Loan Market Whangarei vs Zest Brokers:Which is more popular?
In September 2026, Zest Brokers had more branded searches than Loan Market Whangarei among whangarei mortgage advisers in New Zealand. Zest Brokers had about 120 branded searches, while Loan Market Whangarei had 10. Zest Brokers made up 28.6% of all whangarei mortgage adviser searches we track, and Loan Market Whangarei accounted for 2.4%. When we asked ChatGPT and Google AI Overviews about whangarei mortgage advisers, both Loan Market Whangarei and Zest Brokers appeared in all three answers. Loan Market Whangarei was mentioned before Zest Brokers in every answer.
Who do people search for more?
Zest Brokers, about 12 searches for every 1 for Loan Market Whangarei
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
Loan Market Whangarei, named ahead of Zest Brokers in every answer
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Top whangarei mortgage advisers in ChatGPT and Google AI Overviews
In three ChatGPT questions, both Loan Market Whangarei and Zest Brokers showed up in all three answers. Loan Market Whangarei was listed before Zest Brokers in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Zest Brokers3 of 3Named in 3 of 3 ChatGPT answers
Key Mortgages3 of 3Named in 3 of 3 ChatGPT answers- Boost Brokers3 of 3Named in 3 of 3 ChatGPT answers
- Loan Market Whangarei3 of 3Named in 3 of 3 ChatGPT answers
NZHL1 of 3Named in 1 of 3 ChatGPT answers
CB Mortgages0 of 3Named in 0 of 3 ChatGPT answers
See every answer about whangarei mortgage advisers
3 answers
Asked ChatGPT
“Which mortgage adviser should I hire in Whangārei, New Zealand?”
Asked ChatGPT
“What are the best mortgage advisers in Whangārei, New Zealand?”
Asked ChatGPT
“What's the best mortgage adviser in Whangārei, New Zealand for a home loan?”
Searched Google, AI Overview
“whangarei mortgage broker”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“whangarei mortgage advisers”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Loan Market Whangarei or Zest Brokers more popular in search?
This chart shows how often people search Google for Loan Market Whangarei and Zest Brokers by name. Each line represents a brand's share of searches for all six whangarei mortgage advisers we track, month by month, from searches in New Zealand.
Share of searches by month for Zest Brokers, Loan Market Whangarei. The figures are in the table below the chart.
View monthly share of searches table
| Month | Zest Brokers | NZHL | Key Mortgages | Boost Brokers | CB Mortgages | Loan Market Whangarei |
|---|---|---|---|---|---|---|
| Oct 2025 | 19% | 23.8% | 23.8% | 26.2% | 0% | 7.1% |
| Nov 2025 | 22.7% | 20.5% | 27.3% | 25% | 0% | 4.5% |
| Dec 2025 | 16.2% | 18.9% | 37.8% | 24.3% | 0% | 2.7% |
| Jan 2026 | 18.2% | 24.2% | 24.2% | 27.3% | 3% | 3% |
| Feb 2026 | 23.3% | 18.6% | 25.6% | 25.6% | 0% | 7% |
| Mar 2026 | 20% | 20% | 32% | 22% | 2% | 4% |
| Apr 2026 | 24.4% | 26.8% | 22% | 22% | 2.4% | 2.4% |
| May 2026 | 30% | 15% | 27.5% | 22.5% | 0% | 5% |
| Jun 2026 | 36.7% | 16.3% | 24.5% | 18.4% | 2% | 2% |
| Jul 2026 | 23.5% | 23.5% | 19.6% | 27.5% | 2% | 3.9% |
| Aug 2026 | 28.8% | 21.2% | 19.2% | 26.9% | 1.9% | 1.9% |
| Sep 2026 | 28.6% | 26.2% | 23.8% | 16.7% | 2.4% | 2.4% |
How has the Loan Market Whangarei and Zest Brokers comparison changed over the last 12 months?
3 findings
- Zest Brokers was ahead of Loan Market Whangarei in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Loan Market Whangarei’s share of searches among whangarei mortgage advisers in New Zealand moved from 7.1% to 2.4%, and its estimated monthly branded searches moved from 30 to 10.
- Across the 12 months ending September 2026, Zest Brokers’ share of searches among whangarei mortgage advisers in New Zealand moved from 19% to 28.6%, and its estimated monthly branded searches moved from 80 to 120.
How did search popularity change for New Zealand whangarei mortgage advisers in September 2026?
2 changes

Estimated monthly branded searches for Zest Brokers in New Zealand rose 50% over 12 measured months, from 80 to 120 in September 2026.
Estimated monthly branded searches for Loan Market Whangarei in New Zealand fell 66.7% over 12 measured months, from 30 to 10 in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Loan Market Whangarei’s and Zest Brokers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Loan Market Whangarei
1 branded search term
- loan market whangarei
Zest Brokers
2 branded search terms
- zest brokers
- zest brokers whangarei
Other head-to-heads among whangarei mortgage advisers

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