Motorola vs Xiaomi:Which is more popular by branded search in New Zealand?
In August 2026, Xiaomi had more branded searches than Motorola among smartphone brands in New Zealand. Xiaomi was estimated to have 12.4K branded searches compared to Motorola’s 7.5K, and held a 3.1% Share of Search versus Motorola’s 1.9%.
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Which is more popular in search, Motorola or Xiaomi?
Compare the smartphone brands New Zealanders choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Xiaomi, Motorola. The figures are in the table below the chart.
View monthly share of search table
| Month | iPhone | Samsung Galaxy | OPPO | Google Pixel | Xiaomi | Nothing | Motorola | HONOR | vivo |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 78% | 5.4% | 6% | 3.7% | 3.5% | 1.5% | 1.6% | 0.11% | 0.25% |
| Nov 2025 | 77.1% | 6.1% | 6.3% | 3.7% | 3.4% | 1.4% | 1.5% | 0.15% | 0.23% |
| Dec 2025 | 78.3% | 6% | 5.6% | 3.3% | 3.2% | 1.4% | 1.6% | 0.42% | 0.22% |
| Jan 2026 | 78.6% | 6.1% | 5.2% | 3.3% | 3.4% | 1.5% | 1.4% | 0.38% | 0.2% |
| Feb 2026 | 76.5% | 7.3% | 6.1% | 3.7% | 3.1% | 1.7% | 1.4% | 0.18% | 0.22% |
| Mar 2026 | 75.9% | 5.9% | 6.2% | 4% | 3.5% | 2.3% | 1.7% | 0.2% | 0.24% |
| Apr 2026 | 76.4% | 5.9% | 6.2% | 3.7% | 3.6% | 2% | 1.6% | 0.22% | 0.25% |
| May 2026 | 76.7% | 5.4% | 6.2% | 3.6% | 3.6% | 2.2% | 1.7% | 0.38% | 0.23% |
| Jun 2026 | 75.2% | 6.6% | 5.3% | 4% | 3.5% | 2.8% | 2.1% | 0.28% | 0.23% |
| Jul 2026 | 73.8% | 8.5% | 5% | 4% | 3% | 2.9% | 2.4% | 0.23% | 0.22% |
| Aug 2026 | 77.8% | 5.9% | 4.5% | 4% | 3.1% | 2.3% | 1.9% | 0.37% | 0.18% |
| Sep 2026 | — | — | — | — | — | — | — | — | — |
How has the Motorola and Xiaomi comparison changed over the last 12 months?
3 findings
- Xiaomi was ahead of Motorola in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Motorola’s estimated Share of Search among smartphone brands in New Zealand moved from 1.6% to 1.9%, and its estimated monthly branded searches moved from 6.8K to 7.5K.
- Across the 11 months ending August 2026, Xiaomi’s estimated Share of Search among smartphone brands in New Zealand moved from 3.5% to 3.1%, and its estimated monthly branded searches moved from 14.3K to 12.4K.
How did search popularity change for New Zealand smartphone brands in August 2026?
2 changes
In August 2026, Motorola lost estimated Share of Search among smartphone brands in New Zealand, from 2.4% to 1.9%.
Estimated monthly branded searches for Xiaomi in New Zealand fell 13.4% over 11 measured months, from 14.3K to 12.4K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Motorola’s and Xiaomi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Motorola
25 branded search terms
- motorola
- motorola 8000x
- motorola chocolate
- motorola com
- motorola edge 50
- motorola edge 50 pro
- motorola edge 60
- motorola flip
- motorola flip phone
- motorola fold
- motorola g35
- motorola ma1
- motorola moto g
- motorola near me
- motorola nz
- motorola online
- motorola phone
- motorola razr
- motorola razr flip phone
- motorola razr fold
- motorola razr phone
- motorola razr v3
- motorola smartphone
- motorola startac
- motorola watch
Xiaomi
25 branded search terms
- mi com
- xiaomi
- xiaomi 14
- xiaomi air purifier
- xiaomi air purifier 4
- xiaomi band
- xiaomi camera
- xiaomi earbuds
- xiaomi electric scooter
- xiaomi fan
- xiaomi near me
- xiaomi nz
- xiaomi online
- xiaomi pad
- xiaomi phone
- xiaomi projector
- xiaomi redmi
- xiaomi robot vacuum
- xiaomi scale
- xiaomi scooter
- xiaomi smartwatch
- xiaomi vacuum
- xiaomi vacuum cleaner
- xiaomi watch
- xiaomi watch 2
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.