Neutrogena vs Nivea:Which is more popular by branded search in New Zealand?
In August 2026, Neutrogena had more branded searches than Nivea among sunscreen brands in New Zealand. Neutrogena was estimated to have 15.3K branded searches compared to Nivea’s 9.6K, and held a 16.2% Share of Search versus Nivea’s 10.1%.
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Which is more popular in search, Neutrogena or Nivea?
Compare the sunscreen brands New Zealanders use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Neutrogena, Nivea. The figures are in the table below the chart.
View monthly share of search table
| Month | La Roche-Posay | Skinnies | Neutrogena | Nivea | Bondi Sands | Ultra Violette | Invisible Zinc | Cancer Society Sunscreen | Banana Boat |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 27.6% | 36.6% | 13% | 8.5% | 10.1% | 1.8% | 0.83% | 0.9% | 0.63% |
| Nov 2025 | 28.3% | 34.1% | 13.1% | 8.5% | 10.9% | 1.4% | 1.2% | 1.4% | 0.97% |
| Dec 2025 | 28.6% | 31.9% | 14% | 9.2% | 11.2% | 1.3% | 1.2% | 1.3% | 1.1% |
| Jan 2026 | 30.2% | 32.4% | 15% | 9.2% | 8.7% | 1.3% | 1.1% | 1.1% | 0.86% |
| Feb 2026 | 30.4% | 36.1% | 13.7% | 8.7% | 8.1% | 0.92% | 0.69% | 0.75% | 0.64% |
| Mar 2026 | 30.8% | 35.2% | 14.2% | 9.6% | 7.5% | 1% | 0.64% | 0.61% | 0.43% |
| Apr 2026 | 34.5% | 33.7% | 13.4% | 8.7% | 7.7% | 0.9% | 0.46% | 0.39% | 0.27% |
| May 2026 | 33.9% | 31.6% | 13.9% | 9.2% | 9.4% | 1% | 0.37% | 0.3% | 0.25% |
| Jun 2026 | 34.1% | 30.5% | 15% | 9.1% | 9.7% | 0.8% | 0.37% | 0.29% | 0.2% |
| Jul 2026 | 36% | 29% | 14.7% | 8.8% | 9.6% | 0.87% | 0.42% | 0.34% | 0.23% |
| Aug 2026 | 32.7% | 29.4% | 16.2% | 10.1% | 9.5% | 0.94% | 0.46% | 0.41% | 0.28% |
| Sep 2026 | — | — | — | — | — | — | — | — | — |
How has the Neutrogena and Nivea comparison changed over the last 12 months?
3 findings
- Neutrogena was ahead of Nivea in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Neutrogena’s estimated Share of Search among sunscreen brands in New Zealand moved from 13% to 16.2%, and its estimated monthly branded searches moved from 12.6K to 15.3K.
- Across the 11 months ending August 2026, Nivea’s estimated Share of Search among sunscreen brands in New Zealand moved from 8.5% to 10.1%, and its estimated monthly branded searches moved from 8.3K to 9.6K.
How did search popularity change for New Zealand sunscreen brands in August 2026?
2 changes
In August 2026, Nivea overtook Bondi Sands to rank 4th among sunscreen brands in New Zealand, at 10.1%.
In August 2026, Neutrogena gained estimated Share of Search among sunscreen brands in New Zealand, from 14.7% to 16.2%.
How each brand is measured
Brandwave collects information about searches that people make online using Neutrogena’s and Nivea’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Neutrogena
28 branded search terms
- neutrogena
- neutrogena body oil
- neutrogena cleanser
- neutrogena co nz
- neutrogena face wash
- neutrogena facial cleanser
- neutrogena gel moisturiser
- neutrogena gel moisturizer
- neutrogena hand cream
- neutrogena hand cream concentrated
- neutrogena hydro boost
- neutrogena hydro boost gel cream
- neutrogena moisturizer
- neutrogena near me
- neutrogena norwegian formula hand cream
- neutrogena nz
- neutrogena online
- neutrogena retinol
- neutrogena serum
- neutrogena skincare
- neutrogena spf
- neutrogena sunblock
- neutrogena sunscreen
- neutrogena sunscreen cream
- neutrogena suntan lotion
- neutrogena t gel
- neutrogena t gel shampoo
- neutrogena ultra sheer sunscreen
Nivea
20 branded search terms
- nivea
- nivea balm lip
- nivea body lotion
- nivea body spray
- nivea co nz
- nivea cream
- nivea creme
- nivea deo
- nivea facial cream
- nivea facial wash
- nivea lotion
- nivea men deodorant
- nivea moisturiser
- nivea near me
- nivea nz
- nivea online
- nivea soft
- nivea spf
- nivea sun
- nivea sunblock
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.