Makita vs Victa:Which is more popular?
In September 2026, Makita had more branded searches than Victa among lawn mower brands in New Zealand. Makita had about 1,300 branded searches, while Victa had 960. Makita made up 2.9% of all lawn mower brand searches we track, and Victa accounted for 2.2%. When we asked ChatGPT and Google AI Overviews about lawn mower brands, Makita appeared in four of the five answers and Victa in three. Makita was mentioned before Victa in three out of five answers.
Who do people search for more?
Makita, about 35% more searches than Victa
Who does AI mention more?
Makita, mentioned in 4 of 5 answers, Victa in 3
Who does AI recommend more?
Makita, named ahead of Victa in 3 of 5 answers
Follow Makita vs Victa and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top lawn mower brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Makita was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Victa was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Makita was listed before Victa in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Honda Power Equipment1st
Stihl2nd
Masport3rd
Victa4th- Makita5th
Ryobi6th
Rover7th
Husqvarna8th
Cub Cadet9th
Greenworks–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Makita4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Stihl3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Masport3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Victa3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Honda Power Equipment3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Husqvarna2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Ryobi1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Cub Cadet1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Rover1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about lawn mower brands
5 answers
Asked ChatGPT
“Which lawn mower brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best lawn mower brands in New Zealand?”
Asked ChatGPT
“What's the best lawn mower brand in New Zealand for a medium backyard?”
Searched Google, AI Overview
“ride on mower nz”
Searched Google, AI Overview
“cordless lawn mower”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Makita or Victa more popular in search?
This chart shows how often people search Google for Makita and Victa by name. Each line represents a brand's share of searches for all ten lawn mower brands we track, month by month, from searches in New Zealand.
Share of searches by month for Makita, Victa. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ryobi | Stihl | Husqvarna | Masport | Makita | Victa | Honda Power Equipment | Cub Cadet | Greenworks | Rover |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 29.3% | 24.4% | 25.7% | 9.9% | 3.3% | 2.1% | 2.1% | 2% | 0.65% | 0.61% |
| Nov 2025 | 35.4% | 23.5% | 21.7% | 8.9% | 3.4% | 2.1% | 1.9% | 1.8% | 0.69% | 0.55% |
| Dec 2025 | 37.4% | 24.8% | 20.8% | 7.7% | 2.6% | 2% | 1.8% | 1.7% | 0.53% | 0.63% |
| Jan 2026 | 33.7% | 26.2% | 22.1% | 8.8% | 2.2% | 2.2% | 1.8% | 1.8% | 0.56% | 0.65% |
| Feb 2026 | 29.5% | 27.8% | 23.6% | 9% | 2.3% | 2% | 2.4% | 1.9% | 0.88% | 0.68% |
| Mar 2026 | 32.8% | 25.5% | 24.7% | 8.7% | 2.4% | 1.6% | 1.9% | 1.3% | 0.61% | 0.54% |
| Apr 2026 | 31% | 26.1% | 24.8% | 9.8% | 2.4% | 1.7% | 1.5% | 1.3% | 0.62% | 0.6% |
| May 2026 | 27.4% | 31.2% | 25.9% | 8.5% | 1.8% | 1.5% | 1.6% | 1.3% | 0.43% | 0.51% |
| Jun 2026 | 29.1% | 29.9% | 24.2% | 9.5% | 2.1% | 1.3% | 1.7% | 1.4% | 0.49% | 0.4% |
| Jul 2026 | 29.3% | 30.8% | 25% | 8.4% | 1.7% | 1.2% | 1.6% | 1.2% | 0.41% | 0.36% |
| Aug 2026 | 31.8% | 28.2% | 22.6% | 9.1% | 2.3% | 1.8% | 1.7% | 1.4% | 0.56% | 0.43% |
| Sep 2026 | 36.1% | 24.4% | 20.8% | 9.2% | 2.9% | 2.2% | 1.9% | 1.3% | 0.73% | 0.5% |
How has the Makita and Victa comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Victa took it in January 2026, Makita took it in February 2026.
- Across the 12 months ending September 2026, Makita’s share of searches among lawn mower brands in New Zealand moved from 3.3% to 2.9%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
- Across the 12 months ending September 2026, Victa’s share of searches among lawn mower brands in New Zealand moved from 2.1% to 2.2%, and its estimated monthly branded searches moved from 1K to 960.
How did search popularity change for New Zealand lawn mower brands in September 2026?
1 change
In September 2026, Makita gained share of searches among lawn mower brands in New Zealand, from 2.3% to 2.9%.
How are branded searches counted?
8 search terms
Brandwave collects information about searches that people make online using Makita’s and Victa’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among lawn mower brands
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.