Brandwave

Milwaukee vs Victa:Which is more popular?

In September 2026, Victa had more branded searches than Milwaukee among push mower brands in New Zealand. Victa had about 220 branded searches, while Milwaukee had 0. Victa made up 1.1% of all push mower brand searches we track, and Milwaukee accounted for 0%. When we asked ChatGPT and Google AI Overviews about push mower brands, Victa appeared in three of the five answers and Milwaukee in none.

Among push mower brands in New Zealand in September 2026

Who do people search for more?

Victa, the only one of the two with measured searches

Victa 220 searchesMilwaukee 0 searches

Who does AI mention more?

Victa, mentioned in 3 of 5 answers, Milwaukee in 0

Victa in 3 of 5Milwaukee in 0 of 5

Who does AI recommend more?

Victa, the only one of the two named

Victa first in 3Milwaukee never named

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Top push mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Victa was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Milwaukee did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Masport1st
  2. Victa2nd
  3. Makita3rd
  4. Honda Power Equipment4th
  5. Husqvarna–
  6. John Deere–
  7. Greenworks–
  8. Milwaukee–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Makita3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Masport3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Victa3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Honda Power Equipment1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husqvarna0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • John Deere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Milwaukee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about push mower brands

5 answers
  • Asked ChatGPT

    “Which push mower brand should I buy in New Zealand?”

    1. 1Masport
    2. 2Victa
    3. 3Makita
    4. 4Honda Power Equipment
  • Asked ChatGPT

    “What are the best push mower brands in New Zealand?”

    1. 1Victa
    2. 2Masport
    3. 3Makita
  • Asked ChatGPT

    “What's the best push mower brand in New Zealand for a small lawn?”

    1. 1Makita
    2. 2Masport
    3. 3Victa
  • Searched Google, AI Overview

    “push mower nz”

    1. Searched Google, AI Overview

      “mower for small lawn”

      Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

      Is Milwaukee or Victa more popular in search?

      This chart shows how often people search Google for Milwaukee and Victa by name. Each line represents a brand's share of searches for all eight push mower brands we track, month by month, from searches in New Zealand.

      Milwaukee and Victa among push mower brands in New Zealand, by month

      Share of searches by month for Victa, Milwaukee. The figures are in the table below the chart.

      View monthly share of searches table
      MonthMakitaHusqvarnaJohn DeereMasportHonda Power EquipmentVictaGreenworksMilwaukee
      Oct 202527.8%43.4%19.3%4.2%4.1%1.2%0.04%0%
      Nov 202527.5%42.9%18.4%5.4%4.4%1.3%0%0.04%
      Dec 202530.4%39.5%20.9%4.1%4%1.1%0.05%0%
      Jan 202631.6%41%17.9%4.2%3.8%1.5%0%0.05%
      Feb 202631.6%41.5%17.1%3.4%5%1.3%0%0%
      Mar 202632.2%41.1%17.8%4.3%3.6%0.93%0.05%0.05%
      Apr 202632.6%41.5%17.4%4.3%3%1.1%0%0.05%
      May 202633.1%41.4%18%3.6%3%0.75%0.05%0.05%
      Jun 202635.7%37.6%19.1%3.9%3.1%0.6%0%0.05%
      Jul 202637.8%38.5%16.9%3.4%2.9%0.51%0.06%0%
      Aug 202636.1%36.6%19%3.9%3.2%1%0.05%0.05%
      Sep 202639%34.6%17.3%4.2%3.7%1.1%0.05%0%

      How has the Milwaukee and Victa comparison changed over the last 12 months?

      3 findings
      • Victa was ahead of Milwaukee in every measured month of the 12 months ending September 2026.
      • Across the 12 months ending September 2026, Milwaukee’s share of searches among push mower brands in New Zealand held steady at 0%, and its estimated monthly branded searches held steady at 0.
      • Across the 12 months ending September 2026, Victa’s share of searches among push mower brands in New Zealand moved from 1.2% to 1.1%, and its estimated monthly branded searches moved from 290 to 220.

      How did search popularity change for New Zealand push mower brands in September 2026?

      1 change
      1. Estimated monthly branded searches for Victa in New Zealand fell 24.1% over 12 measured months, from 290 to 220 in September 2026.

      How are branded searches counted?

      5 search terms

      Brandwave collects information about searches that people make online using Milwaukee’s and Victa’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

      Milwaukee

      1 branded search term

      • milwaukee push mower

      Victa

      4 branded search terms

      • victa
      • victa lawnmower
      • victa mulch master
      • victa mustang

      How the Brand Demand Index is measured

      Other head-to-heads among push mower brands

      Creator with pink hair and a pink jacket

      Put your own brand in this comparison

      Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.