel’s and QT Wellington’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ohtel

2 branded search terms

  • ohtel
  • ohtel wellington

QT Wellington

6 branded search terms

  • hotel qt wellington
  • qt wellington
  • qt wellington breakfast
  • qt wellington pool
  • qt wellington restaurant
  • qtwellington

How the Brand Demand Index is measured

Other head-to-heads among Wellington hotels

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