Brandwave

iT360 vs ThinkConcepts:Which is more popular by branded search in New Zealand?

In August 2026, iT360 had more branded searches than ThinkConcepts among auckland IT service providers in New Zealand. iT360 was estimated to have 290 branded searches compared to ThinkConcepts’ 270, and held a 14.9% Share of Search versus ThinkConcepts’ 13.9%.

Share of Search among auckland IT service providers in New Zealand in August 2026Which is more popular in search, iT360 or ThinkConcepts?
iT36014.9%290 searches
vs
ThinkConcepts13.9%270 searches

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Which is more popular in search, iT360 or ThinkConcepts?

Compare Auckland IT service providers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

iT360 and ThinkConcepts among auckland IT service providers in New Zealand, by month

Share of Search by month for iT360, ThinkConcepts. The figures are in the table below the chart.

View monthly share of search table
MonthFirst FocusCodeBlueiT360ThinkConcepts
Oct 20253.1%57%21.9%18%
Nov 20253.4%59.7%18.5%18.5%
Dec 20252.1%58.9%20%18.9%
Jan 20264%60%18%18%
Feb 202612.5%53.3%19.2%15%
Mar 202613.5%57.1%15.4%14.1%
Apr 202610.8%50%24.2%15%
May 202636%33.7%20%10.3%
Jun 202634.4%38.7%14.1%12.9%
Jul 202624.3%40.7%25%10%
Aug 202636.6%34.5%14.9%13.9%
Sep 2026————

How has the iT360 and ThinkConcepts comparison changed over the last 12 months?

How did search popularity change for New Zealand auckland IT service providers in August 2026?

  1. In August 2026, First Focus overtook iT360 to take the highest estimated Share of Search among auckland IT service providers in New Zealand, at 36.6%.

  2. In August 2026, ThinkConcepts gained estimated Share of Search among auckland IT service providers in New Zealand, from 10% to 13.9%.

  3. In August 2026, iT360 lost estimated Share of Search among auckland IT service providers in New Zealand, from 25% to 14.9%.

How each brand is measured

Brandwave collects information about searches that people make online using iT360’s and ThinkConcepts’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

iT360

4 branded search terms

  • it 360
  • it360
  • it360 auckland
  • it360 nz

ThinkConcepts

2 branded search terms

  • think concepts
  • thinking.co.nz

How the Brand Demand Index is measured

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