Brandwave

Jury Law vs McVeagh Fleming:Which is more popular?

In September 2026, McVeagh Fleming had more branded searches than Jury Law among Auckland law firms in New Zealand. McVeagh Fleming had about 1,900 branded searches, while Jury Law had 390. McVeagh Fleming made up 29.3% of all Auckland law firm searches we track, and Jury Law accounted for 6%. When we asked ChatGPT and Google AI Overviews about Auckland law firms, Jury Law and McVeagh Fleming each appeared in two of the three answers. McVeagh Fleming was mentioned before Jury Law in two out of three answers.

Among Auckland law firms in New Zealand in September 2026

Who do people search for more?

McVeagh Fleming, about 5 searches for every 1 for Jury Law

McVeagh Fleming 1.9K searchesJury Law 390 searches

Who does AI mention more?

Both were mentioned in 2 of 3 answers.

Jury Law in 2 of 3McVeagh Fleming in 2 of 3

Who does AI recommend more?

McVeagh Fleming, named ahead of Jury Law in 2 of 3 answers

McVeagh Fleming first in 2Jury Law first in 1

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Top Auckland law firms in ChatGPT and Google AI Overviews

In three ChatGPT questions, Jury Law and McVeagh Fleming were each mentioned in two out of three: in two of the three ChatGPT answers. McVeagh Fleming was listed before Jury Law in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Simpson Grierson1st
  2. Chapman Tripp2nd
  3. McVeagh Fleming3rd
  4. Jury Law4th
  5. Stainton Chellew5th
  6. Jackson Russell–
  7. K3 Legal–
  8. Nolen Walters–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Auckland law firms

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Jury Law or McVeagh Fleming more popular in search?

This chart shows how often people search Google for Jury Law and McVeagh Fleming by name. Each line represents a brand's share of searches for all eight Auckland law firms we track, month by month, from searches in New Zealand.

Jury Law and McVeagh Fleming among Auckland law firms in New Zealand, by month

Share of searches by month for McVeagh Fleming, Jury Law. The figures are in the table below the chart.

View monthly share of searches table
MonthMcVeagh FlemingSimpson GriersonChapman TrippJury LawJackson RussellK3 LegalStainton ChellewNolen Walters
Oct 202525.2%30.4%20.6%9.3%5%5%2.7%1.7%
Nov 202526.8%27.3%22.7%10.1%3.7%4.5%3%2%
Dec 202528.2%23.5%23.1%10.4%3.7%5.6%3%2.5%
Jan 202630.5%25.3%25%7.4%3.2%4%3.2%1.3%
Feb 202626.8%27.4%22.7%8.3%3%6.8%3%2%
Mar 202633.3%27.2%22.3%5.5%3.6%4.4%2.4%1.3%
Apr 202628.5%24.3%24.1%8.8%4.8%4.8%2.1%2.5%
May 202626.8%27.3%22.7%8.3%5.5%5.5%2.4%1.5%
Jun 202629.1%29.5%19.9%6%4.9%6%2.6%2.1%
Jul 202628.3%28.9%19.5%5.8%4.8%7.2%3.9%1.6%
Aug 202632%25.9%21.5%5.2%5.2%5.2%2.8%2.3%
Sep 202629.3%25.1%24.8%6%4.9%4.9%3.2%1.7%

How has the Jury Law and McVeagh Fleming comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Auckland law firms in September 2026?

2 changes

  1. In September 2026, Jury Law overtook Jackson Russell to rank 4th among Auckland law firms in New Zealand, with 6% of the searches.

  2. In September 2026, McVeagh Fleming lost share of searches among Auckland law firms in New Zealand, from 32% to 29.3%.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Jury Law’s and McVeagh Fleming’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Jury Law

1 branded search term

  • jury law

McVeagh Fleming

1 branded search term

  • mcveagh fleming

How the Brand Demand Index is measured

Other head-to-heads among Auckland law firms

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