Brandwave

Klean Kanteen vs YETI:Which is more popular?

In September 2026, YETI had more branded searches than Klean Kanteen among metal straw brands in New Zealand. YETI had about 1,040 branded searches, while Klean Kanteen had 320. YETI made up 5.7% of all metal straw brand searches we track, and Klean Kanteen accounted for 1.8%. When we asked ChatGPT and Google AI Overviews about metal straw brands, Klean Kanteen appeared in three of the five answers and YETI in none.

Among metal straw brands in New Zealand in September 2026

Who do people search for more?

YETI, about 3 searches for every 1 for Klean Kanteen

YETI 1K searchesKlean Kanteen 320 searches

Who does AI mention more?

Klean Kanteen, mentioned in 3 of 5 answers, YETI in 0

Klean Kanteen in 3 of 5YETI in 0 of 5

Who does AI recommend more?

Klean Kanteen, the only one of the two named

Klean Kanteen first in 3YETI never named

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Top metal straw brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Klean Kanteen was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. YETI did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. CaliWoods1st
  2. Intentionally Sustainable2nd
  3. Klean Kanteen3rd
  4. Hydro Flask–
  5. Stanley–
  6. YETI–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • CaliWoods4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Klean Kanteen3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Intentionally Sustainable3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hydro Flask0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Stanley0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • YETI0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about metal straw brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Klean Kanteen or YETI more popular in search?

This chart shows how often people search Google for Klean Kanteen and YETI by name. Each line represents a brand's share of searches for all six metal straw brands we track, month by month, from searches in New Zealand.

Klean Kanteen and YETI among metal straw brands in New Zealand, by month

Share of searches by month for YETI, Klean Kanteen. The figures are in the table below the chart.

View monthly share of searches table
MonthHydro FlaskStanleyYETIKlean KanteenCaliWoodsIntentionally Sustainable
Oct 202552.4%40.5%3.9%1.6%1.6%0.05%
Nov 202565%27.8%4.7%1.3%1.1%0.03%
Dec 202559.1%30.8%6.4%1.5%2.2%0.03%
Jan 202663.8%27.2%5.7%1.6%1.6%0.04%
Feb 202663.4%27.1%5.4%2.4%1.6%0.05%
Mar 202664%27.6%4.8%1.6%2%0.05%
Apr 202659.6%31%5.3%2.2%1.8%0.06%
May 202652%40.3%4.7%1.9%1%0.05%
Jun 202643.4%50.6%3.9%1.3%0.71%0.04%
Jul 202656.8%36%4.2%1.7%1.1%0.05%
Aug 202656.7%35.9%4.6%1.7%0.93%0.04%
Sep 202647%44.5%5.7%1.8%0.93%0.05%

How has the Klean Kanteen and YETI comparison changed over the last 12 months?

3 findings
  • YETI was ahead of Klean Kanteen in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Klean Kanteen’s share of searches among metal straw brands in New Zealand moved from 1.6% to 1.8%, and its estimated monthly branded searches held steady at 320.
  • Across the 12 months ending September 2026, YETI’s share of searches among metal straw brands in New Zealand moved from 3.9% to 5.7%, and its estimated monthly branded searches moved from 770 to 1K.

How did search popularity change for New Zealand metal straw brands in September 2026?

1 change
  1. In September 2026, YETI gained share of searches among metal straw brands in New Zealand, from 4.6% to 5.7%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Klean Kanteen’s and YETI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Klean Kanteen

1 branded search term

  • klean kanteen

YETI

2 branded search terms

  • yeti bottle
  • yeti tundra

How the Brand Demand Index is measured

Other head-to-heads among metal straw brands

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