Brandwave

NIU vs SYM:Which is more popular?

In September 2026, NIU had more branded searches than SYM among moped and scooter brands in New Zealand. NIU had about 90 branded searches, while SYM had 30. NIU made up 1.2% of all moped and scooter brand searches we track, and SYM accounted for 0.4%. When we asked ChatGPT and Google AI Overviews about moped and scooter brands, NIU and SYM each appeared in two of the five answers. NIU and SYM were each mentioned first in one of the two answers.

Among moped and scooter brands in New Zealand in September 2026

Who do people search for more?

NIU, about 3 searches for every 1 for SYM

NIU 90 searchesSYM 30 searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

NIU in 2 of 5SYM in 2 of 5

Who does AI recommend more?

Each is named first in 1 of 2 answers.

NIU first in 1SYM first in 1

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Top moped and scooter brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, NIU was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. SYM was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. NIU and SYM were each listed first in one of the two answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Vespa1st
  2. NIU2nd
  3. SYM2nd
  4. Kymco4th
  5. Yamaha Motor5th
  6. Segway-Ninebot6th
  7. Honda Scooters6th
  8. Suzuki Scooters8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Segway-Ninebot3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Yamaha Motor3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Vespa2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Suzuki Scooters2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Honda Scooters2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • NIU2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SYM2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kymco1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about moped and scooter brands

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is NIU or SYM more popular in search?

This chart shows how often people search Google for NIU and SYM by name. Each line represents a brand's share of searches for all eight moped and scooter brands we track, month by month, from searches in New Zealand.

NIU and SYM among moped and scooter brands in New Zealand, by month

Share of searches by month for NIU, SYM. The figures are in the table below the chart.

View monthly share of searches table
MonthSegway-NinebotVespaSuzuki ScootersHonda ScootersKymcoYamaha MotorNIUSYM
Oct 202554.7%31.6%4.1%4.1%2.1%1.7%1.1%0.4%
Nov 202557.4%29.9%4%3.5%1.8%1.7%1.3%0.39%
Dec 202560.3%28.2%3.6%3.3%1.6%1.5%1.1%0.35%
Jan 202655.5%30.5%3.9%3.9%2%1.9%1.8%0.63%
Feb 202656.6%30.2%3.9%3.9%1.5%2.3%1%0.51%
Mar 202654.4%29.2%4.1%5.4%1.7%2.5%2.2%0.39%
Apr 202656.7%29.1%4.3%4.3%1.7%2.2%1.3%0.46%
May 202657.6%29.4%3.7%4.3%1.4%1.7%1.4%0.47%
Jun 202657%28.7%3.8%4.4%1.8%2%1.7%0.57%
Jul 202659.2%28.1%3.3%3.7%1.9%2%1.3%0.43%
Aug 202658.5%28.8%2.9%4.7%1.8%1.7%1.1%0.51%
Sep 202660.7%27%3.7%3.5%1.7%1.7%1.2%0.4%

How has the NIU and SYM comparison changed over the last 12 months?

3 findings
  • NIU was ahead of SYM in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, NIU’s share of searches among moped and scooter brands in New Zealand moved from 1.1% to 1.2%, and its estimated monthly branded searches moved from 80 to 90.
  • Across the 12 months ending September 2026, SYM’s share of searches among moped and scooter brands in New Zealand held steady at 0.4%, and its estimated monthly branded searches held steady at 30.

How did search popularity change for New Zealand moped and scooter brands in September 2026?

1 change
  1. Estimated monthly branded searches for NIU in New Zealand rose 12.5% over 12 measured months, from 80 to 90 in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using NIU’s and SYM’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

NIU

2 branded search terms

  • niu e scooter
  • niu scooter

SYM

2 branded search terms

  • sym moped
  • sym scooter

How the Brand Demand Index is measured

Other head-to-heads among moped and scooter brands

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