Metal straw brands in New Zealand:Which are most popular?
In September 2026, Hydro Flask was the most searched metal straw brand in New Zealand, accounting for 47% of all searches among the six brands we track. When we checked with ChatGPT and Google AI Overviews, CaliWoods was mentioned most often, in four of the five answers. CaliWoods was recommended most often, coming first in three out of four responses that gave a list.
Hydro FlaskShare of searches 47%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
StanleyShare of searches 44.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
YETIShare of searches 5.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Klean KanteenShare of searches 1.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd- CaliWoodsShare of searches 0.93%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
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Top metal straw brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, CaliWoods was mentioned most often, in four of the five answers. CaliWoods was recommended most often, coming first in three out of four answers that gave a list. Intentionally Sustainable was second, and Klean Kanteen was third. Hydro Flask, which ranked first in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- CaliWoods4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Klean Kanteen3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Intentionally Sustainable3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Hydro Flask0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Stanley0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
YETI0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about metal straw brands
5 answers
Asked ChatGPT
“Which metal straw brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best metal straw brands in New Zealand?”
Asked ChatGPT
“What's the best metal straw brand in New Zealand for reusable drinks?”
Searched Google, AI Overview
“best metal straw”
Searched Google, AI Overview
“stainless steel straws”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which metal straw brands do people search for most?
This chart shows how often people search Google for each metal straw brand by name. Each line represents a brand's share of searches for all six metal straw brands we track, month by month, from searches in New Zealand.
Share of searches by month for Hydro Flask, Stanley, YETI. The figures are in the table below the chart.
View monthly share of searches table
| Month | Hydro Flask | Stanley | YETI | Klean Kanteen | CaliWoods | Intentionally Sustainable |
|---|---|---|---|---|---|---|
| Oct 2025 | 52.4% | 40.5% | 3.9% | 1.6% | 1.6% | 0.05% |
| Nov 2025 | 65% | 27.8% | 4.7% | 1.3% | 1.1% | 0.03% |
| Dec 2025 | 59.1% | 30.8% | 6.4% | 1.5% | 2.2% | 0.03% |
| Jan 2026 | 63.8% | 27.2% | 5.7% | 1.6% | 1.6% | 0.04% |
| Feb 2026 | 63.4% | 27.1% | 5.4% | 2.4% | 1.6% | 0.05% |
| Mar 2026 | 64% | 27.6% | 4.8% | 1.6% | 2% | 0.05% |
| Apr 2026 | 59.6% | 31% | 5.3% | 2.2% | 1.8% | 0.06% |
| May 2026 | 52% | 40.3% | 4.7% | 1.9% | 1% | 0.05% |
| Jun 2026 | 43.4% | 50.6% | 3.9% | 1.3% | 0.71% | 0.04% |
| Jul 2026 | 56.8% | 36% | 4.2% | 1.7% | 1.1% | 0.05% |
| Aug 2026 | 56.7% | 35.9% | 4.6% | 1.7% | 0.93% | 0.04% |
| Sep 2026 | 47% | 44.5% | 5.7% | 1.8% | 0.93% | 0.05% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 47% | 8.6K | -33.2% | -9.7 points | |
| 2, held 2nd | 44.5% | 8.1K | 0% | +8.6 points | |
| 3, held 3rd | 5.7% | 1K | 0% | +1.1 points | |
| 4, held 4th | 1.8% | 320 | -17.9% | 0 points | |
| 5, held 5th | 0.93% | 170 | -19% | 0 points | |
| 6, held 6th | 0.05% | 10 | 0% | 0 points |
47%
Held 1st. 8.6K estimated branded searches, -33.2% vs prior month. Share -9.7 points.
2.
Stanley44.5%
Held 2nd. 8.1K estimated branded searches, 0% vs prior month. Share +8.6 points.
3.
YETI5.7%
Held 3rd. 1K estimated branded searches, 0% vs prior month. Share +1.1 points.
1.8%
Held 4th. 320 estimated branded searches, -17.9% vs prior month. Share 0 points.
0.93%
Held 5th. 170 estimated branded searches, -19% vs prior month. Share 0 points.
0.05%
Held 6th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
Which brand is most popular in search among metal straw brands in New Zealand?
6 brands
In September 2026, Hydro Flask was the most searched among metal straw brands in New Zealand, with an estimated 8.6K branded searches, 47% of all searches for the six we track. Stanley is in 2nd place, 2.5 percentage points behind at 44.5%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 52.4% → 47% | 65%Nov 2025 | 43.4%Jun 2026 | 1st | |
| 40.5% → 44.5% | 50.6%Jun 2026 | 27.1%Feb 2026 | 2nd | |
| 3.9% → 5.7% | 6.4%Dec 2025 | 3.9%Jun 2026 | 3rd | |
| 1.6% → 1.8% | 2.4%Feb 2026 | 1.3%Jun 2026 | 5th → 4th | |
| CaliWoods | 1.6% → 0.93% | 2.2%Dec 2025 | 0.71%Jun 2026 | 4th → 5th |
| 0.05% | 0.06%Apr 2026 | 0.03%Nov 2025 | 6th |
Each finding as a sentence
- Across the 12 months ending September 2026, Hydro Flask’s share of searches among metal straw brands in New Zealand decreased from 52.4% to 47%.
- Across the 12 months ending September 2026, Stanley’s share of searches among metal straw brands in New Zealand increased from 40.5% to 44.5%.
- Across the 12 months ending September 2026, YETI’s share of searches among metal straw brands in New Zealand increased from 3.9% to 5.7%.
- Across the 12 months ending September 2026, CaliWoods’ share of searches among metal straw brands in New Zealand decreased from 1.6% to 0.93%.
- Across the 12 months ending September 2026, Hydro Flask’s share of searches among metal straw brands in New Zealand peaked at 65% in November 2025 and was lowest at 43.4% in June 2026.
- Across the 12 months ending September 2026, Stanley’s share of searches among metal straw brands in New Zealand peaked at 50.6% in June 2026 and was lowest at 27.1% in February 2026.
- Across the 12 months ending September 2026, YETI’s share of searches among metal straw brands in New Zealand peaked at 6.4% in December 2025 and was lowest at 3.9% in June 2026.
- Across the 12 months ending September 2026, Klean Kanteen’s share of searches among metal straw brands in New Zealand peaked at 2.4% in February 2026 and was lowest at 1.3% in June 2026.
- Across the 12 months ending September 2026, CaliWoods’ share of searches among metal straw brands in New Zealand peaked at 2.2% in December 2025 and was lowest at 0.71% in June 2026.
- Across the 12 months ending September 2026, Klean Kanteen rose from 5th to 4th among metal straw brands in New Zealand.
- Across the 12 months ending September 2026, CaliWoods fell from 4th to 5th among metal straw brands in New Zealand.
- Across the 12 months ending September 2026, Intentionally Sustainable held steady: its share of searches among metal straw brands in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand metal straw brands in September 2026?
4 changes

In September 2026, Stanley gained share of searches among metal straw brands in New Zealand, from 35.9% to 44.5%.

In September 2026, YETI gained share of searches among metal straw brands in New Zealand, from 4.6% to 5.7%.

In September 2026, Hydro Flask lost share of searches among metal straw brands in New Zealand, from 56.7% to 47%.
Estimated monthly branded searches for CaliWoods in New Zealand fell 46.9% over 12 measured months, from 320 to 170 in September 2026.
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