Brandwave

Key Mortgages vs NZHL:Which is more popular by branded search in New Zealand?

In August 2026, NZHL had more branded searches than Key Mortgages among whangarei mortgage advisers in New Zealand. NZHL was estimated to have 6.4K branded searches compared to Key Mortgages’ 160, and held a 90.1% Share of Search versus Key Mortgages’ 2.3%.

Share of Search among whangarei mortgage advisers in New Zealand in August 2026Which is more popular in search, Key Mortgages or NZHL?
Key Mortgages2.3%160 searches
vs
NZHL90.1%6.4K searches

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Which is more popular in search, Key Mortgages or NZHL?

Compare Whangarei mortgage advisers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Key Mortgages and NZHL among whangarei mortgage advisers in New Zealand, by month

Share of Search by month for NZHL, Key Mortgages. The figures are in the table below the chart.

View monthly share of search table
MonthNZHLZest BrokersKey MortgagesCB Mortgages
Oct 202594.3%3.8%1.7%0.13%
Nov 202594.1%3.4%2.4%0.13%
Dec 202592.6%3.5%3.7%0.18%
Jan 202695.5%2.6%1.7%0.15%
Feb 202695.1%2.9%1.9%0.13%
Mar 202693.8%3.3%2.8%0.13%
Apr 202693.5%3.8%2.6%0.16%
May 202692.5%4.5%2.8%0.14%
Jun 202689.7%7.1%3%0.16%
Jul 202692.2%5.3%2.3%0.14%
Aug 202690.1%7.5%2.3%0.14%
Sep 2026————

How has the Key Mortgages and NZHL comparison changed over the last 12 months?

How did search popularity change for New Zealand whangarei mortgage advisers in August 2026?

  1. In August 2026, NZHL lost estimated Share of Search among whangarei mortgage advisers in New Zealand, from 92.2% to 90.1%.

  2. Estimated monthly branded searches for Key Mortgages in New Zealand rose 23.1% over 11 measured months, from 130 to 160 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Key Mortgages’ and NZHL’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Key Mortgages

2 branded search terms

  • key mortgages
  • key mortgages whangarei

NZHL

47 branded search terms

  • new zealand home loans
  • new zealand home loans blenheim
  • new zealand home loans near me
  • new zealand home loans whakatane
  • nz home loans
  • nz home loans blenheim
  • nz home loans christchurch
  • nz home loans gisborne
  • nz home loans hamilton
  • nz home loans hawkes bay
  • nz home loans nelson
  • nz home loans papamoa
  • nz home loans pukekohe
  • nz home loans rotorua
  • nz home loans takapuna
  • nz home loans tauranga
  • nz home loans wellington
  • nz home loans whakatane
  • nz home loans whangarei
  • nzhl
  • nzhl blenheim
  • nzhl cambridge
  • nzhl canterbury metro
  • nzhl christchurch
  • nzhl co nz
  • nzhl gisborne
  • nzhl hamilton
  • nzhl hawkes bay
  • nzhl home loans
  • nzhl karaka
  • nzhl kiwibank
  • nzhl mortgage
  • nzhl nelson
  • nzhl nz
  • nzhl ormiston
  • nzhl papamoa
  • nzhl papanui
  • nzhl pukekohe
  • nzhl rotorua
  • nzhl takapuna
  • nzhl tauranga
  • nzhl te awamutu
  • nzhl wellington
  • nzhl whakatane
  • nzhl whangarei
  • nzhl whitmore
  • nzhl.co.nz

How the Brand Demand Index is measured

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